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树脂眼镜镜片市场分析及发展预测 被引量:2
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作者 魏朝辉 《上海交通大学学报》 EI CAS CSCD 北大核心 2007年第S1期21-26,共6页
在我国快速发展和激烈竞争的树脂镜片市场,跨国公司利用品牌撇取市场膏脂(高端客户),国内的中小型公司仍然处于诸侯纷争和低价恶性竞争的阶段.在产业的价值链中,我国企业仍处于“微笑曲线”的加工制造段,利用低廉的劳动力和环境污染为... 在我国快速发展和激烈竞争的树脂镜片市场,跨国公司利用品牌撇取市场膏脂(高端客户),国内的中小型公司仍然处于诸侯纷争和低价恶性竞争的阶段.在产业的价值链中,我国企业仍处于“微笑曲线”的加工制造段,利用低廉的劳动力和环境污染为代价赚取微薄的加工费用.今后一段时间,该市场竞争情况会随着新产品的出现和资本运作的加剧而不断发生变化.在这样的情况下,国内中小企业应通过联盟与合作,集中优势增加核心竞争力,或者根据自身特长发掘并聚焦在独特的补缺市场. 展开更多
关键词 树脂镜片 市场分析 市场组分
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县级企业如何应用市场细分原理
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作者 王少清 《邮电企业管理》 北大核心 2001年第21期49-49,共1页
关键词 县级电信企业 电信市场 市场组分原理 市话用户 农话用户
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中国抗高血压药品的需求分析——中国人群高血压防治的经济学系列研究之三 被引量:5
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作者 王梅 《中国医药导刊》 2002年第2期133-135,共3页
高血压药物治疗是从本世纪50年代开始的,随着对高血压病认识的深化,降压药物也有了长足的进展.目前国际上已形成基本共识,常用的有六大类降压药(利尿剂、β-阻滞剂、α-阻滞剂、ACE抑制剂、钙拮抗剂和AⅡ-拮抗剂).
关键词 中国 抗高血压药品 药品需求 药品市场组分 需求弹性
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财经:报业竞争的下一轮分割
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作者 陈家林 《新闻通讯》 2002年第3期16-17,共2页
由南方日报报业集团主办的新财经类报纸《21世纪经济报道》于2000年11月23日登台亮相。该报一推出就是对开32版,版面分焦点、业界、IT、财经、管理、评论和生活七个部分,由发行量达150万份的《南方周末》报社承办,自然秉承《南方周末》
关键词 报业竞争 财经类报刊 经营管理 全球化背景 市场组分
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从新办期刊看当前我国期刊发展走向 被引量:3
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作者 吴乐平 《出版广角》 2002年第2期28-29,共2页
进入新世纪,对中国的期刊市场来说,在某种程度上,已经出现新的亮点。在20世纪末的几年内,全国的期刊市场结构调整与整顿基本完成,期刊竞争逐渐白热化,市场格局已经发生了前所未有的变化,这种变化的表现形式之一便是一大批新办期刊的崭... 进入新世纪,对中国的期刊市场来说,在某种程度上,已经出现新的亮点。在20世纪末的几年内,全国的期刊市场结构调整与整顿基本完成,期刊竞争逐渐白热化,市场格局已经发生了前所未有的变化,这种变化的表现形式之一便是一大批新办期刊的崭露头角和以此为标志的国内期刊资源配置得到进一步激活。分析当前我国期刊尤其是新办期刊的情况,无疑可以从中探究未来几年国内期刊的发展走向。为尽快实现建设“中国期刊方阵”宏大目标而明确方向。根据笔者不完全的统计,仅2000年,由于全国报刊业调整结构,划转和停办的期刊多达300余种,其中有相当一部分被党报和一些出版社所吸纳而改办新刊。 展开更多
关键词 中国 期刊出版业 发展走向 市场导向 市场组分 管理机制
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广告直投杂志发展的现状、问题与对策 被引量:1
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作者 孙宏 《湖南大众传媒职业技术学院学报》 2002年第3期55-57,共3页
从我国直投杂志的发展现状来看,一些内部因素和外部因素制约了它的有序发展。直投杂志要深入细分读者(广告诉求对象)市场,要选择多种方式综合直投,形成杂志品牌,提升广告效应,做好杂志内容及外包装。
关键词 广告直投杂志 读者市场组分 直投方式 品牌塑造
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中小企业觅缝抢机 被引量:1
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作者 李娟 《企业管理》 CSSCI 北大核心 2001年第5期71-72,共2页
关键词 中小企业 市场组分 企业管理 管理方法
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审时度势以变制变:转型期销区盐业企业经济活动的策略选择
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作者 潘悦 《浙江盐业》 2000年第2期42-44,共3页
关键词 浙江 盐业企业 经营策略 优势集中 市场组分
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客户该如何保持?
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作者 许春恒 林子 《通信企业管理》 北大核心 2002年第7期28-30,共3页
关键词 企业营销 客户满意度 市场导向 市场组分 组织结构 服务平台
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Spatial Organization Mechanism of Aircraft Manufacturing
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作者 Dong Yan1,2,Chu Bo1,3 1.Institute of Geographic Sciences and Natural Resources Research,CAS,Beijing 100101,China 2.Graduate University of Chinese Academy of Sciences,Beijing 100049,China 3.Fujian Provincial Department of Foreign Trade and Economic Cooperation,Fuzhou Fujian 350003,China 《Chinese Journal of Population,Resources and Environment》 2010年第1期62-70,共9页
Unquestionably,aircraft industry plays an important part in both economy and security of a nation.However,few of articles have dealt with the spatial development of this industry sector.The purpose of this article is ... Unquestionably,aircraft industry plays an important part in both economy and security of a nation.However,few of articles have dealt with the spatial development of this industry sector.The purpose of this article is to analyze the dynamics of agglomeration and diffusion of aircraft industry.In a historical view,with some spatial analysis methods,this research discusses the characteristics and patterns of aircraft industry's spatial organization and evolution,globally,nationally and regionally respectively.We find out there is a ‘Matthew effect' in aircraft industry of the world,and the spatial evolution of the industry is consistent with the nation's industrialization process.Then,it concludes that the main agglomeration forces consist of capital,talents,technology and cluster's advantages,and the main diffusion forces include comparative advantages,cost and risk sharing,emerging markets,development policy for backward regions and military requirements.All the factors can be divided into market forces making the spatial development of aircraft industry normal and non-market forces making that irregular.In particular,lessons from the USA and France are expected to be conducive to the rise of China's aircraft industry in the future. 展开更多
关键词 aircraft manufacturing DIFFUSION AGGLOMERATION spatial evolution
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Research on Financial Quality Evaluation of Listed Companies on GEM
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作者 BAI Yulin 《International English Education Research》 2017年第4期4-6,共3页
As an important component of the multi-level capital market, the growth enterprise market plays an important role in improving China's capital market. The GEM listed companies in information technology industry as an... As an important component of the multi-level capital market, the growth enterprise market plays an important role in improving China's capital market. The GEM listed companies in information technology industry as an example, from the four aspects of the profit quality of listed companies, asset quality, growth quality, solvency, calculation of 83 listed companies of the weighted rate of return on net assets, net operating rate of 12 financial indicators, and through the SPSS21.0 analysis results of factor analysis, comprehensive evaluation the formation of the information technology industry, the financial quality of the gem, to provide a scientific basis for the decision to GEM listed companies healthy development. 展开更多
关键词 Information technology industry financial quality factor analysis
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Globalization and Local Strategy: The IKEA Experience in Apulia
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作者 Isabella Martucci Dario Schirone Gianfranco Servodio 《Journal of Modern Accounting and Auditing》 2012年第11期1742-1752,共11页
The process of the economic globalization that has increasingly made markets for goods and services, capital markets, and interdependent consumption patterns, is strongly linked to the current issue of the relationshi... The process of the economic globalization that has increasingly made markets for goods and services, capital markets, and interdependent consumption patterns, is strongly linked to the current issue of the relationship between marketing and territory. Marketing is usually described as a set of tools used by businesses to promote the exchange of goods and services produced in order to fully meet the demand of the community of the territory in which they operate. Therefore, to apply marketing to the territory, one needs to identify a set of rules for programming, evaluation, and promotion, in order to attract producers and consumers to an area, in which there are both tangible and intangible factors. The ability to create a development process is not only related to the possession of these factors, but also and above all to the ability to make them cohesive so that the area as a whole has more value than its individual components. In this paper, the authors show that it is not so much the actions carried out by local political institutions, but those of IKEA~ itself have contributed to the improvement of the area around Bari, where it has chosen to open a store. 展开更多
关键词 MARKETING ACCOUNTING environmental infrastructure and population impact decision making localstrategy
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Brief discussion on the financial cost management in China's private enterprises
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作者 Huang Dingli 《International English Education Research》 2015年第2期19-22,共4页
With the current development and progress of the socialist marketing economy, the number of the private enterprises in our country increases constantly, and the development scale has been expanded constantly, which ha... With the current development and progress of the socialist marketing economy, the number of the private enterprises in our country increases constantly, and the development scale has been expanded constantly, which has become an important component for China's national economy, and making a huge contribution to promote the increase of China's national economy. In order to occupy a development location among the fierce market competition and expand the market share, the private enterprises in our country make many efforts constantly, such as strengthening and promotion of the internal management concept and the management mode, etc., which really obtains an obvious achievement and progress, however, due to the restriction of the various reasons, there are still many realistic problems existing in the financial cost management for the private enterprises, which restricts the sustainable, modern and scientific development step greatly, for the method on improving the financial cost management level in China's private enterprises and the guarantee of the pertinence and the efficiency for the financial cost management measures to be implemented in the private enterprises, it becomes the key problems which needs to be solved by the private enterprises currently. 展开更多
关键词 private enterprise financial cost management main problems and effective measures
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Research on the credit classification of practicing qualification personnel in construction market based on self-organizing neural network
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作者 Fan Zhiqing Wang Xueqing Li Baolong 《Engineering Sciences》 EI 2011年第4期93-96,共4页
Combining with the characters of the practicing qualification personnel in construction market,evaluation method based on the self-organizing neural network is brought out to analyze the credit classification of the p... Combining with the characters of the practicing qualification personnel in construction market,evaluation method based on the self-organizing neural network is brought out to analyze the credit classification of the practicing qualification personnel. And the impact factors on the credit classification of the practicing qualification personnel,such as the number of neurons,the training steps,the dimension of neurons and the field of winning neurons are studied. Then a self-organizing competitive neural network is built. At last,a case study is conducted by taking practicing qualification personnel as an example. The research result reveals that the method can efficiently evaluate the credit of the practicing qualification personnel;thus,it could provide scientific advice to the construction enterprise to prevent relevant discreditable behaviors of some practicing qualification personnel. 展开更多
关键词 practicing qualification personnel CREDIT cluster analysis self-organizing neural network
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Study on the Establishment of a Long-effect Mechanism for China's Securities Investor Education
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作者 Yunlei HUO 《International English Education Research》 2014年第9期97-99,共3页
Investor education is not only one of the most important and fundamental institutional constructions at capital market, but also an important part of the cultural construction of capital market. At the present stage, ... Investor education is not only one of the most important and fundamental institutional constructions at capital market, but also an important part of the cultural construction of capital market. At the present stage, the long-effect mechanism for investor education is not only a demand of China's securities market on its healthy development, but also an objective reality that China's investor education is necessary to confront with. For these reasons, it is necessary for China to deepen investor education, expand investor education platform, strengthen risk prevention, and take initiative to build up a multi-level investor education system, and ultimately establish and improve a long-effect mechanism for investor education, so as to ensure the stable, harmonious and order development of China's Securities market in futures. 展开更多
关键词 Securities Investment EDUCATION Long-effect Mechanism
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Market orientation for the hotel segment: The Portuguese case
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作者 Mario Raposo Crlstlna Estevao +1 位作者 Emerson Mamardes Maria Jose Dommgues 《Chinese Business Review》 2010年第5期29-45,共17页
In view of the importance of the hotel segment for the tourism and for the economy of countries such as Portugal, the objective of this study was to measure the level of orientation for the market of the largest hotel... In view of the importance of the hotel segment for the tourism and for the economy of countries such as Portugal, the objective of this study was to measure the level of orientation for the market of the largest hotel groups of Portugal. This investigation initially emphasized the importance of the marketing for the organizations, mainly the orientation for the market. After a brief explanation on the hotel segment in Portugal, an empirical study was presented, of quantitative, exploratory and traversal character, performed with the largest groups of 20 hotels of Portugal, using as an instrument of collection data, the traditional Markor scale (market orientation) adapted to the hotel sector. After analyzing the data, it was found in the investigated organizations that a good capacity to generate market information and response to the market, which formed two of the three constructs of Markor scale. However the results obtained with the construct of the dissemination of market information were below the expectations. It was possible to conclude that marketing professionals of the large hotel groups in Portugal are well oriented to the market, something not shared by other investigated departments of the hotels. So the current challenge for the main networks of hotels in Portugal is to improve the internal dissemination of information that marketing professionals gathered at the market. 展开更多
关键词 marketing management orientation to the market Markor hotel sector in Portugal
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从移动之战到领先之战——都市类报纸竞争大趋势 被引量:2
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作者 张立伟 《中国记者》 CSSCI 北大核心 2002年第2期64-66,共3页
各地都市类报纸的激烈竞争,已成为中国报业的绚丽风景.本文拟探讨其演变规律与发展趋势.
关键词 都市类报纸 市场竞争 演变规律 发展趋势 市场组分 综合性报纸
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红冶钢厂为何能再度走红
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作者 关成业 《企业改革与管理》 2001年第9期24-25,共2页
关键词 首钢红冶钢厂 企业发展 市场定位 市场组分 快速反应能力 激励机制
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Market Transition, Labor Market Segmentation and Organizational Mobility 被引量:1
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作者 Li Lulu Zhu Bin Wang Yu 《Social Sciences in China》 2017年第4期120-140,共21页
On the basis of data from the 2008 Chinese General Social Survey, this paper analyzes the changing organizational job mobility patterns of members of society in a segmented labor market. The structure of labor market ... On the basis of data from the 2008 Chinese General Social Survey, this paper analyzes the changing organizational job mobility patterns of members of society in a segmented labor market. The structure of labor market segmentation is based on differences in the power of different labor sectors to distribute social resources, leading to further differences in their power of "attraction" or "repulsion" that influence people's organizational mobility. These forces are strongest in the primary labor market, lessening the possibility that workers will leave their jobs and raising the possibility of cross-sector mobility. In the course of China's market transition, changes in the power to allocate social resources have entailed changes in the structure of labor market segmentation, changes that have been reflected in organizational mobility. Our examination of changing modes of organizational mobility reveals that the structure of urban labor market segmentation has changed from being mainly systemic at the outset of reform and opening up to the current coexistence of systemic segmentation and market segmentation. 展开更多
关键词 labor market segmentation organizational mobility systemic segmentation market segmentation
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A Research on Path Optimization for Business Structure of Chinese Investment Banks
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作者 Zhongying Liu 《Journal of Systems Science and Information》 2008年第4期333-340,共8页
Chinese investment banks, as a part of the financial market, play an important role in the development of the national economy. With the development of financial market after China's entry into WTO, the investment ba... Chinese investment banks, as a part of the financial market, play an important role in the development of the national economy. With the development of financial market after China's entry into WTO, the investment banks confront with immensely international competition. Meanwhile, Chinese investment banks are facing with problems such as elementary business structure, small capitalization and faultiness of governance, which lead to their less competitive power. This article conducts research from the perspective of path optimization of business structure of investment banks. Through economic analysis of path optimization of business structure, we conclude path optimization of business structure of domestic investment banks will lay a solid foundation for enhancing their competitive power. Whereafter this article constructs optimized path for business structure of Chinese investment banks and analyzes the influence factors of the optimized path. At last, this article advises on how to enhance the business structure of Chinese investment banks. 展开更多
关键词 investment bank business structure path optimization
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