Business Choice of Enterprises’Diversification

The strategy of diversification has become an important approach to enterprise development. A success- ful diversification strategy depends mainly on the correct business choice.Before choosing a new business,we must identify the core competencies of the enterprise and research the attraction and critical success factors of the target business.Then we should make sure whether the core competencies match the critical success factors or not. The new business should be useful for cultivating sustainable competitive advantage.

钟鸣鼎食 京城盛景——北京钟鼎楼食府设计

山东蓝海酒店集团的顶级餐饮品牌"钟鼎楼"进驻北京,室内经营总面积达到1.2万平方米,占4层楼,同一个酒店集团旗下多个品牌混合集中经营,室内设计体现了总体性设计与功能性设计的结合,演绎了空间设计的多重意义。