In this paper, two hypotheses are integrated into an independent model to explain consumer behavior. The model is empirically tested using data from China Family Cost Survey of 2001. The results indicate that China ho...In this paper, two hypotheses are integrated into an independent model to explain consumer behavior. The model is empirically tested using data from China Family Cost Survey of 2001. The results indicate that China household consumption behavior is commonly explained by two hypotheses as an independent model, reverse to previously treating them as commutative exclusive hypotheses.展开更多
文摘In this paper, two hypotheses are integrated into an independent model to explain consumer behavior. The model is empirically tested using data from China Family Cost Survey of 2001. The results indicate that China household consumption behavior is commonly explained by two hypotheses as an independent model, reverse to previously treating them as commutative exclusive hypotheses.