期刊文献+
共找到4篇文章
< 1 >
每页显示 20 50 100
深入贯彻落实科学发展观 打造中国少数民族少年传媒品牌 被引量:1
1
作者 金哲俊 《延边党校学报》 2009年第3期18-20,共3页
《中国朝鲜族少年报》作为中国少数民族少年传媒之一,在近60年的发展历程中有了长足的发展。在当前中国报业走向市场化大背景下,亦面临着前所未有的挑战。本文以科学发展观为指导,探讨报刊生存发展的规律性的东西,求解《中国朝鲜族少年... 《中国朝鲜族少年报》作为中国少数民族少年传媒之一,在近60年的发展历程中有了长足的发展。在当前中国报业走向市场化大背景下,亦面临着前所未有的挑战。本文以科学发展观为指导,探讨报刊生存发展的规律性的东西,求解《中国朝鲜族少年报》科学发展之路。 展开更多
关键词 科学发展观 少数民族 少年传媒 品牌
原文传递
张启童媒产业的触角
2
作者 海飞 《出版广角》 北大核心 2005年第2期38-41,共4页
中少总社通过整合强大的资源实力和依托已有的产品链,不断将“中少”的童媒触角向不同形态的媒体领域扩张、向社会公益活动扩张,将童媒触角向纵向和横向延伸开去,形成合力,打造一片更广阔的童媒发展空间。
关键词 少年儿童传媒产业 品牌增值 思想道德教育 资本运营
下载PDF
Priority Directions of National Policy of Regulation of Mutual Relations Between Youth and Mass Media: The Theoretical and Empirical Researches
3
作者 Vera A. Gnevasheva 《Sociology Study》 2011年第3期179-186,共8页
The study was concerned with the problem of the Russian youth, with a special emphasis on the history of the theoretical and empirical researches devoted to the youth issues. The research delineates the term thesaurus... The study was concerned with the problem of the Russian youth, with a special emphasis on the history of the theoretical and empirical researches devoted to the youth issues. The research delineates the term thesaurus and its connection with the formation of youth's outlook. The central focus of the research is social and cultural value orientations of the young Russian. The study presents a detailed analysis of impact that mass media plays in socialization of youth, its generations, its influence on public opinion formation and priority directions of national policy of regulation of mutual relations between youth and mass media. It attempts to examine the presence of mass media in youth's everyday life. The research provides a detailed analysis of contemporary state of the youth's trust to the mass media and degree of dependence on it. The study also presents a detailed analysis of the traces of mass media's influence on young Russians. The completed research is fundamental for the sociological and the philosophical generalisations that underline comparative research on the youth problems in Russia, its social and cultural value orientations and the influence on public opinion formation and priority directions of national policy of regulation of mutual relations between youth and mass media. 展开更多
关键词 YOUTH mass media national policy mutual relations IDENTIFICATION
下载PDF
A Cumulative Proportional Odds Model to Analyze the Influence of Mass Media on Teenagers in Messina
4
作者 Zirilli A Alibrandi A +1 位作者 Giacalone M. Ucchino R. B. 《Journal of Mathematics and System Science》 2013年第11期550-555,共6页
The media are constantly evolving at a breakneck pace and mainly young people, with their flexibility of mind and their continuous curiosity, can better understand the characteristics and potential of such advances. T... The media are constantly evolving at a breakneck pace and mainly young people, with their flexibility of mind and their continuous curiosity, can better understand the characteristics and potential of such advances. The aim of this paper is to analyze the relationship between teenagers and media, in order to try to better understand the habits and to conduct analysis on social interactions with young people. In order to evaluate the influence of mass media in the life of the young people, the Statisticians of Messina University decided to perform a statistical survey to evaluate the influence of the media in the life of Messina's teenagers. A questionnaire entitled "Perceptions of the influence exerted by mass media" was administered in some schools. From the methodological point of view, three statistical models were estimated in order to formalize the dependence of the mass media influence by the kind of TV programs, the time spent on TV viewing and computer use and the kind of most used social networks. Since the mass media influence is an ordinal variable expressed by four ordered categories (1 = nothing; 2 = low; 3 = average; 4 = high) we used the Cumulative Proportional Odds Model to formalize the dependence by the potential predictors. 展开更多
关键词 Influence of mass media use of social networks teenagers' choices cumulative proportional odds model.
下载PDF
上一页 1 下一页 到第
使用帮助 返回顶部