“新零售”背景下物流体验与消费者忠诚度的关系

在线零售的电商模式,促使消费者更加注重物流体验中的高效与安全,这在维护消费者忠诚度方面具有关键性作用。本文采用DEA测度以及两阶段OLS等方法,通过对中国A股上市新零售企业的消费者物流体验与忠诚度进行理论分析与实证探讨,并引入效率与风险作为双调节效应。得出如下结论:第一,物流体验显著增强了消费者忠诚度,即良好的物流体验有利于提高消费者忠诚度;第二,效率显著增强了物流体验对消费者忠诚度的促进作用,说明高效、快捷的物流体验可以赢得消费者对新零售企业的好感;第三,风险显著降低了物流体验对消费者忠诚度的促进作用,说明产品在物流配送过程中出现的各类风险性因素会削弱消费者对新零售企业的忠诚度。本文在丰富现有文献的基础上,为新零售企业的物流配送提供了良好的发展空间,通过提高配送效率与降低配送风险来维护消费者忠诚度,具有一定的实践价值。

大连科技学院物流体验中心模式探讨

本文以大连科技学院快递服务为研究对象,分析快递业在开展校园业务时存在的问题,并借鉴其他高校校园快递服务的成功经验,就其服务模式、组织结构、服务内容与形式进行了分析研究,突出其可行性和必要性。

物流服务体验对品牌认同的影响

“互联网+”时代,物流服务体验对物流企业提升自身服务价值和构建专业快速、精准可靠服务质量具有重要意义。提升用户的物流服务体验,可以赋能品牌的可持续发展。目前,物流服务体验对品牌认同的影响机制还有待挖掘。鉴于此,本文探讨了物流服务体验与品牌认同的品牌认知、品牌情感、品牌评估三个因素之间的关系,构建物流服务体验与品牌认同影响的结构模型。研究发现,物流服务体验正向影响品牌认知,物流服务体验积极影响品牌情感,而物流服务体验也正向影响品牌评估。品牌承诺在物流服务体验对品牌认知、情感以及评估的影响中均发挥显著中介作用。研究结论将为企业为用户提供合适的物流服务体验,并收获用户品牌认同行为回报提供有益参考。

Simulation of the East Asian Subtropical Westerly Jet Stream with GFDL AGCM (AM2.1)

The present study validated the capability of the AM2.1,a model developed at NOAA's Geophysical Fluid Dynamics Laboratory (GFDL),in reproducing the fundamental features of the East Asian Subtropical Westerly Jet Stream (EASWJ).The main behaviors of the EASWJ are also investigated through the reanalysis of observational NCEP/NCAR data.The mean state of the EASWJ,including its intensity,location,structure,and seasonal evolution is generally well-portrayed in the model.Compared with the observation,the model tends to reproduce a weaker jet center.And,during summer,the simulated jet center is northward-situated.Results also demonstrate the model captures the variability of EASWJ during summer well.The results of the empirical orthogonal function (EOF) applied on the zonal wind at 200 hPa (U200) over East Asia for both the observation and simulation indicate an inter-decadal shift around the late 1970s.The correlation coefficient between the corresponding principle components is as great as 0.42 with significance at the 99% confidence level.

The Spatial Patterns of Initial Errors Related to the “Winter Predictability Barrier” of the Indian Ocean Dipole

In this study, using the Geophysical Fluid Dynamics Laboratory Climate Model version 2pl （GFDL CM2pl） coupled model, the winter predictability barrier （WPB） is found to exist in the model not only in the growing phase but also the Indian Ocean dipole （IOD） decaying phase of positive events due to the effect of initial errors. In particular, the WPB is stronger in the growing phase than in the decaying phase. These results indicate that initial errors can cause the WPB. The domi- nant patterns of the initial errors that cause the occurrence of the WPB often present an eastern-western dipole both in the surface and subsurface temperature components. These initial errors tend to concentrate in a few areas, and these areas may represent the sensitive areas of the predictions of positive IOD events. By increasing observations over these areas and eliminating initial errors here, the WPB phenomenon may be largely weakened and the forecast skill greatly improved.

Impact of European Black Carbon on East Asian Summer Climate

The remote response of the East Asian summer monsoon （EASM） to European black carbon （EUBC） aerosols was studied by using an ensemble of sensitivity experiments with the Geophysical Fluid Dynamics Laboratory （GFDL） atmospheric general circulation model （AGCM） Atmospheric Model version 2.1 （AM2.1）.The results show that EUBC causes an enhanced EASM.The resulted enhanced southwesterly brings more moisture supply from the Bay of Bengal,which causes an increase in precipitation over the Yangtze River valley,northeastem China,the eastern part of the Yellow River valley,and the Tibetan Plateau.Diagnostic examination suggests that EUBC induces enhanced tropospheric heating over most of the Eurasian Continent through a propagating wave train and horizontal air temperature advection.This phenomenon results in intensified thermal contrast between land and ocean,which accounts for the enhanced EASM.Moreover,reductions in EUBC emission in 1992 may have contributed to decadal weakening of the EASM in the early 1990s.

Tropical Pacific Decadal Variability in Subsurface Temperature

The nature decadal variability of the equatorial Pacific subsurface temperature is examined in the control simulation with the Geophysical Fluid Dynamics Laboratory coupled model CM2.1.The dominant mode of the subsurface temperature variations in the equator Pacific features a 20-40 year period and is North-South asymmetric about the equator.Decadal variations of the thermocline are most pronounced in the southwest of the Tropical Pacific.Decadal variation of the north-south asymmetric Sea Surface wind in the tropical Pacific,especially in the South Pacific Convergence,is the dominant mechanism of the nature decadal variation of the subsurface temperature in the equatorial Pacific.

Modeled Influence of East Asian Black Carbon on Inter-Decadal Shifts in East China Summer Rainfall

Two inter-decadal shifts in East China summer rainfall during the last three decades of the 20th century have been identified.One shift occurred in the late 1970s and featured more rainfall in the Yangtze River valley and prolonged drought in North China.The other shift occurred in the early 1990s and featured increased rainfall in South China.The role of black carbon(BC) aerosol in the first shift event is controversial,and it has not been documented for the second event.In this study,the authors used Geophysical Fluid Dynamics Laboratory's(GFDL's) atmospheric general circulation model known as Atmosphere and Land Model(AM2.1) ,which has been shown to capture East Asian climate variability well,to investigate these issues by conducting sensitive experiments with or without historical BC in East Asia. The results suggest that the model reproduces the first shift well,including intensified rainfall in the Yangtze River and weakened monsoonal circulation.However,the model captures only a fraction of the observed variations for the second shift event.Thus,the role of BC in modulating the two shift events is different,and its impact is relatively less important for the early 1990s event.

Determination of Bed Void Fraction from Fixed Bed Breakthrough Curve

Accurate physical and chemical properties of adsorbents are required for the efficient design of fixed bed adsorbers. The bed void and particle void are significant physical properties. One of the experimentally determination technique for the bed void is a breakthrough curve method. In the present paper, experimental conditions for determining the bed void from breakthrough curve were investigated because complex conditions are required. The values of bed void were determined from theoretical elution curve at the point of c/c0 = 0.5 under the condition of negligible amount adsorbed. The bed void value determined from elution curve was clearly affected by particle void and fluid velocity, and regarded as ＂apparent＂ bed void values. For large porosity particles, it was difficult to determine the true bed void value due to the effect of penetration into macro pores. Then, the bed void fraction can be determined safely from breakthrough curve when particles possessing small particle void are used.

Arctic Oscillation Responses to Black Carbon Aerosols Emitted from Major Regions

The responses of the Arctic Oscillation(AO) to global black carbon(BC) and BC emitted from major regions were compared using the atmospheric general circulation model Geophysical Fluid Dynamics Laboratory(GFDL) atmospheric general circulation model(AGCM) Atmospheric Model version 2.1(AM2.1). The results indicated that global BC could induce positive-phase AO responses, characterized by negative responses over the polar cap on 500 h Pa height fields, and zonal mean sea level pressure(SLP) decreasing while zonal wind increasing at 60°, with the opposite responses over midlatitudes. The AO indices distribution also shifted towards positive values. East Asian BC had similar impacts to that of global BC, while the responses to European BC were of opposite sign. South Asian BC and North American BC did not affect the AO significantly. Based on a simple linear assumption, we roughly estimated that the global BC emission increase could explain approximately 5% of the observed positive AO trend of +0.32 per decade during 1960 to 2000.