In the beginning, this template describes the actual situation on the market. As a second point, there is a description and a classification of the different kinds of innovation. The object of this template is a scien...In the beginning, this template describes the actual situation on the market. As a second point, there is a description and a classification of the different kinds of innovation. The object of this template is a scientific examination of the interrelation between innovation and the companies＇ future development. Today＇s markets are changing rapidly. The environment alters faster and faster. Business companies are forced to adapt to these changing conditions. They have to develop new and adjusted products to be successful on these markets. Companies are offering their products on markets. The more customers＇ requirements those products fulfil, the more likely they will be bought. Innovation can be described as a process of transforming a concept into a product, good, or service. Real innovation is seldom, though. More often, innovation is a result of a known solution being transferred into a new context. There are different forms of innovation. In general innovation can be classified in： basic innovation, product improving innovation, product adjusting innovation, imitation and pretended innovation. These different kinds of innovation can occur within a company as a process, or in a market as a newly developed product. The future of a company depends in many ways on the newly developed products, which in turn are depending on the needs of the customers. Those needs are not always known and needs could also be generated by inventing new technologies. Companies have to consider the development of new products and manufacturing processes in order to stay successful.展开更多
Academic research into service industries has explored the characteristics of interpersonal interactions between employees and customers, but there are few studies addressing the issues of consumer interaction with te...Academic research into service industries has explored the characteristics of interpersonal interactions between employees and customers, but there are few studies addressing the issues of consumer interaction with technology and its influence on the objectives and results of the operations subsystem. This study examines the elements of the service encounter, and the changes automation originates in them and their relationships. The paper also examines changes in the elements and results of the operations subsystem, as a result of automation. We propose that the customer＇s relationship with employees and/or technology and automated systems for the service impact the objectives and results of the operations subsystem, all of which could have an effect on the company＇s competitive position. The empirical study is focused on four industries, namely, toll motorways, car parks, carwash and video/DVD rental companies, in an attempt to identify objectives that lead companies to implement automated processes affecting the customer＇s relationship with the company. The hypotheses generated are contrasted with a structural equation modelling. The results confirm that the customer＇s relationship with employees and automated systems for the service impacts the objectives and results of the operations subsystem. Also, the results show how automation can enable firms simultaneously to achieve acceptable levels of flexibility and productivity, two dimensions that have traditionally been considered opposites.展开更多
文摘In the beginning, this template describes the actual situation on the market. As a second point, there is a description and a classification of the different kinds of innovation. The object of this template is a scientific examination of the interrelation between innovation and the companies＇ future development. Today＇s markets are changing rapidly. The environment alters faster and faster. Business companies are forced to adapt to these changing conditions. They have to develop new and adjusted products to be successful on these markets. Companies are offering their products on markets. The more customers＇ requirements those products fulfil, the more likely they will be bought. Innovation can be described as a process of transforming a concept into a product, good, or service. Real innovation is seldom, though. More often, innovation is a result of a known solution being transferred into a new context. There are different forms of innovation. In general innovation can be classified in： basic innovation, product improving innovation, product adjusting innovation, imitation and pretended innovation. These different kinds of innovation can occur within a company as a process, or in a market as a newly developed product. The future of a company depends in many ways on the newly developed products, which in turn are depending on the needs of the customers. Those needs are not always known and needs could also be generated by inventing new technologies. Companies have to consider the development of new products and manufacturing processes in order to stay successful.
文摘Academic research into service industries has explored the characteristics of interpersonal interactions between employees and customers, but there are few studies addressing the issues of consumer interaction with technology and its influence on the objectives and results of the operations subsystem. This study examines the elements of the service encounter, and the changes automation originates in them and their relationships. The paper also examines changes in the elements and results of the operations subsystem, as a result of automation. We propose that the customer＇s relationship with employees and/or technology and automated systems for the service impact the objectives and results of the operations subsystem, all of which could have an effect on the company＇s competitive position. The empirical study is focused on four industries, namely, toll motorways, car parks, carwash and video/DVD rental companies, in an attempt to identify objectives that lead companies to implement automated processes affecting the customer＇s relationship with the company. The hypotheses generated are contrasted with a structural equation modelling. The results confirm that the customer＇s relationship with employees and automated systems for the service impacts the objectives and results of the operations subsystem. Also, the results show how automation can enable firms simultaneously to achieve acceptable levels of flexibility and productivity, two dimensions that have traditionally been considered opposites.
