The study was concerned with the problem of the Russian youth, with a special emphasis on the history of the theoretical and empirical researches devoted to the youth issues. The research delineates the term thesaurus...The study was concerned with the problem of the Russian youth, with a special emphasis on the history of the theoretical and empirical researches devoted to the youth issues. The research delineates the term thesaurus and its connection with the formation of youth's outlook. The central focus of the research is social and cultural value orientations of the young Russian. The study presents a detailed analysis of impact that mass media plays in socialization of youth, its generations, its influence on public opinion formation and priority directions of national policy of regulation of mutual relations between youth and mass media. It attempts to examine the presence of mass media in youth's everyday life. The research provides a detailed analysis of contemporary state of the youth's trust to the mass media and degree of dependence on it. The study also presents a detailed analysis of the traces of mass media's influence on young Russians. The completed research is fundamental for the sociological and the philosophical generalisations that underline comparative research on the youth problems in Russia, its social and cultural value orientations and the influence on public opinion formation and priority directions of national policy of regulation of mutual relations between youth and mass media.展开更多
The concept of violence mainly comprises the use of brutal force and fierceness. The acts of violence; on the other hand, can be defined as the practices pertaining to intimidating, terrorizing and even tyrannizing hu...The concept of violence mainly comprises the use of brutal force and fierceness. The acts of violence; on the other hand, can be defined as the practices pertaining to intimidating, terrorizing and even tyrannizing human beings. There is a widespread agreement on the idea that a healthy and balanced society necessitates the conscious contribution of each member to the solution of social, economic and cultural problems. Undoubtedly, the mass media, particularly TV, plays a significant role in this process. In the same way, the media content considerably accelerates the respective learning process through news, advertisements and particularly TV serials. The primary purpose of this study is to determine the types and ratios of violence displayed in popular Turkish TV serials with respect to the total airing time. Thus, three popular TV serials with the highest rating were determined as the corpus of this study. Then, every sixth episode of each serial in a 36-week-season was chosen as the sampling. With this idea in mind, the sequences displaying violence in the respective serials were measured with content analysis method and classified according to the types of violence. Thus, ratios for each type of violence were found out and shown on graphs. It is expected that the findings will provide a basis for a further study in which a comparison between the escalation of violence in Turkish society and the ratio of violence demonstrated in popular TV serials can be made.展开更多
In this paper, the resaerchers analyze phenomenology of competitiveness in media communication market which is being observed as a theoretical, cultural, communicative, and social process of relationship of mass media...In this paper, the resaerchers analyze phenomenology of competitiveness in media communication market which is being observed as a theoretical, cultural, communicative, and social process of relationship of mass media industries and profit-oriented economy. The impact of globalization, government regulation, and technology has put attention to the importance of media not only as information and entertainment resources but also as economic units. The objective of economic units is to maximize profit; production costs must be lower than income from sales. Also, media must cover their costs and create returns to be able to develop respectively invest in new sources like employees, technology, marketing, etc.. In the article we will focus on economic problems which are specific for mass media, media industry, and media market. We define factors that significantly influence the reasoning behind profit orientation of institutions in public interest.展开更多
文摘The study was concerned with the problem of the Russian youth, with a special emphasis on the history of the theoretical and empirical researches devoted to the youth issues. The research delineates the term thesaurus and its connection with the formation of youth's outlook. The central focus of the research is social and cultural value orientations of the young Russian. The study presents a detailed analysis of impact that mass media plays in socialization of youth, its generations, its influence on public opinion formation and priority directions of national policy of regulation of mutual relations between youth and mass media. It attempts to examine the presence of mass media in youth's everyday life. The research provides a detailed analysis of contemporary state of the youth's trust to the mass media and degree of dependence on it. The study also presents a detailed analysis of the traces of mass media's influence on young Russians. The completed research is fundamental for the sociological and the philosophical generalisations that underline comparative research on the youth problems in Russia, its social and cultural value orientations and the influence on public opinion formation and priority directions of national policy of regulation of mutual relations between youth and mass media.
文摘The concept of violence mainly comprises the use of brutal force and fierceness. The acts of violence; on the other hand, can be defined as the practices pertaining to intimidating, terrorizing and even tyrannizing human beings. There is a widespread agreement on the idea that a healthy and balanced society necessitates the conscious contribution of each member to the solution of social, economic and cultural problems. Undoubtedly, the mass media, particularly TV, plays a significant role in this process. In the same way, the media content considerably accelerates the respective learning process through news, advertisements and particularly TV serials. The primary purpose of this study is to determine the types and ratios of violence displayed in popular Turkish TV serials with respect to the total airing time. Thus, three popular TV serials with the highest rating were determined as the corpus of this study. Then, every sixth episode of each serial in a 36-week-season was chosen as the sampling. With this idea in mind, the sequences displaying violence in the respective serials were measured with content analysis method and classified according to the types of violence. Thus, ratios for each type of violence were found out and shown on graphs. It is expected that the findings will provide a basis for a further study in which a comparison between the escalation of violence in Turkish society and the ratio of violence demonstrated in popular TV serials can be made.
文摘In this paper, the resaerchers analyze phenomenology of competitiveness in media communication market which is being observed as a theoretical, cultural, communicative, and social process of relationship of mass media industries and profit-oriented economy. The impact of globalization, government regulation, and technology has put attention to the importance of media not only as information and entertainment resources but also as economic units. The objective of economic units is to maximize profit; production costs must be lower than income from sales. Also, media must cover their costs and create returns to be able to develop respectively invest in new sources like employees, technology, marketing, etc.. In the article we will focus on economic problems which are specific for mass media, media industry, and media market. We define factors that significantly influence the reasoning behind profit orientation of institutions in public interest.