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C2C星店运营实践探究——以星店销售永生花为例 被引量:2
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作者 俞周翔 李佳 《经贸实践》 2016年第15期86-87,共2页
从2008年开始,在中国,C2C这个词渐渐颠覆了所有人的消费方式。C2C,就是通过电子手段,从实体消费转移到虚拟消费。本文以星店销售永生花为例,从星店销售永生花的定位及优势、团队分工、基本运营、推广方式、转化率、促销活动、效益预测... 从2008年开始,在中国,C2C这个词渐渐颠覆了所有人的消费方式。C2C,就是通过电子手段,从实体消费转移到虚拟消费。本文以星店销售永生花为例,从星店销售永生花的定位及优势、团队分工、基本运营、推广方式、转化率、促销活动、效益预测、供需分析等方面,对C2C星店运营实践进行探索。 展开更多
关键词 C2C 星店 永生花
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淘宝星店成长中的粉丝力量
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作者 钱嫄 《中国市场》 2016年第40期44-45,共2页
"创业梦"属于每个有梦想的人,而坐拥相当经济实力和粉丝群的明星们更是具有先天优势。明星的创业大多涉猎餐饮、自创品牌,随着电子商务势如破竹的发展,淘宝星店平台应运而生。作为星店铺的主要受众——粉丝,文章将从粉丝的数... "创业梦"属于每个有梦想的人,而坐拥相当经济实力和粉丝群的明星们更是具有先天优势。明星的创业大多涉猎餐饮、自创品牌,随着电子商务势如破竹的发展,淘宝星店平台应运而生。作为星店铺的主要受众——粉丝,文章将从粉丝的数量和质量两个维度出发,发现星店铺成长中粉丝的贡献力。 展开更多
关键词 星店 粉丝 相关性分析
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Effects of Information Technologies Over Decision-Making Process About Cost Controlling at Food and Beverage Departments at Five-Star Hotels
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作者 Ilker Calayoglu Murat Azaltun 《Journal of Modern Accounting and Auditing》 2013年第3期374-379,共6页
Information technologies play an important role in many business areas. One of these areas is hotel information system. Many operations, such as check-in, check-out, and food and beverage, are performed owing to infor... Information technologies play an important role in many business areas. One of these areas is hotel information system. Many operations, such as check-in, check-out, and food and beverage, are performed owing to information technologies. Package programs are used for managing hotel operations. Software provides reporting, filtering, remote accessing, and cost control services which are important key parameters of decision-making processes of hotel managers. Cost control is one of the most important operations in hotel management. Cost control service of package programs assists managers in monitoring overall cost and computing each department's partial cost and serves information to the different departments of hotels using information technologies. Cost control is important in the departments which are profitable in a hotel. Food and beverage is one of these profitable departments, which is the second profitable department in hotels. It makes profit between mostly 20% and 40%. This research aims to understand effects of information technologies during decision-making processes. The sample of study is food and beverage managers in five-star hotels in Istanbul. Questionnaire was applied to 45 participants. 展开更多
关键词 information technologies food and beverage department cost control department decision making INTEGRATION
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Construction of the Comprehensive Energy Consumption Assessment Model for Star-rated Hotels and the Difference Analysis 被引量:4
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作者 黄崎 康建成 黄晨皓 《Journal of Resources and Ecology》 CSCD 2015年第3期164-171,共8页
Recent years have witnessed a rapid development of star-rated hotels in China, especially high- end star-rated hotels. Consequently, there are now approximately12 000 hotels in China. One bottleneck within the industr... Recent years have witnessed a rapid development of star-rated hotels in China, especially high- end star-rated hotels. Consequently, there are now approximately12 000 hotels in China. One bottleneck within the industry is its huge energy consumption and carbon emissions, but the development of a comprehensive energy consumption assessment has lagged. Here, a comprehensive energy consumption and carbon emission model suitable for hospitality is established, using comprehensive data collected for hotels over six years and with reference to general international methods, decomposition analysis methods as recommended by the IPCC, and related standards in China. Our study shows that the maximum comparable unit energy consumption per building area among four- and five-star hotels is 73.26 kg ce m-2 y-l. Through energy-saving reconstruction, the comprehensive energy consumption of five-star hotels has declined by 4.1% in six years and is smaller than the advanced comparable value of 55 kg ce m2 y4. The comparable unit energy consumption per area building of most two- and three-star hotels (53 kg ce m2 y-l) is higher than the reasonable value. There are large numbers of hotels of this type in China and the potential energy savings are huge. Analyzing factors of energy consumption, we found that indirect carbon emissions from electricity usage are the most significant. From an energy consumption structural perspective, Heating, Ventilation and Air Conditioning (HVAC) System accounts for most energy consumption. This research provides a foundation for further examination of energy-savings, emission reduction plans and Monitoring Reporting Verification (MRV) in the hospitality sector. 展开更多
关键词 assessment model carbon emission energy consumption decomposition star-rated hotels energy-saving potential
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