Nowadays, the majority of people believe that solving the environmental problems should start with the adoption of sufficient and convincing education programs and then enhance environmentally friendly consciousness. ...Nowadays, the majority of people believe that solving the environmental problems should start with the adoption of sufficient and convincing education programs and then enhance environmentally friendly consciousness. This would eventually lead to the final solution. However, the problem solution scenario is not so simple. Naturally, consumers' behaviors are difficult to be predicted and they do not always necessarily follow the rational-mind purchasing criteria. When purchasing food, mostly they choose the product because of its taste, quality and price, and lastly maybe due to its environmental friendliness from one hand. From the other hand, the manufacturer's priority is for the quantity sold and profit rather than product's environmental safety. Recently, is it possible to change consumers' mind-set and make them behave and select products in environmentally friendly manner? The author thinks it's possible and the key is the kind of trigger through heart-moving incentive. This paper focuses on the Acorn Point System Project, which incorporates carbon foot print and carbon offset scheme, and argues about methods that can be used effectively and efficiently to facilitate those environmentally unmotivated companies and consumers to adopt environmentally friendly mind-set and shift to more proactive ones. This paper has confirmed that the most effective factors to stimulate unmotivated consumers to better acquire environmentally friendly mind-set, which leads to proactive eco-mind products purchasers and activists, are: (1) non-environmental product benefits must be stressed even for the environmentally friendly products; (2) environment consideration project incubation involves various interest parties and mechanism of shared satisfaction as a team; (3) start with small scale community project, which enables participants to recognize their project contribution.展开更多
Environmental protection products and equipment are important substance basis and insurance which provide supporting for to the realization of the strategic objective of reduced energy use and emissions while improvin...Environmental protection products and equipment are important substance basis and insurance which provide supporting for to the realization of the strategic objective of reduced energy use and emissions while improving the resource economy & environmental kindly society building, as well as the sustainable development economy and environment in a sustainable fashion. Here, the framework of the standards system and evaluation indicators system for environmental protection products are described based on the present deficiencies in independent innovation, lower levels of standardization, and poor operating effectiveness of such equipment in China with a goal of forcing the development of standardization, seriation and currency used in the environmental protection industry. The results presented here should serve as a reference for the promotion of quality and effectiveness in environmental protection products and equipments.展开更多
文摘Nowadays, the majority of people believe that solving the environmental problems should start with the adoption of sufficient and convincing education programs and then enhance environmentally friendly consciousness. This would eventually lead to the final solution. However, the problem solution scenario is not so simple. Naturally, consumers' behaviors are difficult to be predicted and they do not always necessarily follow the rational-mind purchasing criteria. When purchasing food, mostly they choose the product because of its taste, quality and price, and lastly maybe due to its environmental friendliness from one hand. From the other hand, the manufacturer's priority is for the quantity sold and profit rather than product's environmental safety. Recently, is it possible to change consumers' mind-set and make them behave and select products in environmentally friendly manner? The author thinks it's possible and the key is the kind of trigger through heart-moving incentive. This paper focuses on the Acorn Point System Project, which incorporates carbon foot print and carbon offset scheme, and argues about methods that can be used effectively and efficiently to facilitate those environmentally unmotivated companies and consumers to adopt environmentally friendly mind-set and shift to more proactive ones. This paper has confirmed that the most effective factors to stimulate unmotivated consumers to better acquire environmentally friendly mind-set, which leads to proactive eco-mind products purchasers and activists, are: (1) non-environmental product benefits must be stressed even for the environmentally friendly products; (2) environment consideration project incubation involves various interest parties and mechanism of shared satisfaction as a team; (3) start with small scale community project, which enables participants to recognize their project contribution.
文摘Environmental protection products and equipment are important substance basis and insurance which provide supporting for to the realization of the strategic objective of reduced energy use and emissions while improving the resource economy & environmental kindly society building, as well as the sustainable development economy and environment in a sustainable fashion. Here, the framework of the standards system and evaluation indicators system for environmental protection products are described based on the present deficiencies in independent innovation, lower levels of standardization, and poor operating effectiveness of such equipment in China with a goal of forcing the development of standardization, seriation and currency used in the environmental protection industry. The results presented here should serve as a reference for the promotion of quality and effectiveness in environmental protection products and equipments.