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探讨新环境下医疗设备营销策略
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作者 朱克胜 《中国医疗器械信息》 2007年第4期61-62,82,共3页
2006年度医疗设备市场营销环境发生很大变化,本文论述了营销环境的变化对医疗设备市场各个层次变化影响趋势,同时提出适应新营销环境的营销策略:服务增值、整合营销、市场可持续性发展。
关键词 新环境 营销策略 服务 整合营销 市场可持续性发展
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Energy Security in the European Union
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作者 Laura Rodrlguez-Fernandez Rosa Maria Fernandez-Martin 《Journal of Energy and Power Engineering》 2012年第3期379-386,共8页
According to the European Commission, the three challenges that Europe must face related to energy are sustainability, security of supply and reaching an effective competitiveness in the internal energy market. To mee... According to the European Commission, the three challenges that Europe must face related to energy are sustainability, security of supply and reaching an effective competitiveness in the internal energy market. To meet these three challenges, the Commission deems necessary to implement a common energy policy. To this end, it proposed an action plan based on the effective creation of an internal energy market, the solidarity between Member States and security of supply for oil, gas and electricity, Therefore energy security is one of the main concerns, and so one of the priorities, of the new European energy policy proposed by the Commission. This paper tries to show that even though energy has been on the basis of what we call today European Union, it has been extremely complicated to get a common energy policy. Bearing this in mind, energy security has been one of the main areas of consensus that has led EU to the mentioned Commission proposal, and we can see now the first steps of the so much wanted common energy policy. 展开更多
关键词 ENERGY energy policy European Union energy security security of supply.
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