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读者期望的二维框架管理及其实现 被引量:3
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作者 刘学平 《情报科学》 CSSCI 北大核心 2010年第6期873-878,共6页
在界定读者期望含义的基础上,构建了读者期望管理的应急处理和过程控制的二维框架,应急处理包括期望信息识别、解决方案提供等要素,过程控制包括期望方案、期望预期、期望训练、情境分析、沟通协作、期望决策、期望学习和变革发展等要... 在界定读者期望含义的基础上,构建了读者期望管理的应急处理和过程控制的二维框架,应急处理包括期望信息识别、解决方案提供等要素,过程控制包括期望方案、期望预期、期望训练、情境分析、沟通协作、期望决策、期望学习和变革发展等要素。最后,指出了本文研究的不足,展望了读者期望管理研究的未来。 展开更多
关键词 期望管理 应急管理 过程管理 期望流程设计 期望实现
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Should a Rational Person With Risk-Averse Attitude Gamble? A Case Study of Mark Six in Hong Kong
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作者 Ching Chyi Lee William K. Lau 《Chinese Business Review》 2013年第9期610-615,共6页
Contrary to the conventional wisdom which suggests that a perfectly rational subject with risk-averse attitude should never gamble, this paper provides a vivid example in our real economy for people to expect a positi... Contrary to the conventional wisdom which suggests that a perfectly rational subject with risk-averse attitude should never gamble, this paper provides a vivid example in our real economy for people to expect a positive return to gamble Within the existing literature, scholars have proposed different reasons to explain why an original risk-averse person would start to gamble, with the implicit assumption that the expected payoff of a bet is always lower than its cost. In contrast, our paper discusses when and why a risk-averse person could bet strategically with a positive expected return; in particular, we used field data in Hong Kong to illustrate a vivid scenario for positive expected return in gambling. 展开更多
关键词 expected value decision making under uncertainty RATIONALITY
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