Based on status quo and existing problems of Hunan crop science and technology innovation, the research proposed ＂three orientations＂, including seeking, grasping and highlighting orientations, and ＂six projects＂ ...Based on status quo and existing problems of Hunan crop science and technology innovation, the research proposed ＂three orientations＂, including seeking, grasping and highlighting orientations, and ＂six projects＂ for solving the issues. It is recommended to improve multiple cropping index.展开更多
The procedure of supply chain development is the process of continuously congregating knowledge and transforming knowledge.First,the precondition of synergic knowledge innovation in the supply chain is narrated.Then t...The procedure of supply chain development is the process of continuously congregating knowledge and transforming knowledge.First,the precondition of synergic knowledge innovation in the supply chain is narrated.Then the characteristics of synergic knowledge innovation in the supply chain are analyzed,including complexity,accumulating and evolving process,and the cooperation of members and network integration.Due to the characteristics of multi-factors and uncertainties of the supply chain system,the fuzzy multi-attribution group decision-making model is introduced to solve the involved problem of synergic knowledge innovation in the supply chain.After elaborating on steps of using the fuzzy multiple attribute decision-making(MADM)model,the procedure of decision making for synergic knowledge innovation in the supply chain is explained from an example in the application of a fuzzy MADM model.The fuzzy MADM model,which amalgamates intuition and resolution decision-making can effectively improve the rationality of decision-making for synergic knowledge innovation in the supply chain.展开更多
Display devices have significantly changed our daily life for decades,from the watches,television,to the laptop and smartphone.As the desire of advanced display device with high-resolution,long operation life and ligh...Display devices have significantly changed our daily life for decades,from the watches,television,to the laptop and smartphone.As the desire of advanced display device with high-resolution,long operation life and lightweight properties,several display techniques have been demonstrated.There are mainly four types of electronic display device:cathode ray tube(CRT),liquid-crystal display(LCD),organic light-emitting diode(OLED),and micro-LED.Due to the different working principles and device structures,each type of display device has its special characteristic properties.The performance of devices could be adjusted through the material selection or device design.With careful device structure regulation,not only the efficiency but also the stability would be improved.Herein,a brief review of innovative strategies towards the structure design is presented.展开更多
In a globalized world, not only the business market is overlapped but also marketing models take shape within economic systems. While there has been a proliferation in the implementation of marketing in the private se...In a globalized world, not only the business market is overlapped but also marketing models take shape within economic systems. While there has been a proliferation in the implementation of marketing in the private sector, this paper provides a useful entry point for the understanding role of marketing within the nonprofit sector focused on China, the second worldwide economic power. A number of senior managers and directors from different Non-Governmental Organizations （NGOs） were interviewed of what they understood marketing to be and how they considered and implemented marketing within organizational strategy. The findings showed that while marketing was identified as an interesting and influential concept, Chinese nonprofit managers generally had a limited understanding of a marketing theory. The article further discusses reasons behind the dynamic based on personalized networks of influence used and the potential implications for nonprofit entities in China, a sector that plays a very noteworthy role in transformative economies.展开更多
The Chinese economy appears the double-restraint characteristic at present stage including mainly resources restraint and market restraint. With the policy of reform and opening up, and especially after accelerating t...The Chinese economy appears the double-restraint characteristic at present stage including mainly resources restraint and market restraint. With the policy of reform and opening up, and especially after accelerating the two fundamental changes put forward by central government, the transformation of the economic growth mode achieved positive progress in China. There was still no brand from China mainland belonging to the 100 top world valuable brands according to Business Weekly of America in 2006. By 2007, a total of 1957 China top brand, 10 world famous China top brand are awarded in china to form a powerful enterprise group. But how to assess a brand is still troublesome. This paper shows the evolution of the policy and discusses the dilemma expecting the advice from the domestic and abroad.展开更多
For the last two decades, there has been an ongoing research concerning the international new ventures （INV） or born global （BG） companies which are rapidly entering foreign markets. They face challenges connected...For the last two decades, there has been an ongoing research concerning the international new ventures （INV） or born global （BG） companies which are rapidly entering foreign markets. They face challenges connected with their marketing activity, because they launch relatively more product innovations in a shorter time than the gradually internationalized companies （GRAD）. The entrepreneurial marketing （EM） concept could become a solution to some of these challenges, because of a greater entrepreneurial intensity （EI） and different decision-making approach than ＂classical＂ marketing concept. This study＇s aim is to analyze the EM concept and application of its elements by the INVs originating from Poland. Based on two computer-aided telephone interview （CATI） studies of INVs from the Polish industrial processing sector, the central elements of EM, applied by them, are explored, together with their relationship to INV performance. As it is shown, the INVs introduce significantly more product innovations than the gradually internationalized small and medium sized enterprises （SMEs）. They often exceed competitors in the speed of launching innovations and are flexible in entering new markets. The entrepreneurial orientation （EO） indicators are at low to medium levels in all studied SMEs. However, the propensity to risk is slightly stronger in the INVs and correlated moderately with the financial performance. As the study shows, lack of emphasis on marketing planning and information gathering is the characteristic of the Polish INVs, which may testify to their effectual approach to decision making. Furthermore, similar as in the foreign-based INVs, there may exist a relationship between the application of the EM concept and performance of the Polish INNs, which, however, requires further study with respect to some mediating factors. It has been concluded that innovativeness of the product offering and propensity to risk seems to be the characteristic EM concept elements accompanying the rapid internationalization of INVs. The future research should focus on other elements of the EM-mix applied by INVs originating from emerging economies.展开更多
the education in colleges and universities is influenced with the coming of we media era and the art education in colleges and universities is presenting diversifled development trend. Therefore, under the background ...the education in colleges and universities is influenced with the coming of we media era and the art education in colleges and universities is presenting diversifled development trend. Therefore, under the background of we media, it is of great significance to strengthen the innovation strength of art education in colleges and universities and create a group of innovative art talents. Problems existed in art education in colleges and universities have been analyzed briefly and solutions for the problems have been proposed, in this way, the innovation level of art education in colleges and universities can be improved and the innovation ability of students can be cultivated.展开更多
A nested Stackelberg game among a provider of a product,a sender(existing customer),and a receiver(new customer)is developed to explore the optimal referral reward programs(RRPs)for innovative offerings.The results in...A nested Stackelberg game among a provider of a product,a sender(existing customer),and a receiver(new customer)is developed to explore the optimal referral reward programs(RRPs)for innovative offerings.The results indicate that the provider should forsake RRPs and purely rely on customers'organic word-of-mouth communication under certain conditions.In particular,when the innovativeness of the referred product is extremely high,the provider should forsake RRPs completely,even though few customers will make organic referrals for the product.When the innovativeness is on other levels,the provider should make optimal RRPs decision depending on both the sender's persuasion effectiveness and the tie-strength between the two customers.Moreover,the optimal rewards increase with the innovativeness of the referred product when the provider opts to use RRPs.These results seem contrary to the existing empirical finding to some extent,and it is due to the high referral cost for making a successful referral for the high innovative offerings.展开更多
基金Supported by Science&Technology Innovation Project of Hunan Academy of Agricultural Sciences~~
文摘Based on status quo and existing problems of Hunan crop science and technology innovation, the research proposed ＂three orientations＂, including seeking, grasping and highlighting orientations, and ＂six projects＂ for solving the issues. It is recommended to improve multiple cropping index.
基金The National Key Technology R&D Program of China during the 11th Five-Year Plan Period(No.2006BAH02A06)
文摘The procedure of supply chain development is the process of continuously congregating knowledge and transforming knowledge.First,the precondition of synergic knowledge innovation in the supply chain is narrated.Then the characteristics of synergic knowledge innovation in the supply chain are analyzed,including complexity,accumulating and evolving process,and the cooperation of members and network integration.Due to the characteristics of multi-factors and uncertainties of the supply chain system,the fuzzy multi-attribution group decision-making model is introduced to solve the involved problem of synergic knowledge innovation in the supply chain.After elaborating on steps of using the fuzzy multiple attribute decision-making(MADM)model,the procedure of decision making for synergic knowledge innovation in the supply chain is explained from an example in the application of a fuzzy MADM model.The fuzzy MADM model,which amalgamates intuition and resolution decision-making can effectively improve the rationality of decision-making for synergic knowledge innovation in the supply chain.
基金Projects(71572028,71872027)supported by the National Natural Science Foundation of China。
文摘Display devices have significantly changed our daily life for decades,from the watches,television,to the laptop and smartphone.As the desire of advanced display device with high-resolution,long operation life and lightweight properties,several display techniques have been demonstrated.There are mainly four types of electronic display device:cathode ray tube(CRT),liquid-crystal display(LCD),organic light-emitting diode(OLED),and micro-LED.Due to the different working principles and device structures,each type of display device has its special characteristic properties.The performance of devices could be adjusted through the material selection or device design.With careful device structure regulation,not only the efficiency but also the stability would be improved.Herein,a brief review of innovative strategies towards the structure design is presented.
文摘In a globalized world, not only the business market is overlapped but also marketing models take shape within economic systems. While there has been a proliferation in the implementation of marketing in the private sector, this paper provides a useful entry point for the understanding role of marketing within the nonprofit sector focused on China, the second worldwide economic power. A number of senior managers and directors from different Non-Governmental Organizations （NGOs） were interviewed of what they understood marketing to be and how they considered and implemented marketing within organizational strategy. The findings showed that while marketing was identified as an interesting and influential concept, Chinese nonprofit managers generally had a limited understanding of a marketing theory. The article further discusses reasons behind the dynamic based on personalized networks of influence used and the potential implications for nonprofit entities in China, a sector that plays a very noteworthy role in transformative economies.
文摘The Chinese economy appears the double-restraint characteristic at present stage including mainly resources restraint and market restraint. With the policy of reform and opening up, and especially after accelerating the two fundamental changes put forward by central government, the transformation of the economic growth mode achieved positive progress in China. There was still no brand from China mainland belonging to the 100 top world valuable brands according to Business Weekly of America in 2006. By 2007, a total of 1957 China top brand, 10 world famous China top brand are awarded in china to form a powerful enterprise group. But how to assess a brand is still troublesome. This paper shows the evolution of the policy and discusses the dilemma expecting the advice from the domestic and abroad.
文摘For the last two decades, there has been an ongoing research concerning the international new ventures （INV） or born global （BG） companies which are rapidly entering foreign markets. They face challenges connected with their marketing activity, because they launch relatively more product innovations in a shorter time than the gradually internationalized companies （GRAD）. The entrepreneurial marketing （EM） concept could become a solution to some of these challenges, because of a greater entrepreneurial intensity （EI） and different decision-making approach than ＂classical＂ marketing concept. This study＇s aim is to analyze the EM concept and application of its elements by the INVs originating from Poland. Based on two computer-aided telephone interview （CATI） studies of INVs from the Polish industrial processing sector, the central elements of EM, applied by them, are explored, together with their relationship to INV performance. As it is shown, the INVs introduce significantly more product innovations than the gradually internationalized small and medium sized enterprises （SMEs）. They often exceed competitors in the speed of launching innovations and are flexible in entering new markets. The entrepreneurial orientation （EO） indicators are at low to medium levels in all studied SMEs. However, the propensity to risk is slightly stronger in the INVs and correlated moderately with the financial performance. As the study shows, lack of emphasis on marketing planning and information gathering is the characteristic of the Polish INVs, which may testify to their effectual approach to decision making. Furthermore, similar as in the foreign-based INVs, there may exist a relationship between the application of the EM concept and performance of the Polish INNs, which, however, requires further study with respect to some mediating factors. It has been concluded that innovativeness of the product offering and propensity to risk seems to be the characteristic EM concept elements accompanying the rapid internationalization of INVs. The future research should focus on other elements of the EM-mix applied by INVs originating from emerging economies.
文摘the education in colleges and universities is influenced with the coming of we media era and the art education in colleges and universities is presenting diversifled development trend. Therefore, under the background of we media, it is of great significance to strengthen the innovation strength of art education in colleges and universities and create a group of innovative art talents. Problems existed in art education in colleges and universities have been analyzed briefly and solutions for the problems have been proposed, in this way, the innovation level of art education in colleges and universities can be improved and the innovation ability of students can be cultivated.
基金The National Social Science Foundation of China(No.17BGL196)。
文摘A nested Stackelberg game among a provider of a product,a sender(existing customer),and a receiver(new customer)is developed to explore the optimal referral reward programs(RRPs)for innovative offerings.The results indicate that the provider should forsake RRPs and purely rely on customers'organic word-of-mouth communication under certain conditions.In particular,when the innovativeness of the referred product is extremely high,the provider should forsake RRPs completely,even though few customers will make organic referrals for the product.When the innovativeness is on other levels,the provider should make optimal RRPs decision depending on both the sender's persuasion effectiveness and the tie-strength between the two customers.Moreover,the optimal rewards increase with the innovativeness of the referred product when the provider opts to use RRPs.These results seem contrary to the existing empirical finding to some extent,and it is due to the high referral cost for making a successful referral for the high innovative offerings.
