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浅析重庆金夫人·儿童天堂品牌整合营销之路
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作者 赵凯 《商情》 2012年第9期48-48,共1页
本文通过实证研究深入分析重庆金夫人·儿童天堂品牌发展现状以及问题,有针对性的设计出儿童天堂品牌发展的市场调研问卷并进行实地投放,且对回收的353份有效调研问卷进行数据处理,通过分析儿童天堂发展现状与规模,得出现阶段... 本文通过实证研究深入分析重庆金夫人·儿童天堂品牌发展现状以及问题,有针对性的设计出儿童天堂品牌发展的市场调研问卷并进行实地投放,且对回收的353份有效调研问卷进行数据处理,通过分析儿童天堂发展现状与规模,得出现阶段儿童天堂应主要加强品牌建设和营销推广的结论,并给出较为详细的品牌整合营销传播方案。 展开更多
关键词 整合营销 内容互动 形式嵌入化 传播立体
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Aspect-Oriented Design Method for Embedded Systems Based on Timed Statecharts
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作者 文欣秀 虞慧群 郑红 《China Communications》 SCIE CSCD 2013年第9期33-42,共10页
The formal modelling and verification method has become an effective way of improving the reliability and correctness of complex,safety-critical embedded systems.Statecharts are widely used to formally model embedded ... The formal modelling and verification method has become an effective way of improving the reliability and correctness of complex,safety-critical embedded systems.Statecharts are widely used to formally model embedded applications,but they do not realise the reasonable separation of system concerns,which would result in code scattering and tangling.Aspect-Oriented Software Development(AOSD)technology could separate crosscutting concerns from core concerns and identify potential problems in the early phase of the software development life cycle.Therefore,the paper proposes aspect-oriented timed statecharts(extended timed statecharts with AOSD)to separately model base functional requirements and other requirements(e.g.,scheduling,error handling),thereby improving the modularity and development efficiency of embedded systems.Furthermore,the dynamic behaviours of embedded systems are simulated and analysed to determine whether the model satisfies certain properties(e.g.,liveness,safety)described by computation tree logic formulae.Finally,a given case demonstrates some desired properties processed with respect to the aspect-oriented timed statecharts model. 展开更多
关键词 embedded systems model check-ing timed statecharts computation tree logic
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