试论如何以服务文化提升企业核心竞争力——以中铁七局为例

无论何种行业，要想在日趋激烈的市场竞争中立于不败之地，让市场认同你．让客户认同你，就必须倡导服务文化，树立企业品牌，提高企业核心竞争力。笔者结合自己工作，就如何以服务文化提升企业核心竞争力进行了阐述，以期给广大读者提供可以借鉴的参考。

Management Agility Depends on Well-Renovated IT Infrastructure

Today management agility as an inter-corporate competitive advantage cannot be realized unless given all of the following quickness： （a） quick recognition of changes in the management environment, （b） quick decision-making on countermeasures against these changes, and （c） quick implementation of the countermeasures chosen. With a focus on （c） and assuming flexibility as a core property that an MIS （Management Information System） should have to make management agile, this study aims to clarify how MIS flexibility could be enhanced. With this aim in mind, the authors will first survey the sources and types of change demands on an MIS and consider in a structured way the flexibility characteristics of an MIS, enhancement of which will conduce to its efficiency in dealing with these change demands. With this groundwork laid, the authors will go on to discuss practical methods to enhance MIS flexibility, and wind up their discussion by presenting the evaluation procedure for this property.

Empirical Analysis on Company＇s Competitiveness from Financial Index

Taking the enterprise survival ability and the development ability as a basis, this paper constructs the financial appraisal index system of enterprise competitiveness. Also, it draws the overall impression of the enterprise competitiveness through selecting listed f＇u＇ms＇ financial index of the equipment manufacturing industry, with the aid of factor analysis model, using the principal components analytic method, making rotation of varimax, and arranging the synthesizes enterprise competitiveness from the financial angle. After the empirical analysis, the paper completes appraisal and analysis which based on company＇s competitiveness from financial index.

Enhance product development capabilities and standardized management of enterprise

Standardization is the fundamental guarantee of the enterprise to ensure product quality, and improve market competitiveness; an important means of increasing economic efficiency and improving enterprise management level. Since the reform and opening, the adoption of international standards and foreign advanced standards as a major technical and economic policy and active promotion of it, has played a significant role in promoting economic development and improve our products competitive in the international market. Some of the industry increased awareness of the standardization in the fierce competition in the market, making the standardization as a competitive means to promote industrial upgrading and technological progress.

Study on the main factors that contribute to the success or failure of strategic alliances

Strategic alliance is an effective way for enterprise to realize its development and to enhance its competitiveness; however, the success rate of strategic alliances is less than fifty percent. According to this problem, this paper makes systematic research on the factors that relevant to the failure or success of strategic alliance based on comprehensive analysis on internal and external motivation for the formation of strategic alliance, the purpose of which is to give some references and supports for successfully constructing the strategic alliance.

Research on the key technology of mobile ERP

A new business management mode-agile & convenient management mode (ACM) was proposed because of large scale mobile computing and mobile business. As an efficient approach to ACM, Mobile ERP (MERP), including its concept and four-tier architecture was introduced firstly. Then, the two key technologies of implementing MERP about message service and wireless WAP service were developed. Meanwhile, an official MERP system was also implemented based on our CERP software system by aglets. And it was applied by Henan Tongli Cement Group in China. In comparison with the traditional ERP system, the new system could improve the efficiency and level of management, and reduce the management cost of enterprise.

Managing Corporate Reputation in Times of Global Changes and Turbulence——A Strategy for Competitiveness

In times of global changes and turbulence like ours, more than anything, firms need some pillars of stability. By this paper we would like to develop a comprehensive and adaptive managerial approach of corporate reputation. This is based on the premise that intangible assets （in general） and corporate reputation （in particular） are more and more recognized and managed as sources of （unique） sustainable competitive advantages and as core determinants of firm competitiveness, which are relatively hard to build and very easy to loose.

Management of Foreign Market Entry： A Study of Czech Companies

Internationalization of company activities is the necessity of the development for majority of entrepreneurial subjects in the Czech Republic. Internationalization of entrepreneurial activities becomes a tool of business competitiveness. Selecting the right foreign entry mode is an important decision, which demands a lot of resources and thorough planning. The factors influencing company＇s choice of entry mode are divided into two main groups subsuming--external and internal factors. External factors consist of determinants regarding the company＇s environment while the intemal ones are determined by the company＇s specific factors. The opening of new markets such as in the Czech Republic has created the potential for small and medium-size enterprise （SME） expansion and investment. The objective of this paper is to present an application of the entry modes of the selected Czech entrepreneurial subjects. The companies included in the study are those that have undertaken internationalization activities and are incorporated in the Czech Republic. There were a total of 297 enterprises that participated in the research. The research method was an oral questioning and the main instrument was a questionnaire. A relatively low degree of Czech companies that have undergone intemationalization has resulted in the dominance of the least advanced forms of internationalization expansion, mainly exports with a small share of more advanced forms of foreign direct investments and a very low level of forms of international cooperation. Czech companies are in decision about the choosing the foreign entry mode influenced by the many factors. The greatest influence on the choice of foreign entry mode has entry mode variables. Entry mode variables constitute variables assessment characteristics of particular entry mode.

Focus on the key problems and dilemmas that arise in developing eco-industrial parks in China

Despite the widespread incorporation of sustainable development into policy discourses, actually achieving the win-win-win scenario of economic, environmental and social development continues to be problematic. Advocates of industrial ecology suggest that shifting the basis of industrial production from a linear to a closed loop system, these gains can be achieved. In recent years, concepts drawn from industrial ecology have been used to plan and develop eeo-industrial parks （EIPs） that seek to increase business competitiveness, reduce waste and pollution, create jobs and improve working conditions. Despite a growing interest in EIPs, there have been few empirically informed studies that seek to explore the potential contribution such EIPs may make to sustainable development. This paper contributes to a developing sympathetic critique of industrial ecology by focusing on the key problems and dilemmas that arise in the course of developing eco-industrial parks, drawing upon empirical work conducted in China. The paper draws upon both an extensive survey of EIPs and in-depth interviews conducted with a range of stakeholders at some sites in China. As the paper reveals, EIPs in China are in their early stages and likewise their contribution to economic development and environmental policy, let alone social policies, is complicated and inchoate. The empirical material reveals that key features of industrial ecology such as inter-firm networking and collaboration in the form of materials interchange and energycascading are either absent or in the early planning stages. In each of the cases studied what is emerging is a form of EIP partly determined by the geographic setting and broader economic realities of the locality. While collaborative behavior between firms is central to EIP development if the potential benefits of industrial ecology are to be realized, it is important to realize that such behavior is difficult to develop from scratch through policy intervention. In conclusion, the paper suggests that expectations must be realistic for the community and location in question. As part of that realism, EIP projects must be designed to allow for a gradual approach, and each phase needs to be financially viable.

Mapping the Supply Chain Issues SMEs and Impact for Quality Products

Until now, the issue of quality of the products of SMEs （small and medium enterprises） remains the main issues as the cause of low ability to compete. This study focused into the issue of what happened with regard to the quality of products in the supply chain SME products. This study aims to describe how the culture of quality in the supply chain of SMEs and their role in contributing to the lack of SME products. The study involved 128 SMEs in the food processing industry cluster and garment industry. The research uses qualitative method with case study approach. The results showed an average internal quality culture reached 3.62661 supply included in the category enough. Of the five industry cluster, a culture of quality in the internal supply chain is the best T-shirt industry （4.3385） in both categories, while other four clusters exist in enough categories, with grades： hoods （3.661）, soy crisps （3.6635）, cassava chips （3.64）, and the last chips fish balls （2.829）. The low average internal quality culture supply mainly is in industrial processing of cassava chips and chips fish balls. One reason is the low awareness of quality. There is no technology and equipment adequate to safeguard the stability of quality. The upper most excellent quality culture occurred in the supply chain, where the product is controlled by big industry, is the industry shirts （4.018）, soy crisps （3.613）, and hoods （3.473）, while when in the upstream industry controlled by small or SMEs, there is deterioration in the cultural values of quality： cassava chips （2.917） and chips fish balls （2.781）. For downstream, 100% controlled by SMEs, there is an average value of quality culture 3.5662.

Core competitiveness of the western enterprise in China: risks and countermeasures

Core competitiveness is the source of competitive advantages as well as the guarantee of value growth of the enterprise. This paper discusses the cause of the risks of the core competitiveness of enterprises and the west enterprise, introduces analytical methods of the risks of the core competitiveness and measures guard against the risks of the core competitiveness.

Management innovation and core competitive advantages of SMEs

The paper first introduces the concept of core competence. Based on that, it proposes that small and medium enterprises （SMEs） should actively implement management innovation and describes the contents of management innovation. The conclusion is that SMEs should build the core competitive advantages through management innovation, in order to achieve better performance in the fierce market competition.

The improvement of the logistics management in the modem enterprises

With the increasing development of the logistics industry in China, more and more enterprises increasingly emphasis on logistics management, and initially have made certain achievements in logistics management to carry out the majority of small and medium enterprises in China which is less than ideal. The logistics has great potential in reducing costs. This article discusses the mode of operation of the enterprise logistics management. And it has an important significance to constantly optimize enterprise logistics, to improve logistics management and the competitiveness of SMEs in China.

The Application of AHP Model in Recruiting Middle Managers for Enterprises ——Taking Recruiting Project Managers for Example

With the advertisement of the era of knowledge economy, human has become the core element in the enterprise competitiveness. It＇s one of the problems for human resource managers to select the most suitable person among many candidates. Nowadays, most enterprises resort to the simple evaluation in hiring which is unfair for evaluating the abilities of applicants. AHP model is a method which combining qualitative and quantitative. This paper applies the AHP model to hiring the middle managers and takes the recruiting of project managers for example to analyze its effectiveness. Hope to provide scientific decision basis for recruiting, middle managers.

The Application of AHP Model in Recruiting Middle Managers for Enterprises --Taking Recruiting Project Managers for Example

With the advertisement of the era of knowledge economy, human has become the core element in the enterprise competitiveness. It＇s one of the problems for human resource managers to select the most suitable person among many candidates. Nowadays, most enterprises resort to the simple evaluation in hiring which is unfair for evaluating the abilities of applicants. AHP model is a method which combining qualitative and quantitative. This paper applies the AHP model to hiring the middle managers and takes the recruiting of project managers for example to analyze its effectiveness. Hope to provide scientific decision basis for recruiting middle managers.

Development of Competitive Advantage in Apparel Industry in Kenya

The Kenyan apparel industry has played a major role in the country＇s economic development; however the sector＇s competitiveness has decreased due to inadequate industrial strategy and loss of global markets resulting from elimination of quotas in 2005. China and other Asian countries＇ ability to produce quality products efficiently at lower comparative costs has been threatening apparel manufacturers in most developing countries in Africa. The purpose of this study is to analyse Kenya＇s apparel industry＇s current situation and to recommend some strategies for regaining business competitiveness in the apparel sector. This paper examines how apparel firms could develop competitive advantages in both local and global markets. It uses Porter＇s diamond and business value chain models as a basis of analysis for interpreting competitive factors within Kenya＇s apparel industry. In addition to extensive literature reviews, the paper provides in-depth overview of Kenya＇s apparel sector business dynamics and its relationships with local and global markets. Conclusions are drawn based on the analyses of Porter＇s theoretical models in relationship to Kenya＇s apparel industry business dynamics. Taking into account the global apparel business factors, recommendations are made on how the Kenya＇s apparel industry can regain business competitiveness.

Study on Correlative Issues about State-owned Enterprises Restructuring in Resource-based Cities in China

The ＂sediment＂ formed in the process of long-term development of the resource-based cities not only restricts the economic structure trans/brmation, but also increases the difficulties for restructuring the state-owned enterprises. Furthermore, it makes current ways of reforming staffs＇ identity replacement and managers＇ shareholding mode inefficient in state-owned enterprises reformation in resource-based cities. According to the characteristics of resource-based cities and property right reform theory, cash and share right compensation for the different staffs in the process of staffs＇ identity replacement have been identified. In addition, different profitable investment policies have also been suggested. For managers＇ share holding, the stimulant share ownership should be adopted principally, at the same time corresponding restrictions should be set up for managers＇ investment share ownership due to share ownership structure.

Study on the Problems in the Employee Training of SME and the Countermeasures

Employee training has become one of the important means used by the enterprises to train quality employees and build the core competitiveness, and it plays a direct effect on the quality and work performance of the employees and subsequently on the overall competitiveness of the enterprises. Therefore, the quality of the training itself is very important for enterprise development, while there are a series of problems in the employee training and development of the small and medium-sized enterprises （SME）. In this paper, the problems in the employee training of SME are analyzed, and accordingly some countermeasures and suggestions to solve the problems are proposed.

Strengthening the Competitiveness of SMEs by Using the Cluster-Based Approach： A Case Study of the Ratchaburi Orchid Cluster in Thailand

This paper studies the application of the cluster-based approach in the enhancement of the competitiveness of Thailand＇s SME industry. The author had employed a qualitative method through the in-depth interview. The result showed that Ratchaburi orchid cluster in Thailand has employed the concept of the cluster-based approach since they realized that it was useful and could enable them to produce good quality orchids for the international market. The finding also showed how individuals have worked together and helped each other, in order to build a good horizontal network of support and creating competitive advantages. In addition, the research paper related to knowledge management because knowledge management refers to a method for development which requires cluster members to exchange information, interact with each other, sharing and distribute information, create closer business relationship and build mutual benefit. Therefore, the cluster members will help each other to create a culture that values learning through making a commitment and sharing information to strengthen the cluster.

The entropy weight fuzzy comprehension evaluation of enterprise knowledge competitiveness

With the constant development of knowledge-based economy, knowledge has become the core competitiveness of enterprise, which plays a vital role in the development of enterprise and market competition. It will be helpful for enterprise managers to improve their knowledge competitiveness, if they can judge the advantage and disadvantage of knowledge competitiveness reasonably. According to the nature and the characteristic of knowledge competitiveness of enterprise, a system of evaluation index has been designed about the knowledge competitiveness of enterprise. Taking the enterprise A as an example, it is appraised by using fuzzy comprehension evaluation based on entropy weight, and has provided a new idea for the knowledge competitiveness of enterprise.