Aiming at discovering target customers,this article establishes the value assessment system for government& corporate customers according to the level,stability and accessibility of customer value.With 137 custome...Aiming at discovering target customers,this article establishes the value assessment system for government& corporate customers according to the level,stability and accessibility of customer value.With 137 customers as samples,it builds the government & corporate customer value assessment system through analytic hierarchy process(AHP) and identifies target government &corpora te customers by indicator optimization,model fitting and cluster analysis.All these achievements help accurate identification of high-value government and corporate customers and optimization of resource allocation for customer service.展开更多
This paper examines, as a case study, Japanese media production, remaking, and transferences of media content derived from the manga Janguru Taitei （Jungle Emperor） and contemporary Japanese government strategies to...This paper examines, as a case study, Japanese media production, remaking, and transferences of media content derived from the manga Janguru Taitei （Jungle Emperor） and contemporary Japanese government strategies to protect and promote Japanese cultural and economic value within the content business. The study utilizes methodological triangulation inclusive of textual, document, and value chain analysis. The Japanese government has progressively appreciated the intrinsic value of the media content from both a commercial and cultural context and the loss of value in unregulated segments of the regional market. In 2003, they established an Intellectual Property Strategy Group to support and promote the Japanese media content business. There has been a continuum of policy development since then to protect and amplify the financial value of Japanese media products. All of the developments in media industry are fuelled not only by government regulations, the imagination of talented artists and writers, and the growing regionalization and internationalization of the industry but also the ＂bottom line＂ emerging from the value chain. The recognition of the need for sustaining profit growth to continue the viability of original and remade content in Japan is paramount for Japan.展开更多
基金The work presented in this study is supported by the National Natural Science Foundation of China （Grant No.71372046）. As the authors of this paper, we＇d like to express our sincere gratitude to China enterprise research center, Tsinghua University. Since without the inspiring academic atmosphere, we could hardly come up with the creativity of this study. Besides, we also appreciate the cooperation of our subjects who were all students of our university.
文摘Aiming at discovering target customers,this article establishes the value assessment system for government& corporate customers according to the level,stability and accessibility of customer value.With 137 customers as samples,it builds the government & corporate customer value assessment system through analytic hierarchy process(AHP) and identifies target government &corpora te customers by indicator optimization,model fitting and cluster analysis.All these achievements help accurate identification of high-value government and corporate customers and optimization of resource allocation for customer service.
文摘This paper examines, as a case study, Japanese media production, remaking, and transferences of media content derived from the manga Janguru Taitei （Jungle Emperor） and contemporary Japanese government strategies to protect and promote Japanese cultural and economic value within the content business. The study utilizes methodological triangulation inclusive of textual, document, and value chain analysis. The Japanese government has progressively appreciated the intrinsic value of the media content from both a commercial and cultural context and the loss of value in unregulated segments of the regional market. In 2003, they established an Intellectual Property Strategy Group to support and promote the Japanese media content business. There has been a continuum of policy development since then to protect and amplify the financial value of Japanese media products. All of the developments in media industry are fuelled not only by government regulations, the imagination of talented artists and writers, and the growing regionalization and internationalization of the industry but also the ＂bottom line＂ emerging from the value chain. The recognition of the need for sustaining profit growth to continue the viability of original and remade content in Japan is paramount for Japan.
