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中国老字号品牌战略的创新与发展
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作者 王洋 《中外企业家》 2013年第2S期14-15,共2页
中华老字号(China Time-honored Brand)是中国商业文化的重要载体,在长期经营活动中,老字号企业传承中华民族优秀的文化传统、具有独特的工艺和经营特色的产品、技艺或服务,取得了社会广泛认同。随着经济的发展,老字号品牌除了少数部分... 中华老字号(China Time-honored Brand)是中国商业文化的重要载体,在长期经营活动中,老字号企业传承中华民族优秀的文化传统、具有独特的工艺和经营特色的产品、技艺或服务,取得了社会广泛认同。随着经济的发展,老字号品牌除了少数部分仍然保持着活力外,绝大多数已经从市场上消失。本文从老字号品牌的实际出发,分析其在发展中存在的问题,提出利于老字号品牌发展的一些建议。 展开更多
关键词 老字号品牌 品牌创造 honored 文化特征 品牌延伸 王麻子 经营特色 创新建设 盛锡福 品牌效
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中小学名师成长研究综述 被引量:1
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作者 魏晨明 《教育科学论坛》 2015年第18期80-80,共1页
一、名师成长相关概念研究综述(一)名师概念研究综述名师是指在一定时空范围内自然而然形成的,具有一定的知名度、认可度、美誉度、影响度和突出成就的专业素养较高的富有创造性的优秀教师。(二)名师的成长模式、成长机制、成长规律名... 一、名师成长相关概念研究综述(一)名师概念研究综述名师是指在一定时空范围内自然而然形成的,具有一定的知名度、认可度、美誉度、影响度和突出成就的专业素养较高的富有创造性的优秀教师。(二)名师的成长模式、成长机制、成长规律名师成长的机制可以将其简单地定义为名师成长的相关因素和条件及其相互作用的过程与方式。名师成长规律是指名师成长过程中本身所固有的反复起作用的本质联系与必然趋势,是名师成长的"现象中同一的东西"。 展开更多
关键词 成长规律 概念研究 成长研究 成长机制 成长模式 时空范围 影响度 自主成长 江苏教育出版社 品牌效
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常见网络营销方案及其优势分析 被引量:2
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作者 王金荣 王国辉 姜萍 《商场现代化》 北大核心 2007年第12Z期96-96,共1页
网络营销正推动传统营销方式发生质的飞跃,网络日益成为整合营销传播中必不可少的互动媒介,本文介绍了富媒体等几种常见网络营销方案及其优势分析。
关键词 网络营销 富媒体 品牌合作直营销
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A Study on the Effect of Industrial Cluster Brand
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作者 Liu Ning Tang song 《International Journal of Technology Management》 2015年第7期131-133,共3页
This paper is focus on the brand effect of industrial agglomeration, and undertakes the following conclusions: firstly, regional industrial brand and industry agglomeration will influence each other. Secondly, indust... This paper is focus on the brand effect of industrial agglomeration, and undertakes the following conclusions: firstly, regional industrial brand and industry agglomeration will influence each other. Secondly, industrial agglomeration on regional industry brand has the strengthening mechanism. Thirdly, the more of enterprises in industrial cluster, the more "hitchhike" problems will occur. It shows that enterprises in promoting the regional industry brand will influence exacted input and reward asymmetry, causing the enterprise to promote the maintenance of regional industry brand intrinsic motivation deficiency. However, widespread presence "hitchhike" psychologicalexpectations. This led to the regional industrial brand are often not appropriate and reasonable maintenance and promotion. 展开更多
关键词 industrial clusters brand effect regional industry brand
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Study of the Evaluation Mode on Fashion Brand Value
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作者 Sun Jing 《International English Education Research》 2015年第5期98-100,共3页
This paper generally analyzes the current international and domestic brand evaluation theory on brand value. Starting from the most basic assessment of object analysis, it analyzes the current methods of brand evaluat... This paper generally analyzes the current international and domestic brand evaluation theory on brand value. Starting from the most basic assessment of object analysis, it analyzes the current methods of brand evaluation and its focus, and then analyzes the actual operation of the most authoritative international brand evaluation agencies - Interbrand, to conduct a detailed research and analysis. Based on this, combining with the current situation of China fashion brand market, it re-summaries the evaluation parameter respectively, from the short-term brand strength factors, to the long-term brand benefit and consumer factors, in order to establish a new evaluation frame fit for China fashion industry. 展开更多
关键词 fashion brand brand value evaluation brand strength FRAME
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Research on the Model of Performance Evaluation of the Industry Cluster Brand
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作者 WANG Xiaoyan LIU Hanyan +1 位作者 JU Lingling HU Shouzhong 《International English Education Research》 2016年第2期33-36,共4页
Firstly, this article carry on the theory research combined with the related theories of cluster brand and the relevant theories of performance evaluation, and distill four main indicators factors of performance evalu... Firstly, this article carry on the theory research combined with the related theories of cluster brand and the relevant theories of performance evaluation, and distill four main indicators factors of performance evaluation of the cluster brand. Then proceed analysts survey and questionnaire investigation, and then use SPSS software to process date for statistical analysis; use AMOS software to formulate the second-order model, at last, establish structure relationship model of performance evaluation of the cluster brand. Build the model of the cluster brand performance evaluation with fuzzy-synthetic evaluation model. 展开更多
关键词 Cluster brand Performance evaluation MODEL
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Bioequivalence of Two Brands of Valsartan 80 mg Coated Breakable Tablets in 15 Healthy Algerian Volunteers: A Pilot Study
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作者 Mansouri. K.,Behloul. S. Cherait. I., Nekhoul. K. +1 位作者 K., Hadjaz. I. M Mansouri. M. B. 《Journal of Pharmacy and Pharmacology》 2017年第9期661-667,共7页
A randomized, two-way, crossover study was conducted in 15 fasting, healthy, Algerian volunteers to compare the bioavailability of two brands of Valsartan 80 mg coated breakable tablets. The present study aimed to eva... A randomized, two-way, crossover study was conducted in 15 fasting, healthy, Algerian volunteers to compare the bioavailability of two brands of Valsartan 80 mg coated breakable tablets. The present study aimed to evaluate the intra-subject variability of this active substance in the Algerian population. The test brand was compared to TAREG (Novartis) as the reference product. The study was performed at the bioequivalence center of the national control laboratory for pharmaceuticals products, in joint venture with University Hospital Center Ibn Badis, Constantine, Algeria. The drug was administered with 200 mL of water after a 10 h overnight fasting on two treatment days separated by one week washout period. After dosing, serial blood samples were collected for a period of 24 h. A reliable, simple, and robust liquid chromatography-tandem mass spectro-metric (LC-MS/MS) method has been developed and validated that employs protein precipitation (or denaturation) for the estimation of valsartan in human plasma using losartan as internal standard. The assay was found to be linear over the range of 50-5,000 ng/mL, with a lower limit of quantitation of 50ng/mL. Various pharnaacokinetic parameters including AUC0-t, AUC∞, Cmax, Tmax, and TI/2 were determined from plasma concentrations of both formulations and found to be in good agreement with reported values. The pharmacokinetical and statistical analysis was conducted with Kinetica 4.4.1. AUC0.t, AUC0-∞ and Cmax were tested for bioequivalence after log-transformation of data. No significant difference was found based on ANOVA; 90% confidence interval ([85.82%, 118.76%] for AUC0.t [86.09%, 118.83%] for AUC0-∞) of test/reference ratio for these parameters were found within bioequivalence acceptance range of 80-125%. But for the Cmax, the 90% confidence interval of test/reference ratio wasn't in this acceptance range [90.18%, 131.07%] .The results of PK analysis suggested that the reference and test formulations ofvalsartan 80 mg coated breakable tablets weren't bioequivalent during fasting state in these healthy algerian volunteers. 展开更多
关键词 VALSARTAN BIOEQUIVALENCE LC-MS/MS pharmacokinetics.
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Bioequivalence of Two Brands of Metformin 850 mg Coated Tablets in 12 Healthy Algerian Volunteers: A Pilot Study
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作者 Mansouri, K. Aissa, L. +7 位作者 Bounab, A. H., Hadjaz I. M. Nekhoul, K. Djellouli, S. Kheddouci, L. Cherait, I. Behloul, S. Mansouri, M. B. 《Journal of Pharmacy and Pharmacology》 2017年第10期736-741,共6页
A randomized, two-way, crossover study was conducted in 12 fasting, healthy, algerian volunteers to compare the bioavailability of two brands of metformin hydrochloride 850 mg coated tablets. The present study aimed t... A randomized, two-way, crossover study was conducted in 12 fasting, healthy, algerian volunteers to compare the bioavailability of two brands of metformin hydrochloride 850 mg coated tablets. The present study aimed to appreciate the bioequivalence of the generic product and to evaluate the intra-subject variability of this active substance in the Algerian population. The test brand was compared to Glucophage (Merck UK) as the reference product. The study was performed at the bioequivalence center of the national control laboratory for pharmaceuticals products from 03 to 04, 2011, in joint venture with specialized medical hospital center of E1 Hadi Flici, Algiers, Algeria. The drug was administered with 200 mL of water after a 10 h overnight fasting on two treatment days separated by one week washout period. After dosing, serial blood samples were collected for a period of 12 h. A reliable, simple, and robust liquid chromatography-tandem mass spectro-metric (LC-MS/MS) method has been developed and validated for estimation of metformin in human plasma using propranolol as internal standard. The analytes were extracted from plasma by using the protein precipitation extraction technique. The assay was found to be linear over the range of 50-3000 ng/mL with a lower limit of quantitation of 50 ng/mL. Various pharmacokinetic parameters including AUC0-t, AUC0-∞, Cmax, Tmax, and T1/2 were determined from plasma concentrations of both formulations and found to be in good agreement with reported values. The pharmacokinetical and statistical analysis was conducted with Kinetica 4.4.1. AUC0-t, AUC0-∞ and Cmax were tested for bioequivalence after log-transformation of data. No significant difference was found based on ANOVA; 90% confidence interval ([91.62 %, 115.66%] for AUC0-t, [92.07 %, 115.53 %] for AUC0-∞; [94.58%, 119.58 %] for Cmax) of test/reference ratio for these parameters were found within bioequivalence acceptance range of 80-125%. Based on these statistical inferences, it was concluded that Metformin hydrochloride test is bioequivalent to Glucophage. 展开更多
关键词 Metformin hydrochloride BIOEQUIVALENCE LC-MS/MS PHARMACOKINETICS
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就业创业保发展 服务民生促和谐
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《宁夏画报》 2013年第2期46-47,共2页
2012年,我区各级人力资源社会保障部门及公共就业服务机构坚持把扩大就业作为保障和改善民生的头等大事来抓,继续实施就业优先战略,就业数量与质量稳中有增,就业创业形势总体平稳向好,各项工作迈上了新的台阶。城镇新增就业保持增长势头... 2012年,我区各级人力资源社会保障部门及公共就业服务机构坚持把扩大就业作为保障和改善民生的头等大事来抓,继续实施就业优先战略,就业数量与质量稳中有增,就业创业形势总体平稳向好,各项工作迈上了新的台阶。城镇新增就业保持增长势头,就业重点群体的就业得到进一步改善。通过积极落实国家及自治区一系列促进就业的政策、充分发挥企业吸纳就业的作用。 展开更多
关键词 就业人员 就业优先 促进就业 就业数量 人力资源 公共就业 吸纳就业能力 担保贷款 外出就业 品牌效
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