The main objective of this research is to assess the existence （or lack） of media concentration in the Portuguese dailies newspaper sector, and to evaluate the extension to which this situation may be compromising f...The main objective of this research is to assess the existence （or lack） of media concentration in the Portuguese dailies newspaper sector, and to evaluate the extension to which this situation may be compromising fundamental society values： freedom of speech and right of access to information. Authors resorted to market indicators, namely total average circulation,number of copies per issue, business volume and advertising investments. These indicators are found to be complementary： some indicators evaluate group position in the readers＇ market, whereas other evaluates group position in the general market and the advertising market in particular. Based in this market information, we used quantitative models （HII, CR4 and Noan） to measure de concentration in the newspaper segment. Additionally we tried to demonstrate that to analyze the dailies newspaper concentration situation in Portugal a holist perspective of the media market is needed, using a country context to understand some local characteristics and market structure and political, economic, social and technological dynamics. Additionally, there are evidences that existing concentration indexes are not conclusive because of potential replacement effects in the Portuguese media sector.展开更多
Along with the quick development of social economy, market competition has already entered into a new stage, namely brand competition era. This paper is to put forward scientifically rational countermeasures and sugge...Along with the quick development of social economy, market competition has already entered into a new stage, namely brand competition era. This paper is to put forward scientifically rational countermeasures and suggestions through taking brand internalization theory as basis and starting from regional industry competitiveness. Thus it would increase regional industry competitiveness of brand.展开更多
The economic crisis within the European Union also involves a crisis of democracy. On the one side the austerity-politics of the Troika limits the influence of democratic procedures. On the other side new forms of soc...The economic crisis within the European Union also involves a crisis of democracy. On the one side the austerity-politics of the Troika limits the influence of democratic procedures. On the other side new forms of social protests rise in which social actors struggle for an extension of the democratic public： the resistance against evictions the self-organization of medical care, the occupation of public places etc. realized new forms of social cooperation, discussion and decision-making processes. On this background a reference to John Deweys theory of the democratic public seems to be helpful to reconstruct and to orient these conflicts and the claims raised in them. According to Dewey the normative criteria which we use if we evaluate actions or common institutions are a part of the social process and insofar a process themselves. These criteria have to be reflected and reformulated in new situations in which new social problems and conflicts occur. The democratic public is in this conception the realm in which a common elucidation of problematic social consequences of the existing institutions takes place and in which proposals for the overcoming of these consequences are formulated. Therefore it reconstructs the central norms embedded within the social institutions, it shows how collective actions guided by these norms leads to problematic social consequences. This is then the background for a critical reflection on, and a reformulation of the guiding norms of these institutions. To realize such a form of collective self-determination the democratic public can not be reduced to a separate political sphere, rather it has to be extended to all forms of social cooperation especially the economy.展开更多
文摘The main objective of this research is to assess the existence （or lack） of media concentration in the Portuguese dailies newspaper sector, and to evaluate the extension to which this situation may be compromising fundamental society values： freedom of speech and right of access to information. Authors resorted to market indicators, namely total average circulation,number of copies per issue, business volume and advertising investments. These indicators are found to be complementary： some indicators evaluate group position in the readers＇ market, whereas other evaluates group position in the general market and the advertising market in particular. Based in this market information, we used quantitative models （HII, CR4 and Noan） to measure de concentration in the newspaper segment. Additionally we tried to demonstrate that to analyze the dailies newspaper concentration situation in Portugal a holist perspective of the media market is needed, using a country context to understand some local characteristics and market structure and political, economic, social and technological dynamics. Additionally, there are evidences that existing concentration indexes are not conclusive because of potential replacement effects in the Portuguese media sector.
文摘Along with the quick development of social economy, market competition has already entered into a new stage, namely brand competition era. This paper is to put forward scientifically rational countermeasures and suggestions through taking brand internalization theory as basis and starting from regional industry competitiveness. Thus it would increase regional industry competitiveness of brand.
文摘The economic crisis within the European Union also involves a crisis of democracy. On the one side the austerity-politics of the Troika limits the influence of democratic procedures. On the other side new forms of social protests rise in which social actors struggle for an extension of the democratic public： the resistance against evictions the self-organization of medical care, the occupation of public places etc. realized new forms of social cooperation, discussion and decision-making processes. On this background a reference to John Deweys theory of the democratic public seems to be helpful to reconstruct and to orient these conflicts and the claims raised in them. According to Dewey the normative criteria which we use if we evaluate actions or common institutions are a part of the social process and insofar a process themselves. These criteria have to be reflected and reformulated in new situations in which new social problems and conflicts occur. The democratic public is in this conception the realm in which a common elucidation of problematic social consequences of the existing institutions takes place and in which proposals for the overcoming of these consequences are formulated. Therefore it reconstructs the central norms embedded within the social institutions, it shows how collective actions guided by these norms leads to problematic social consequences. This is then the background for a critical reflection on, and a reformulation of the guiding norms of these institutions. To realize such a form of collective self-determination the democratic public can not be reduced to a separate political sphere, rather it has to be extended to all forms of social cooperation especially the economy.
