期刊文献+
共找到3篇文章
< 1 >
每页显示 20 50 100
扬“绿色营销”之帆 启商海远航之船
1
作者 王阿娟 邵祥东 《甘肃农业》 2006年第7期219-219,共1页
绿色营销关系着企业发展的未来,绿色营销观念正在逐步深入人心。本文对绿色营销的产生背景,我国绿色营销的现状及应对策略进行了分析。对政府、企业如何应对这一新的营销观念有着重要的意义。
关键词 绿色营销 商海 经弈发展
下载PDF
The brief history of game theory and the dissemination in China
2
作者 YANG Fan ZHU Chun-hong 《Chinese Business Review》 2009年第2期59-61,共3页
After the year of 1944, Von Neumann and Morgenstem published the book "Theory of Games and Economic Behavior", the game theory had gradually become an emerging discipline. At present, game theory has already penetra... After the year of 1944, Von Neumann and Morgenstem published the book "Theory of Games and Economic Behavior", the game theory had gradually become an emerging discipline. At present, game theory has already penetrated to every industry and widespread application in economy, politics and military and so on. The paper introduces the history and the developed situation of game theory about the foreign and domestic state. 展开更多
关键词 game theory development SUMMARY
下载PDF
Urban Configuration Analysis of Idle Land Market Based on Game Model
3
作者 Jintao LI Yixue LI +2 位作者 Yuling GONG Zhanyong QI Lijing TANG 《Agricultural Science & Technology》 CAS 2014年第9期1605-1609,共5页
In recent years, the speed of urban development becomes faster and faster with expanding of land construction scale, and a lot of idle lands lead to serious land waste. This paper builds game model by carrying out a m... In recent years, the speed of urban development becomes faster and faster with expanding of land construction scale, and a lot of idle lands lead to serious land waste. This paper builds game model by carrying out a market allocation analysis and applying economic game theory to the analysis of current idle land problem; it gets six kinds of results through analyzing the game model of idle land market, and the final Nash equilibrium is(system innovation, publicly traded) through contrastive to help balance the game relationship between government and the user of idle land and raise some new scientific and rational institutions to serve as future references for effective usage of idle land. 展开更多
关键词 Idle Land: Game Model: Market Allocation: Institutional Innovation
下载PDF
上一页 1 下一页 到第
使用帮助 返回顶部