With the global economy and the intensification of market competition, more and more enterprises in the same industry to establish a new alliance---competitive strategic alliance. Competitive strategic alliance is not...With the global economy and the intensification of market competition, more and more enterprises in the same industry to establish a new alliance---competitive strategic alliance. Competitive strategic alliance is not only in the strategic choice of the existence of a potential to create value, but also the existence of synergy. Competition and cooperation between the two conflicting complex logic relations coexist in the competitive strategic alliances （CSA）. Therefore maintaining the relative stability of alliance is the premise and necessary condition of alliance to success. In this paper, on the basis of the literature review, we discuss the significance and principles of improving CSA＇s stability; in the way of case analysis and expert interviews construct the hierarchy analysis model of improving CSA＇s stability; and then further put forward a series of measures which can maintain the CSA＇s stability, such as strengthen the ability of technological innovation, protection and development of the core ability of the enterprise, to develop a coherent strategy alliance target, choose a suitable alliance partner, coordinate the corporate culture between partners, establish alliance risk prevention mechanism, and so on. It will provide theoretical support and practical guidance to relevant departments and relevant personnel in policy decision-making and problem-solving展开更多
Business ethics and social responsibility in multinational corporations （MNCs） are more and more challenging, because they are operated in culturally varied environments, which vary from host to host country of each...Business ethics and social responsibility in multinational corporations （MNCs） are more and more challenging, because they are operated in culturally varied environments, which vary from host to host country of each foreign subsidiary and are often very different from the MNC headquarters＇ （HQs） home country culture. A host country＇s societal and cultural factors, combined with local economic conditions and business practices, play major roles in determining the preferred business ethics and social responsibility in each foreign subsidiary. An MNC＇s global HQ should partner with all foreign subsidiaries to determine the global corporate business ethics, social responsibility core, general values, and objectives. Further, each foreign subsidiary should develop in partnership with the HQ, the customized details of its business ethics, social responsibility objectives, goals, strategies, and specific programs for its host country＇s environment.展开更多
The emergence of Brazil, Russia, India, China and South Africa （the BRICS） poses important challenges to social scientists in these five countries. Increasing contact among the BRICS countries is resulting in greate...The emergence of Brazil, Russia, India, China and South Africa （the BRICS） poses important challenges to social scientists in these five countries. Increasing contact among the BRICS countries is resulting in greater awareness of differences. Conflicts among them are inevitable. This paper focuses upon the relations between social actors from the BRICS countries, and is written from a Brazilian perspective. After a brief examination of the BRICS concept and a review of some contemporary challenges to sociological research and visions of globalisation, the paper will examine three distinct dimensions of relations between BRICS partners in a globalising world： supra-national organisation, economic and cultural exchanges（ Wieviorka 2008 ）. The key assumption of this paper is that it is necessary to build research agenda that can help develop sociological knowledge and provide a basis for building mutual understanding of the diverse forms of social interaction produced when actors from these countries enter into contact with each other. For example, increasingly cultural content produced in each of the BRICS is transmitted to others, the study of how such content is received and incorporated into the world views of different categories of receivers, especially youth, appears as a fertile area for study. The analysis of emergent conflicts is also an area to which sociological analysis can make an important contribution. As the BRICS develop, meaningful dialogue becomes both a value and a necessity. The aim of the paper is to structure a research agenda for the new times.展开更多
文摘With the global economy and the intensification of market competition, more and more enterprises in the same industry to establish a new alliance---competitive strategic alliance. Competitive strategic alliance is not only in the strategic choice of the existence of a potential to create value, but also the existence of synergy. Competition and cooperation between the two conflicting complex logic relations coexist in the competitive strategic alliances （CSA）. Therefore maintaining the relative stability of alliance is the premise and necessary condition of alliance to success. In this paper, on the basis of the literature review, we discuss the significance and principles of improving CSA＇s stability; in the way of case analysis and expert interviews construct the hierarchy analysis model of improving CSA＇s stability; and then further put forward a series of measures which can maintain the CSA＇s stability, such as strengthen the ability of technological innovation, protection and development of the core ability of the enterprise, to develop a coherent strategy alliance target, choose a suitable alliance partner, coordinate the corporate culture between partners, establish alliance risk prevention mechanism, and so on. It will provide theoretical support and practical guidance to relevant departments and relevant personnel in policy decision-making and problem-solving
文摘Business ethics and social responsibility in multinational corporations （MNCs） are more and more challenging, because they are operated in culturally varied environments, which vary from host to host country of each foreign subsidiary and are often very different from the MNC headquarters＇ （HQs） home country culture. A host country＇s societal and cultural factors, combined with local economic conditions and business practices, play major roles in determining the preferred business ethics and social responsibility in each foreign subsidiary. An MNC＇s global HQ should partner with all foreign subsidiaries to determine the global corporate business ethics, social responsibility core, general values, and objectives. Further, each foreign subsidiary should develop in partnership with the HQ, the customized details of its business ethics, social responsibility objectives, goals, strategies, and specific programs for its host country＇s environment.
文摘The emergence of Brazil, Russia, India, China and South Africa （the BRICS） poses important challenges to social scientists in these five countries. Increasing contact among the BRICS countries is resulting in greater awareness of differences. Conflicts among them are inevitable. This paper focuses upon the relations between social actors from the BRICS countries, and is written from a Brazilian perspective. After a brief examination of the BRICS concept and a review of some contemporary challenges to sociological research and visions of globalisation, the paper will examine three distinct dimensions of relations between BRICS partners in a globalising world： supra-national organisation, economic and cultural exchanges（ Wieviorka 2008 ）. The key assumption of this paper is that it is necessary to build research agenda that can help develop sociological knowledge and provide a basis for building mutual understanding of the diverse forms of social interaction produced when actors from these countries enter into contact with each other. For example, increasingly cultural content produced in each of the BRICS is transmitted to others, the study of how such content is received and incorporated into the world views of different categories of receivers, especially youth, appears as a fertile area for study. The analysis of emergent conflicts is also an area to which sociological analysis can make an important contribution. As the BRICS develop, meaningful dialogue becomes both a value and a necessity. The aim of the paper is to structure a research agenda for the new times.
