Online dating sites are growing steadily in popularity, despite challenging economic times. In addition, online dating sites are facing increasing competition for their services from free social networking sites. Desp...Online dating sites are growing steadily in popularity, despite challenging economic times. In addition, online dating sites are facing increasing competition for their services from free social networking sites. Despite these harsh economic times and the increasing competition, online dating websites have continued to increase in popularity. This growth justifies the need to better understand how these volitional and paid websites have been so successful. By addressing the call for research in emergent information systems （IS） contexts, this study proposes a theoretical framework for investigation in a purely volitional website context. A framework based on the DeLone and McLean＇s IS success model is developed. Implications for practice and research are discussed.展开更多
文摘Online dating sites are growing steadily in popularity, despite challenging economic times. In addition, online dating sites are facing increasing competition for their services from free social networking sites. Despite these harsh economic times and the increasing competition, online dating websites have continued to increase in popularity. This growth justifies the need to better understand how these volitional and paid websites have been so successful. By addressing the call for research in emergent information systems （IS） contexts, this study proposes a theoretical framework for investigation in a purely volitional website context. A framework based on the DeLone and McLean＇s IS success model is developed. Implications for practice and research are discussed.
