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关于建立网络用户学的思考 被引量:11
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作者 王锦贵 王京山 《江苏图书馆学报》 2002年第3期5-8,共4页
]随着网络传播的飞速发展,对网络用户的研究也提上日程。网络用户学是研究网络用户的一门科学,它要研究网络用户在网络传播过程中的一系列相关问题,目的是加强网络传播研究,促进网络传播的发展。
关键词 网络用户 网络用户学 网络传播 研究对象 研究内容 科地位 发展前景
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Study on Microblog Dissemination Law in View ol Forwarding
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作者 CHEN Xia JIA Yuan GUO Longfei 《China Communications》 SCIE CSCD 2014年第2期128-137,共10页
Forwarding is a major means of information dissemination on the Microblog platform.The article,combining static analysis and dynamic analysis,takes Microblog forwarding as the object of study,and studies the network t... Forwarding is a major means of information dissemination on the Microblog platform.The article,combining static analysis and dynamic analysis,takes Microblog forwarding as the object of study,and studies the network topology of grass-roots Microblog forwarding users.It also studies the correlation between characteristic quantity and forwarding times of Microblog network topology.Furthermore,it conducts modification on virus transmission model,builds and verifies the Microblog forwarding dynamical model.The study finds out that Microblog postings present qute strong dissemination capacity on the initial stage,and some Microblog postings with many forwarding times and long duration of forwarding process due to the dynamic growth of the forwarding user network and the joining of strong nodes make network infection density decrease in some phases. 展开更多
关键词 Microblog dissemination law social network dissemination dynamics Microblog forwarding
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The New Media Engine for Promoting Chinese Cultural Diffusion: A Case Study of"Confucius Institute Online"
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作者 Huang Ai 《Journalism and Mass Communication》 2012年第12期1158-1164,共7页
As a developing Non-profit Organization (NPO) system for the learning and diffusion of Chinese language and culture around the globe, the Confucius Institute network is becoming more and more important for China's ... As a developing Non-profit Organization (NPO) system for the learning and diffusion of Chinese language and culture around the globe, the Confucius Institute network is becoming more and more important for China's presence and influence in a diversified arena of world cultures. While this network is being enlarged and improved with the Chinese govemment's persistent backing, it is, however, recognized that the influence and efficiency of the institutes are still limited. It might not be essential whether people come primarily as serious language learners, but necessarily, the platform has to be attractive enough for a considerable proportion of users to stick on, making the Confucius Institute System a sustainable cultural service provider. Within the background of information society, the Intemet, mobile service, digital broadcasting, and other types of new media would act as an important effort to help Confucius Institutes to improve the capabilities of interacting with users, offering users with abundant media-rich content, and minimizing users' inconvenience by enhancing users' experience, lowering travel and time cost, and easily providing multi-lingual support. In this paper, we take the platform of Confucius Institute Online (http://www.chinese.cn, the official Intemet portal of the Confucius Institute network) as a case of actuality to analyze how the Confucius Institute system could utilize the communication capability of new media to enrich, enlarge, and enhance the diffusion of Chinese culture and language. Advantages and deficiencies of the planning, design, and layout of the portal's functionality and views are presented, upon which a number of strategic suggestions are raised, for the sake of further improvement of Confucius Institute's efficiency in cultural diffusion and sustainable development. 展开更多
关键词 multi-channel communication Confucius Institute Chinese culture new media Internet
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