Aimed at deficiencies in the development and implementation of Enterprise Service Architecture （ESA） software, an ESA software developing mode based on Model Driven Architecture （MDA） is put forward. This mode inc...Aimed at deficiencies in the development and implementation of Enterprise Service Architecture （ESA） software, an ESA software developing mode based on Model Driven Architecture （MDA） is put forward. This mode includes a calculation-independent model （ CIM ）, a platform-independent model （ PIM ）, a platform-specific model （PSM） and a code level. Based on this mode, the modeling architecture of CIM level is presented. CIM here includes a global model, a process model, an information model and an organization model. The modeling elements of global model, process recta-model, information recta-model and organization meta-model are defined in detail and the relationship between them is described. The reflecting relationship between these models is established as well.展开更多
Customer loyalty of B2C e-commerce is studied by testing the hypotheses on five latent variables using the structural equation modeling method. After correcting model, online store image is obviously fundamental basis...Customer loyalty of B2C e-commerce is studied by testing the hypotheses on five latent variables using the structural equation modeling method. After correcting model, online store image is obviously fundamental basis on expectations of shopping online, experience of shopping online, customer satisfaction and customer loyalty between which there are seven positive relationships accepted in the AMOS model. The results provide scientific evidence for B2C e-commerce.展开更多
基金Sponsored by the National High Technology Research & Development Program of China(Grant No.2006AA04Z165,2006AA01Z167)the National Key Technology Research & Development Program of China(Grant No.2006BAH02A09)
文摘Aimed at deficiencies in the development and implementation of Enterprise Service Architecture （ESA） software, an ESA software developing mode based on Model Driven Architecture （MDA） is put forward. This mode includes a calculation-independent model （ CIM ）, a platform-independent model （ PIM ）, a platform-specific model （PSM） and a code level. Based on this mode, the modeling architecture of CIM level is presented. CIM here includes a global model, a process model, an information model and an organization model. The modeling elements of global model, process recta-model, information recta-model and organization meta-model are defined in detail and the relationship between them is described. The reflecting relationship between these models is established as well.
文摘Customer loyalty of B2C e-commerce is studied by testing the hypotheses on five latent variables using the structural equation modeling method. After correcting model, online store image is obviously fundamental basis on expectations of shopping online, experience of shopping online, customer satisfaction and customer loyalty between which there are seven positive relationships accepted in the AMOS model. The results provide scientific evidence for B2C e-commerce.
