试论基于网络平台下高校餐饮外卖业的创新策略

网络平台构建后,高校餐饮外卖行业模式随之创新,这为餐饮外卖行业发展提供了机遇,此外,还能满足高校订单者的个性化需要。这对餐饮外卖业信息化发展有促进作用,能够从整体上提高餐饮外卖业质量。本文在理论介绍的基础上,总结当前网络平台下高校餐饮外卖业发展现状,最后重点探究基于网络平台的高校餐饮外卖业创新策略。

中国的外卖业（英文）

Three couriers in hard helmets cram into an office lift in Beijing—one clad in red, one in yellow and one in blue. The trio are dispatching food that was purchased online through China’s most popular meal-ordering firms, which fill urban roads every midday withtheir colourful delivery people on electric bicycles.