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政治的再媒介化:政务微博的跨媒体传播初探 被引量:3
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作者 黄敏 《电子政务》 CSSCI 2017年第9期49-62,共14页
随着政务微博的发展,其影响力也成为考察的重点,然现有研究多关注其在微博平台上的表现,而忽略其跨媒体传播的情况。基于再媒介化理论,以《新民晚报》为例,分析了传统主流报纸对政务微博再媒介化的特点,评估了政务微博的跨媒体传播情况... 随着政务微博的发展,其影响力也成为考察的重点,然现有研究多关注其在微博平台上的表现,而忽略其跨媒体传播的情况。基于再媒介化理论,以《新民晚报》为例,分析了传统主流报纸对政务微博再媒介化的特点,评估了政务微博的跨媒体传播情况,并讨论了当前政治传播的特点。发现政务微博在传统媒体上确有着与其在微博平台上不一样的表现,传统主流媒体的再媒介化也应成为观察政务微博影响力的重要方面,我国传统主流媒体虽受到微博等社交媒体的影响,但依然保留着自己的媒体逻辑,我国政治传播是一种媒体间化的传播,因此为适应新媒体环境的需要,建立媒体间化的跨媒体传播策略就成为打造"可沟通政府"的关键。 展开更多
关键词 政务微博 再媒介 媒体间化 媒体传播 政治传播
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Struggle for Identity and Transformation of Social Media as Space of Interaction between State and Society
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作者 Liubov Fadeeva Nadezhda Borisova 《Journalism and Mass Communication》 2015年第1期20-23,共4页
The article is devoted to the struggle for identity which has been intensified in the Russian social media in 2014 both on interpretation of the historical past and on the up-to-date situation, especially, Crimea even... The article is devoted to the struggle for identity which has been intensified in the Russian social media in 2014 both on interpretation of the historical past and on the up-to-date situation, especially, Crimea events. Authors suppose that as a result social media become a means of manipulation more than independent space with rizhoma nature. In 2011-2012 social media were the space of struggle between authority and political opposition. Today space of social media is looking polarized regarding polarization of society in respect of political order and Putin political course. 展开更多
关键词 social media political identity interaction between state and society struggle for identity
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