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以URL为核心的传播管理
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作者 杨宇时 《中国广告》 2008年第10期108-111,共4页
银联、户外媒体网络、电子书籍与杂志、电冰箱、洗衣机等逐渐上网,未来的传播,毫无疑问是以因特网网址(URL)为核心的传播概念。作者系统地阐述了在以URL为核心的时代,以管理为方法,以网誉管理为手段,以实验为工具,以由内而外为方向,以... 银联、户外媒体网络、电子书籍与杂志、电冰箱、洗衣机等逐渐上网,未来的传播,毫无疑问是以因特网网址(URL)为核心的传播概念。作者系统地阐述了在以URL为核心的时代,以管理为方法,以网誉管理为手段,以实验为工具,以由内而外为方向,以服务为宗旨,以创意为诉求,以决策支持系统为规划的系统传播管理。 展开更多
关键词 URL 管理方法 系统传播管理 户外媒体网络
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Integral Equation Method for Electromagnetic Wave Propagation in Stratified Anisotropic Dielectric-Magnetic Materials 被引量:1
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作者 舒维星 付娜 +3 位作者 吕小方 罗海陆 文双春 范滇元 《Communications in Theoretical Physics》 SCIE CAS CSCD 2010年第11期879-885,共7页
We investigate the propagation of electromagnetic waves in stratified anisotropic dielectric-magnetic materialsusing the integral equation method (IEM).Based on the superposition principle, we use Hertz vector formula... We investigate the propagation of electromagnetic waves in stratified anisotropic dielectric-magnetic materialsusing the integral equation method (IEM).Based on the superposition principle, we use Hertz vector formulations ofradiated fields to study the interaction of wave with matter.We derive in a new way the dispersion relation, Snell's lawand reflection/transmission coefficients by self-consistent analyses.Moreover, we find two new forms of the generalizedextinction theorem.Applying the IEM, we investigate the wave propagation through a slab and disclose the underlyingphysics, which are further verified by numerical simulations.The results lead to a unified framework of the IEM for thepropagation of wave incident either from a medium or vacuum in stratified dielectric-magnetic materials. 展开更多
关键词 integral equation stratified dielectric-magnetic materials extinction theorem METAMATERIALS
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Testing Point of Care Portable Data Capture in a Hospital HIV Transmission Prevention Programme and Experience from Computerized Patient Management in a Sub-Saharan Clinic Setting
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作者 Michael Kavuma Maurice Mars 《Computer Technology and Application》 2011年第12期1015-1022,共8页
Clinicians involved in HIV/AIDS (Human Immunodeficiency Virus/Acquired Immune Deficiency Syndrome) prevention of mother to child transmission (PMTCT) programme and research activities can benefit from the advantag... Clinicians involved in HIV/AIDS (Human Immunodeficiency Virus/Acquired Immune Deficiency Syndrome) prevention of mother to child transmission (PMTCT) programme and research activities can benefit from the advantages that computerized systems add to medical practice even in resource constrained sub-Saharan clinic settings. Their continued use of paper based systems presents clinical data management and patient care challenges. A portable point of care data capture electronic system and a computerized clinic patient management system (CCPMS) were implemented to remedy these challenges. PMTCT report compilation was easier with the portable data collection system whose data were found to be more complete and accurate with a 0.83% error rate compared to a 4.1% error rate in the paper registers. A resounding majority of clinicians preferred using the new CCPMS with many of the view that it improved drug inventory and general clinic management with a positive effect on patient care. 展开更多
关键词 TESTING PORTABLE COMPUTERIZED HIV/AIDS (human immunodeficiency virus/acquired immune deficiency syndrome) care systems.
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