基于非对称信息视角的医生市场分析:逆向选择与信号传递

由于患者难以判断医生提供的医疗服务质量,无论大病或小病,都会去大医院就诊。若不控制这种逆向选择,会导致医生市场低效率。对此,分析了非对称信息下医生市场中的逆向选择现象,并通过斯宾塞劳动力市场模型分析探讨医生市场,提出相关治理建议。

医疗服务中的卫生经济理论

人们的需要是无限的,这种人类的自然欲望正是人类社会进步的源动力.然而,可供人类生存活动的空间和资源是有限的,有限的资源相对于无限的需要即构成了资源的稀缺性.这种资源的稀缺性引出了经济学所要研究的基本问题,即如何解决稀缺资源的有效配置,如何有效地利用有限的、稀缺的资源来满足人们无限多样的需要.

Mechanisms for the Application of Health Services Marketing Policies in Algeria

In this paper, we tried to give health services marketing mix and raise patients＇ interest in health services with the contribution to highlighting the possible application mechanisms of different marketing policies on health services in Algeria. Because we see that, health foundations in Algeria like other foundations live in an environment marked with constantly economic, social, politic, and cultural changes. And to respond to change requirements, especially with the appearance of health services market liberation signs, these foundations are obliged to adapt to ensure their existence and development by giving best services to meet the patients＇ needs in order to gain their satisfaction and loyalty. These ones, who became more conscious about the quality of services they are given quantitatively, qualitatively, and timely.