基于层次分析法对农产品消费者塑造价值模型的构建

随着现代经济的竞争加剧和全球化,立足于消费者行为分析的消费者塑造越来越引起商业界的重视和推崇。文章从农产品消费者塑造的含义和特点出发,利用层次分析法的思想提出了农产品消费者塑造的价值模型的指标体系,分析了各指标及关联指标对价值影响的权重,并在此基础上构建出农产品消费者塑造的价值模型,以期为农产品消费者市场的开发和消费者价值研究提供思路。

Construction of Value Models of Consumer Creation for Agricultural Products Based on the Analytic Hierarchy Process(AHP)

With the increased competition of modern economy and globalization,consumer creation which based on the analysis of consumer behavior was more and more attentioned and respected by business.Based on the meaning and characteristics of agricultural product consumer creation,index system of value model of agricultural product consumer creation was put forward through analytical hierarchy process（AHP）.The weights of the indicators and related indicators of impact on the value were analyzed,and value models of agricultural product consumer creation were constructed to provide ideas for development of agricultural product consumer market and research of consumer value.Consumer creation was constructed to provide ideas for development of agricultural product consumer market and research of consumer value.

即刻闪耀

DT51在冬日暖阳的照耀下熠熠生辉:2023年伊始,不断创造营收神话的高端百货北京SKP又有新动作!其旗下的新项目DT51开始试营业。与北京SKP和SKP-S不同的是,DT51更“接地气”,聚焦于高端家庭社区消费,引人更多适合社区家庭的业态和产品,为消费者塑造出一个全新的维度,暂时“逃离”生活的喧器。