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对禽类食品安全的支付和接受补偿意愿的实证分析——以北京海淀大学区消费者为例 被引量:7
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作者 王志刚 翁燕珍 黄小瑜 《浙江工商大学学报》 2007年第5期85-91,共7页
本文针对北京海淀大学区消费者对禽类食品安全的支付意愿(WTP)和接受补偿意愿(WTA)的调查数据,利用描述性统计,得出该地区消费者的WTP和WTA具体金额,并且对两者形成的差值和比值进行详实分析。同时,本文还利用回归解释了影响消费者支付... 本文针对北京海淀大学区消费者对禽类食品安全的支付意愿(WTP)和接受补偿意愿(WTA)的调查数据,利用描述性统计,得出该地区消费者的WTP和WTA具体金额,并且对两者形成的差值和比值进行详实分析。同时,本文还利用回归解释了影响消费者支付和接受补偿意愿的因素。最后阐释预防和制止禽流感发生和蔓延的重要性,强调通过大力宣传,提高消费者对疾病防治和食品安全的重视等积极建议。 展开更多
关键词 禽流感 支付意愿 接受补偿意愿 北京大学区
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Research on the Achievement Motivation of the University Student Village Officials in the Suburbs of Beijing 被引量:1
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作者 YANG Xin 《Agricultural Science & Technology》 CAS 2011年第4期477-479,共3页
[Objective] The aim was to explore the achievement motivation of the university student village officials in the suburbs of Beijing.[Method] The research made an investigation on 429 university student village officia... [Objective] The aim was to explore the achievement motivation of the university student village officials in the suburbs of Beijing.[Method] The research made an investigation on 429 university student village officials in the suburbs of Beijing by the Achievements Motive Scale(AMS).[Result] The achievement motivation of these student village officials was not on a high level,but they tended to pursue the success motivation rather than the motivation to avoid failures obviously.There was a significant difference in the achievement motivation between different genders,majors and jobs.The males' motivation for success was higher than the females'.The motivation of avoiding failures among officials in Humanities was higher than in Science and in Fine Art.And the university student village officials in professional and technical posts or in business posts rated the motivation to avoid failures more important than in basic management posts.But achievement motivations in different urban-rural areas,educational levels,political backgrounds,whether student leaders or not,and durations were no definite differences.Besides,it had a significant effect on these student village officials' achievement motivation whether advices and suggestions were accepted;if yes,the motivation was higher.[Conclusion] This study had provided stability and development for building rural talent groups. 展开更多
关键词 University student village official Achievement motivation Investigation
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