如何利用现有通信网络开展会议业务或其它多点媒体互动业务,解决多方交流、信息互动的问题一直是通信行业的重要命题。文章从Media X 3600多媒体业务平台的定位和特点出发,详细地阐述了Media X 3600多媒体业务平台的应用模式,提出了解...如何利用现有通信网络开展会议业务或其它多点媒体互动业务,解决多方交流、信息互动的问题一直是通信行业的重要命题。文章从Media X 3600多媒体业务平台的定位和特点出发,详细地阐述了Media X 3600多媒体业务平台的应用模式,提出了解决多方交流、信息互动等问题的技术方案。展开更多
This paper describes the platformisation of the mobile services domain,which in recent years has become a successful strategy for some hardware manufacturers and software companies.While having different platform stra...This paper describes the platformisation of the mobile services domain,which in recent years has become a successful strategy for some hardware manufacturers and software companies.While having different platform strategies and business models,they have succeeded in creating a demand for mobile software and content with end-users.This paper proposes a way to determine the optimum platform-charging mode that an operator should adopt to play a meaningful role in the mobile service domain and with respect to content with end-users.Four charging modes employed by mobile application stores are studied in this paper,namely the one-sided paid-by-users charging mode,the one-sided paid-by-advertisers charging mode,the two-sided differential paid charging mode and the two-sided paid and free access charging mode.Furthermore,a comparative analysis of the four modes is also presented.展开更多
. In this paper, the main driving factors affecting the customer loyalty of a third party mobile payment service were chosen by combining with the actual situation of the third party mobile payment service and custome.... In this paper, the main driving factors affecting the customer loyalty of a third party mobile payment service were chosen by combining with the actual situation of the third party mobile payment service and customer spending habits in China. The assumed relations between all affecting factors and the customer loyalty of a third party mobile payment platform were proposed, and a model for studying customer loyalty was established and also a conclusion was made through the questionnaire survey analysis data. Finally, suggestions on improving the loyalty of the customers of a third party mobile payment platform are presented.展开更多
基金supported by the National Natural Science Foundation of China under Grant No.61071077
文摘This paper describes the platformisation of the mobile services domain,which in recent years has become a successful strategy for some hardware manufacturers and software companies.While having different platform strategies and business models,they have succeeded in creating a demand for mobile software and content with end-users.This paper proposes a way to determine the optimum platform-charging mode that an operator should adopt to play a meaningful role in the mobile service domain and with respect to content with end-users.Four charging modes employed by mobile application stores are studied in this paper,namely the one-sided paid-by-users charging mode,the one-sided paid-by-advertisers charging mode,the two-sided differential paid charging mode and the two-sided paid and free access charging mode.Furthermore,a comparative analysis of the four modes is also presented.
文摘. In this paper, the main driving factors affecting the customer loyalty of a third party mobile payment service were chosen by combining with the actual situation of the third party mobile payment service and customer spending habits in China. The assumed relations between all affecting factors and the customer loyalty of a third party mobile payment platform were proposed, and a model for studying customer loyalty was established and also a conclusion was made through the questionnaire survey analysis data. Finally, suggestions on improving the loyalty of the customers of a third party mobile payment platform are presented.
