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推广西方企划应结合中国的民族特色
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作者 岳兴禄 《辽宁经济》 2002年第12期50-51,共2页
由加拿大、英国、马来西亚、中国、南非和美国的专家学者组建的世界商务策划师联合会,于1998年在香港注册之后,同中国企业联合会合作,召开了"中国企业企划部规范"专家论证会议,准备通过论证向全国企业推广.我们认为,在策划思... 由加拿大、英国、马来西亚、中国、南非和美国的专家学者组建的世界商务策划师联合会,于1998年在香港注册之后,同中国企业联合会合作,召开了"中国企业企划部规范"专家论证会议,准备通过论证向全国企业推广.我们认为,在策划思想发祥地和策源地的中国推广西方企划,有必要认真研究一下西方企划的由来及发展史以及中国策划的由来及发展史,以便正确处理洋为中用和古为今用的民族特色问题. 展开更多
关键词 中国 民族特色 思想 西方国家 商务策 企划制度
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The Global Educational Environment Within Global Management of Knowledge
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作者 Rashad Al-Saed Nizar Sahawneh Abdulrahman Al-Juboori 《Chinese Business Review》 2011年第9期721-728,共8页
The previous studies have outlined the major theoretical perspectives that have been developed within the global education of planning development. They have explored the application of these perspectives to the centr... The previous studies have outlined the major theoretical perspectives that have been developed within the global education of planning development. They have explored the application of these perspectives to the central substantive theme emerging from global educational analysis of planning organisation and behaviour, that is, the process of managerial control. This study focuses upon the global educational environment within global management of knowledge and substantive parameters set by the previous studies. It carries out this task in a number of respects. First, it reviews the various explanations that have been offered for the historical development of modern planning--both as a unique organisational form and as a distinctive educational worldview. Second, it considers various conceptions of managerial work that have evolved within educational analysis since the inception of the corporate system enters into global education societies during the early years of the 21st century. Third, it assesses the implications of empirical research on the three major levels of planning that haw: crystallised within contemporary corporate hierarchies. These are made up by the elite group of staffs and senior lecturers, and the middle strata of line workers, who are the superintendents of production. A concluding section evaluates the general contribution educational analysis has made to our understanding of the nature of managerial work. 展开更多
关键词 strategic planning global educational environment global management KNOWLEDGE
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