融媒时代,媒介经营管理学的“元理由”论证与价值前提——兼论整合式人才培养模式与实现路径

本文以融媒时代,媒介形态变迁为背景,从媒介经营管理学教育的另一端——媒介市场人才需求为取向,论证了学科的进路与范式基础应该是建立在知识资本管理体系上,通过对学科"元理由"论证解答了学科长期以来的学术纷争,为学科的独立性与课程设置的完善性提供了理论依据。同时,基于"伞式"媒介形态的新变化,文章提出了适应新环境需求的整合式人才培养模式与实现路径。

Analysis of Integration Mode of Human Resources Development and Cultural Ecology in Hebei Province

People and culture coexist and human resources development and regional cultural ecology integrate.The present thesis for the first time puts forward the integration mode of human resources development and cultural ecology,argues that personnel innovation should be attracted by motive injection,open culture,resources integration,culture dilution,thinking blending and people-orientation and discusses the transmission mechanism for functions of integration mode of human resources development and cultural ecology from the aspects of cultural values,living styles and cultural industry.