With the rapid development of the Internet, market has been increasingly competitive and competition means are various. Internet Marketing has become a new way for enterprises to grow. Data mining of enterprise networ...With the rapid development of the Internet, market has been increasingly competitive and competition means are various. Internet Marketing has become a new way for enterprises to grow. Data mining of enterprise network marketing has become the new darling of many business managers.The marketing data will become a key to develop a corporate marketing strategy as an important basis tool. However, many companies now make mistakes in marketing data. They can't fully exploit the marketing data.lt can affect the development of enterprise network marketing strategy. This paper is based on the concept of marketing data and outline the importance of data mining for network marketing, then analyze a significant impact on the entemrise network marketin~ strate^w made by marketinR data mininR.展开更多
This paper adopts the real options approach to study the decision-making of corporate endogenous bankruptcy and debt reorganization in a risk-neutral framework, while understanding corporate bankruptcy and debt reorga...This paper adopts the real options approach to study the decision-making of corporate endogenous bankruptcy and debt reorganization in a risk-neutral framework, while understanding corporate bankruptcy and debt reorganization as the options held by equity holders and the creditor. After obtaining the values of contingent claims on the corporate assets, the paper analyzes the bankruptcy decisions of different levered corporate. With standard debt contract and under absolute priority rule, the bankruptcy times maximizing the equity value are not consistent with those maximizing the corporate value: the high levered corporate will inefficiently bankrupt early while the low levered corporate will inefficiently bankrupt late. If debt reorganization or creditor concession isn't allowed, liquidation often leads to the loss in value. But if strategic default or deviation from absolute priority rule is allowed, the decision maximizing the equity value will be consistent with that maximizing the corporate value. Debt reorganization has significant economic implication: for high levered corporate or low levered corporate, with debt reorganization or deviation of the absolute priority rule permitted, postponed or hastened bankruptcy can be avoided, hence,the bankruptcy trigger chosen by equity holders to maximize the equity value is efficient decision without value losses.展开更多
文摘With the rapid development of the Internet, market has been increasingly competitive and competition means are various. Internet Marketing has become a new way for enterprises to grow. Data mining of enterprise network marketing has become the new darling of many business managers.The marketing data will become a key to develop a corporate marketing strategy as an important basis tool. However, many companies now make mistakes in marketing data. They can't fully exploit the marketing data.lt can affect the development of enterprise network marketing strategy. This paper is based on the concept of marketing data and outline the importance of data mining for network marketing, then analyze a significant impact on the entemrise network marketin~ strate^w made by marketinR data mininR.
文摘This paper adopts the real options approach to study the decision-making of corporate endogenous bankruptcy and debt reorganization in a risk-neutral framework, while understanding corporate bankruptcy and debt reorganization as the options held by equity holders and the creditor. After obtaining the values of contingent claims on the corporate assets, the paper analyzes the bankruptcy decisions of different levered corporate. With standard debt contract and under absolute priority rule, the bankruptcy times maximizing the equity value are not consistent with those maximizing the corporate value: the high levered corporate will inefficiently bankrupt early while the low levered corporate will inefficiently bankrupt late. If debt reorganization or creditor concession isn't allowed, liquidation often leads to the loss in value. But if strategic default or deviation from absolute priority rule is allowed, the decision maximizing the equity value will be consistent with that maximizing the corporate value. Debt reorganization has significant economic implication: for high levered corporate or low levered corporate, with debt reorganization or deviation of the absolute priority rule permitted, postponed or hastened bankruptcy can be avoided, hence,the bankruptcy trigger chosen by equity holders to maximize the equity value is efficient decision without value losses.