This research currently investigates the severe situation of fierce competition for traditional small grocery stores in grocery retailing industry and the studies of corporate social responsibility （CSR） of small gr...This research currently investigates the severe situation of fierce competition for traditional small grocery stores in grocery retailing industry and the studies of corporate social responsibility （CSR） of small grocery retailing shops in Thailand. There are gaps in literatures： （1） Most of the researches try to study CSR for small- and medium-size enterprises （SMEs） business related to general society. Thus, no paper has studied CSR for a specific community, where the small grocery stores are located; and （2） Papers studying the relationship of marketing as the successful strategy for small grocery stores in competing among grocery retailing industry are scarce. Therefore, the author proposes a new variable---community responsibility and the model of the effects of community responsibility on the long-term performance, in order to reduce the serious problem. By testing the model with the survey data, the author finds that the effects of community responsibility of grocery stores （product） on the long-term relationship are strongly and positively significant. While the effects of community responsibility of grocery stores （environment） on the long-term relationship are not significant.展开更多
The food industry is evolving more towards new forms of organization much more complex and characterized by a greater degree of coordination, whether in the form of vertical integration of explicit or implicit contrac...The food industry is evolving more towards new forms of organization much more complex and characterized by a greater degree of coordination, whether in the form of vertical integration of explicit or implicit contracts between players of different levels of the industry. Therefore, the aim of this work is the search for mechanisms that can provide value to the production phase to better increase competitiveness of the sector. For the first time, in fact, discussion about food chains have as reference a recognized legal entity, which is the integrated projects of food chain as a result of actions of agricultural policy at community, national and regional levels. The methodology is related to two steps： the administration of questionnaires to the three companies participating in food chain partnerships that have proposed a draft of integrated design of food chain in response to the notice of the Apulia region for the submission of the integrated projects of the food chain; and a cluster analysis in the wine sector of the Italian regions. The results showed, thanks to Network Analysis, the importance for the chain development of relationships formed by market relations and cooperation relations （formal and informal） and the need for more actions for the enhancement of products by research and development activities.展开更多
文摘This research currently investigates the severe situation of fierce competition for traditional small grocery stores in grocery retailing industry and the studies of corporate social responsibility （CSR） of small grocery retailing shops in Thailand. There are gaps in literatures： （1） Most of the researches try to study CSR for small- and medium-size enterprises （SMEs） business related to general society. Thus, no paper has studied CSR for a specific community, where the small grocery stores are located; and （2） Papers studying the relationship of marketing as the successful strategy for small grocery stores in competing among grocery retailing industry are scarce. Therefore, the author proposes a new variable---community responsibility and the model of the effects of community responsibility on the long-term performance, in order to reduce the serious problem. By testing the model with the survey data, the author finds that the effects of community responsibility of grocery stores （product） on the long-term relationship are strongly and positively significant. While the effects of community responsibility of grocery stores （environment） on the long-term relationship are not significant.
文摘The food industry is evolving more towards new forms of organization much more complex and characterized by a greater degree of coordination, whether in the form of vertical integration of explicit or implicit contracts between players of different levels of the industry. Therefore, the aim of this work is the search for mechanisms that can provide value to the production phase to better increase competitiveness of the sector. For the first time, in fact, discussion about food chains have as reference a recognized legal entity, which is the integrated projects of food chain as a result of actions of agricultural policy at community, national and regional levels. The methodology is related to two steps： the administration of questionnaires to the three companies participating in food chain partnerships that have proposed a draft of integrated design of food chain in response to the notice of the Apulia region for the submission of the integrated projects of the food chain; and a cluster analysis in the wine sector of the Italian regions. The results showed, thanks to Network Analysis, the importance for the chain development of relationships formed by market relations and cooperation relations （formal and informal） and the need for more actions for the enhancement of products by research and development activities.
