Shopping on line is always the promising enterprise on line,but Chinese people don’t be pleased with the development of web shopping.Among the attributes of web shopping,we must make sure weightiness of each attribut...Shopping on line is always the promising enterprise on line,but Chinese people don’t be pleased with the development of web shopping.Among the attributes of web shopping,we must make sure weightiness of each attribute,classify consumers according as their taste,confirm the most popular attributes combination.Traditional marketing researching method sometimes only can do qualitative analysis.The paper uses conjoint analysis to analyses attributes of shopping on line statistically.展开更多
Along with the rapid development of modem China economy, some new business modes and sale areas continuously emerge in markets. For example with the continuous popularity of consumer online shopping, rapid development...Along with the rapid development of modem China economy, some new business modes and sale areas continuously emerge in markets. For example with the continuous popularity of consumer online shopping, rapid development of TV shopping industry, compared with traditional store sales, in these special sale areas consumers＇ rights and interests are more likely to get harmed. From March 15, 2014, the newly revised ＂China consumer protection law＂ will formally implement cooling-off period legal system in special sale areas.2 Because it is a new system different from ＂obligatory compact principle＂ in traditional civil law, the scholars＇ theoretical research on cooling-off period system is still not mature enough. This paper discusses cooling-off period system from the theoretical level, puts forward the designation problem of cooling-off period system, discusses complete concepts of cooling-off period system, and puts forward its legal characteristics as a new consumer rights.展开更多
文摘Shopping on line is always the promising enterprise on line,but Chinese people don’t be pleased with the development of web shopping.Among the attributes of web shopping,we must make sure weightiness of each attribute,classify consumers according as their taste,confirm the most popular attributes combination.Traditional marketing researching method sometimes only can do qualitative analysis.The paper uses conjoint analysis to analyses attributes of shopping on line statistically.
文摘Along with the rapid development of modem China economy, some new business modes and sale areas continuously emerge in markets. For example with the continuous popularity of consumer online shopping, rapid development of TV shopping industry, compared with traditional store sales, in these special sale areas consumers＇ rights and interests are more likely to get harmed. From March 15, 2014, the newly revised ＂China consumer protection law＂ will formally implement cooling-off period legal system in special sale areas.2 Because it is a new system different from ＂obligatory compact principle＂ in traditional civil law, the scholars＇ theoretical research on cooling-off period system is still not mature enough. This paper discusses cooling-off period system from the theoretical level, puts forward the designation problem of cooling-off period system, discusses complete concepts of cooling-off period system, and puts forward its legal characteristics as a new consumer rights.
