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基于电影生命周期的消费者与企业价值共创研究 被引量:2
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作者 朱一帆 彭艳君 《中国商论》 2013年第10Z期28-30,共3页
随着互联网的应用和信息技术的发展,顾客已经越来越多地参与到与企业共创价值的过程中来。然而,对电影业中顾客参与价值共创的研究却涉及较少。本文在阐述了电影生命周期及其特点的基础上,对不同生命周期阶段顾客参与价值创造的途径进... 随着互联网的应用和信息技术的发展,顾客已经越来越多地参与到与企业共创价值的过程中来。然而,对电影业中顾客参与价值共创的研究却涉及较少。本文在阐述了电影生命周期及其特点的基础上,对不同生命周期阶段顾客参与价值创造的途径进行分析,以期为业界和消费者提供建议。 展开更多
关键词 电影生命周期 消费者 价值共创
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短生命周期产品网络口碑研究——以电影口碑为例
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作者 王毅 《科技创业月刊》 2016年第8期34-36,共3页
详细分析了电影网络口碑生命对于消费者观影的影响。网络口碑和产品销售之间能形成一个正反馈机制。正反馈机制表明,网络口碑不仅能推动消费者购买还和商品的销售成果成正比。试图从网络口碑生命周期角度深入分析网络口碑对短生命周期... 详细分析了电影网络口碑生命对于消费者观影的影响。网络口碑和产品销售之间能形成一个正反馈机制。正反馈机制表明,网络口碑不仅能推动消费者购买还和商品的销售成果成正比。试图从网络口碑生命周期角度深入分析网络口碑对短生命周期产品的影响,从口碑数量和口碑方向两个维度探寻影响因素。 展开更多
关键词 网络口碑 电影生命周期 票房
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重看电影《焦裕禄》
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作者 许鸣 《电影文学》 北大核心 2014年第14期71-72,共2页
影片《焦裕禄》真实再现焦裕禄同志在河南省兰考县担任县委书记的一段经历,展现了他大公无私、清正廉洁、全心全意为人民服务的崇高品质。今天,在实现中华民族伟大复兴"中国梦"的前进征程中,在焦裕禄逝世五十周年之际,焦裕禄... 影片《焦裕禄》真实再现焦裕禄同志在河南省兰考县担任县委书记的一段经历,展现了他大公无私、清正廉洁、全心全意为人民服务的崇高品质。今天,在实现中华民族伟大复兴"中国梦"的前进征程中,在焦裕禄逝世五十周年之际,焦裕禄仍然是广大党员、干部、群众学习的一座丰碑。 展开更多
关键词 为人民服务 焦裕禄精神 电影生命 “中国梦”
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生命T-细胞免疫力的提升——生命教育微电影青少年导演班个案研究
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作者 成明道 《生活教育》 2014年第3期30-31,共2页
生命教育微电影青少年导演班是一种体验式工作坊,让学员们透过创作微电影过程,发现自我,认识自我,提升自我。
关键词 生命教育微电影青少年导演班 微导演班 生命教育 发现自我 认识自我 提升自我 网瘾 咖啡杯练习 生命T-细胞免疫力提升理论 生命导师 旧的我 新的我
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基于社交媒体的电影网络传播影响力分析——以新浪微博为例 被引量:5
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作者 赵安琪 张鹏洲 《现代电影技术》 2019年第9期10-17,共8页
在互联网快速发展的背景下,社交媒体逐渐成为网络用户获取信息、发布观点的主要平台。社交媒体用户量大、用户自发传播的特性,给予电影传播一个良好的途径和方法。本文基于社交网络中用户发布的内容和用户的影响力,综合多种影响因素,将... 在互联网快速发展的背景下,社交媒体逐渐成为网络用户获取信息、发布观点的主要平台。社交媒体用户量大、用户自发传播的特性,给予电影传播一个良好的途径和方法。本文基于社交网络中用户发布的内容和用户的影响力,综合多种影响因素,将电影的生命周期分为电影导入期、成长期、成熟期和衰退期,根据电影生命周期中不同阶段的特点,详细分析电影在社交媒体中的网络传播力及影响力,并建立基于社交媒体的电影网络传播影响力评价体系。 展开更多
关键词 社交媒体 传播影响力 电影生命周期
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Ambivalent Portrayals of Female Cyborgs in Oshii Mamoru's Ghost in the Shell and Innocence
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作者 Yoshie Endo 《Journal of Literature and Art Studies》 2012年第5期507-519,共13页
What we witness is that Oshii's narrative and patriarchal technology creates the female cyborgs, who simply mirror male heterosexual desire and who are denied agency in their role. Oshii does not imagine any possibil... What we witness is that Oshii's narrative and patriarchal technology creates the female cyborgs, who simply mirror male heterosexual desire and who are denied agency in their role. Oshii does not imagine any possibility that might destabilize his newly-imagined order, such as a cyborg that might upset heterosexuality. The absence of any female agency or desire in his cyber fantasy questions its subversive potential. Oshii seems to be immune to feminist theories on posthuman existence that conceptualizes subjectivity outside the gender polarities. Oshii describes a society where high technology only reinforces gender polarities. The representations of women's relationship to technology in Oshii's film, therefore, are quite problematic; the transgression of boundaries does not work out to reduce or annihilate domination by patriarchal needs and desires. Despite the fact that Oshii denies his female cyborgs a subject position other than that based exclusively in patriarchal fear and desire, his representations mark an ambivalence inherent in cyborg resistance, and feminist politics need to pay attention to such ambivalence. 展开更多
关键词 posthuman CYBORG doll PSYCHOANALYSIS
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Approaching an Abstract Cinematic Form: The Tree of Life by Terrence Malick
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作者 Christos Dermentzopoulos Thanassis Vassiliou 《Journal of Literature and Art Studies》 2014年第9期722-728,共7页
One of the most important tools in film analysis is "segmentation", as defined by the major film theorist Christian Metz, with the help of the "great syntagmatic" (Grande Syntagmatique); an array, which will gua... One of the most important tools in film analysis is "segmentation", as defined by the major film theorist Christian Metz, with the help of the "great syntagmatic" (Grande Syntagmatique); an array, which will guarantee the classification of any kind of shot in any kind of film and its consequent decoding. The division into sections allowed a clinical approach of high validity, highlighting the hidden rhymes, the power of repetition, the underlying pulses of the film, "decoding", in a way, their soul; in essence their meaning. However, by the mid-1970s, the semiotics of cinema was considered outdated and unrealistic, mainly because it failed to solve a problem to which it was believed that it held the key to guarantee the "translation" of any abstract cinematic form. In this text, we attempt to explore what semiotics can do today and how far "segmentation" can take us in the face of a particularly "opaque" film, which is made of fragments of impressions, disparate elements and contrasts, such as The Tree of Life (2011) by Terrence Malick. 展开更多
关键词 Metz segmentation Grand Syntagmatique NARRATION EDITING
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Culture of Life and Culture of Death. Theological Reflection on Suicide and Euthanasia on Films
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作者 Bruno Petrusic 《Sociology Study》 2016年第8期508-515,共8页
Movies have great power to shape the system of values in contemporary culture. In this paper, we deal with theological reflection of suicide and euthanasia and their presentation as free decisions of individuals shown... Movies have great power to shape the system of values in contemporary culture. In this paper, we deal with theological reflection of suicide and euthanasia and their presentation as free decisions of individuals shown in the movies Seven Pounds and The Sea Inside. Also, we shall present theological reflection on culture of life and culture of death aimed to find common ground for dialogue between two opposed points of view. In the first, introductory part, we will present two views of human freedom, and we will point out that just a theological speech about freedom includes the category of responsibility. On the other hand, what happens often is neglecting categories of resposibility and absolutisation or marginalization of free will. Then we will, as an introduction to the interpretation of films, present global statistics that justify global concerns when it comes to suicide and euthanasia. Next, we will show in central part the concept of quality of life, and we will interpret it through the two mentioned films. In the last section, We conclude, despite opposition between culture of life and death, to offer category of altruism as a starting point for dialogue between the two cultures. 展开更多
关键词 Culture of death culture of life FREEDOM
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中国电影音乐的民族性及其现代传播 被引量:3
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作者 杨小龙 《贵州民族研究》 CSSCI 北大核心 2017年第6期107-110,共4页
中国电影在近年来凭借"功夫"题材及人文背景元素,逐渐在国际电影市场崭露头角。这其中除影片精密设计所呈现的精彩的画面外,所带有的强烈中国民族性因素,也是观影者较为喜爱的因素之一。民族性是中国独一无二的标识,也是展现... 中国电影在近年来凭借"功夫"题材及人文背景元素,逐渐在国际电影市场崭露头角。这其中除影片精密设计所呈现的精彩的画面外,所带有的强烈中国民族性因素,也是观影者较为喜爱的因素之一。民族性是中国独一无二的标识,也是展现华夏文明审美情操的载体。所以,在我国电影产业逐渐呈现西化的同时,在影视艺术中借助音乐手段凸显,将是保障电影在文化内涵独具特色,并为国产电影创造"中国新生命"的必经之路。 展开更多
关键词 民族性 中国电影音乐 电影生命
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