With the development of Web 2.0 and the gradual maturity of online social media, social network has become an indispensable platform for people＇ s social interaction, information sharing and news transmission.The stu...With the development of Web 2.0 and the gradual maturity of online social media, social network has become an indispensable platform for people＇ s social interaction, information sharing and news transmission.The study of social networks has become the consensus and urgent need of the academic and industrial circles. The prediction of information communication is the core function of social network, and it is also the core content.To be specific, this paper briefly introduces the concept of social network, then summarizes the diffusion prediction models and methods from five aspects, namely, user attributes-based, information characteristics-based,user groups-based, statistic and inference-based and network topology -based models. Finally, the directions for the future research are discussed.展开更多
文摘With the development of Web 2.0 and the gradual maturity of online social media, social network has become an indispensable platform for people＇ s social interaction, information sharing and news transmission.The study of social networks has become the consensus and urgent need of the academic and industrial circles. The prediction of information communication is the core function of social network, and it is also the core content.To be specific, this paper briefly introduces the concept of social network, then summarizes the diffusion prediction models and methods from five aspects, namely, user attributes-based, information characteristics-based,user groups-based, statistic and inference-based and network topology -based models. Finally, the directions for the future research are discussed.
