The research topic of this paper develops a case study approach that builds on the foundations of Yin＇s ＂linear model＂ and ＂the best practice＂ used in theoretical case studies at international research literature...The research topic of this paper develops a case study approach that builds on the foundations of Yin＇s ＂linear model＂ and ＂the best practice＂ used in theoretical case studies at international research literature. It discusses the case study method and its role and focusing on research questions like healthcare branding, research design, and methodic. Also presents the case study research theory for a research case study. The methods used in this paper are based on hypothesis of a generic hospital branding strategy for the Romanian Private Hospital and also may apply to the Romanian strategy of development of public healthcare entities and partnerships between public and private healthcare entities. An empirical test of the relationships among branding loyalty and awareness, customer satisfaction, trust and relationship commitment suggests that Romanian hospitals can be successful in creating an image and positive brand equity if they can manage their customer relationships well. This can be done through a coordinated strategy of management and marketing development of healthcare entities. The results highlight the dominance of case-study research in qualitative marketing healthcare and highlight the importance of customer relationships in the branding practice of healthcare marketing. It also shows that marketing managers can succeed in creating positive brand equity and image if they can manage relationships with their customers well.展开更多
Romania has the potential of resources, labor and real capacity to adapt to the gait of a global economic competition. But it required a long term policy and environment which could support this potential value. If no...Romania has the potential of resources, labor and real capacity to adapt to the gait of a global economic competition. But it required a long term policy and environment which could support this potential value. If not, we will risk turning into a consumer economy, consumption will not be funded on internal production and become supplier of labor services for peripheral. In the context of economic crisis, Romanian furniture retains its significant competitive advantages, including the price in export markets. The most important markets for exporters of furniture from Romania are Ukraine and Russia, markets with great potential, but affected by problems such as devaluing local currencies, and recently, imposing new duties.展开更多
The acrylamide level of some commercial bread assortments have been evaluated. The influence of several flour types on the content of acrylamide in 14 samples of bread, purchased from 5 different suppliers from the ma...The acrylamide level of some commercial bread assortments have been evaluated. The influence of several flour types on the content of acrylamide in 14 samples of bread, purchased from 5 different suppliers from the market in Bucharest, Romania was studied. For all bread assortments which have been analyzed for acrylamide, the International Commission of Illumination （CIELab） parameters, L＊, a＊ and b＊ have been also measured in an attempt to correlate the colour of the final product with its acrylamide content. Determination of acrylamide in bread samples was performed by Gas Chromatography coupled with tandem Mass Spectrometry （GC-MS/MS）, using isotope dillution calibration after derivatization （bromination）. The results revealed that the acrylamide level vary between bread assortments of different brands and bread assortments of same brand, but different lots. In the case of commercial bread samples, the use of whole wheat flours lead to formation of higher quantity in acrylamide （165.53 μg/kg）, compared to the use of white wheat flours （28.02μg/kg）.展开更多
The financial crisis has deeply affected Eastern European countries since the end of 2008. The global economic crisis put an end to a period when the region witnessed solid economic growth, high inflows of foreign inv...The financial crisis has deeply affected Eastern European countries since the end of 2008. The global economic crisis put an end to a period when the region witnessed solid economic growth, high inflows of foreign investment and a dynamic real estate sector, which was one of the main drivers of the region＇s economic growth （Abelson, Kaemar, ＆ Jackofsky, 1990）. The Eastern European real estate market was deeply impacted by the crisis. Investment in real estate dropped sharply due to the significant increase in risks and difficulties in financial borrowing （Bruce, 1991）. Rising unemployment affected retail sales, as well as office net absorption. Take-up fell significantly in all markets： Transactions were of smaller size and demand for buildings decreased. On the supply side, vacancy increased sharply due to the high level of completions entering the market （Smith, 1992）. The strong rise in vacancy rates has put pressure on rents, which dropped sharply in 2008 and in early 2009. They started to stabilize only by the end of 2009. How will the Romanian real estate market evolve？ No one knows for certain. Through this work we try to get some predictions based on statistical theory and not on the lessons learned from other crises.展开更多
This study represents empirical research that aims to investigate how the labor market for the financial-accounting segment in Romania requires professional and personal skills developed within the accounting educatio...This study represents empirical research that aims to investigate how the labor market for the financial-accounting segment in Romania requires professional and personal skills developed within the accounting education curriculum in the Romanian universities of this profile, or these produce young practitioners inappropriate from the curricular point of view to the employers＇ demands. The study develops a statistical analysis of frequencies, aiming to find an importance stratification of the professional and personal characteristics in the employers＇ demands. The study groups the job advertisements into three categories： for financial accounting, managerial accounting and audit, and seeks to identify specific curriculum descriptors for these categories of professional development. At the same time, the study does a frequency analysis of curriculum descriptors and job execution, comparatively to the management jobs, attempting to do a hierarchy of professional and personal skills, depending on the wording of notices by employers. The conclusions of the report attempts to be a synthesis of the study assumptions results that lead to the idea that the curricular programs of the universities of this profile, though responding in terms of theoretical knowledge, should be extended in practice, but particularly in the personal skills development, which are defining in a competitive selection process.展开更多
Determinants analysis is a pretty recent approach in social research and policy reviews, so that one cannot speak about generally/largely agreed definition of concepts yet. The paper endeavors to propose a framework f...Determinants analysis is a pretty recent approach in social research and policy reviews, so that one cannot speak about generally/largely agreed definition of concepts yet. The paper endeavors to propose a framework for analyzing the factors that, at structural, proximity, and individual levels, impede the realization of adolescents＇ rights to education, health, and protection. This framework was first conceived for the purpose of being used within a study on the state of adolescents in Romania, commissioned by the United Nations International Children＇s Emergency Fund （UNICEF） Romania and carried out by the Centre for Urban and Regional Sociology and Institute for Educational Sciences, which fmally used a slightly different approach, in a view to observe the determinants＇ framework already in use by UNICEF. The proposed framework is based on the structure-agency approach embraced by several international youth researches, which argue that individual actions and behaviors are in most cases the results of an interplay between structural constraints （institutional settings and rules） and individual agency. This approach is important for a determinants＇ analysis because it requires due consideration of individual features as well while discussing the role of social determinants in setting choice constraints and shaping pathways for adolescents＇ achievement of their rights. It is also important when approaching vulnerable adolescents, since vulnerability is often associated not only with structural and/or proximity determinants, but also with individual features.展开更多
A new liverwort with perichaetium and perigonium collected from the Middle Jurassic Yima Formation is described. Gametopbyte is dorsivental, irregularly branched, bearing two-ranks of lateral leaves obliquely attached...A new liverwort with perichaetium and perigonium collected from the Middle Jurassic Yima Formation is described. Gametopbyte is dorsivental, irregularly branched, bearing two-ranks of lateral leaves obliquely attached to main axis, and one rank of ventral leaves transversely attached to ventral surface of the axis. Lateral branch bearing perigonium arises from axil of ventral leaves. Perigonium consists of small paired perigonial bracts arranged in a spike. Two perichaetia are borne on the top of lat- eral branches with an ovate perianth bearing longitudinal ridges and grooves. Setae are thin and straight and stretch out from the aristulate perianth mouth. General morphology of this fossil bears resemblance to some living liverworts of Jungermanniales. It is so far the oldest fossil record of Jungermanniales in the world.展开更多
文摘The research topic of this paper develops a case study approach that builds on the foundations of Yin＇s ＂linear model＂ and ＂the best practice＂ used in theoretical case studies at international research literature. It discusses the case study method and its role and focusing on research questions like healthcare branding, research design, and methodic. Also presents the case study research theory for a research case study. The methods used in this paper are based on hypothesis of a generic hospital branding strategy for the Romanian Private Hospital and also may apply to the Romanian strategy of development of public healthcare entities and partnerships between public and private healthcare entities. An empirical test of the relationships among branding loyalty and awareness, customer satisfaction, trust and relationship commitment suggests that Romanian hospitals can be successful in creating an image and positive brand equity if they can manage their customer relationships well. This can be done through a coordinated strategy of management and marketing development of healthcare entities. The results highlight the dominance of case-study research in qualitative marketing healthcare and highlight the importance of customer relationships in the branding practice of healthcare marketing. It also shows that marketing managers can succeed in creating positive brand equity and image if they can manage relationships with their customers well.
文摘Romania has the potential of resources, labor and real capacity to adapt to the gait of a global economic competition. But it required a long term policy and environment which could support this potential value. If not, we will risk turning into a consumer economy, consumption will not be funded on internal production and become supplier of labor services for peripheral. In the context of economic crisis, Romanian furniture retains its significant competitive advantages, including the price in export markets. The most important markets for exporters of furniture from Romania are Ukraine and Russia, markets with great potential, but affected by problems such as devaluing local currencies, and recently, imposing new duties.
文摘The acrylamide level of some commercial bread assortments have been evaluated. The influence of several flour types on the content of acrylamide in 14 samples of bread, purchased from 5 different suppliers from the market in Bucharest, Romania was studied. For all bread assortments which have been analyzed for acrylamide, the International Commission of Illumination （CIELab） parameters, L＊, a＊ and b＊ have been also measured in an attempt to correlate the colour of the final product with its acrylamide content. Determination of acrylamide in bread samples was performed by Gas Chromatography coupled with tandem Mass Spectrometry （GC-MS/MS）, using isotope dillution calibration after derivatization （bromination）. The results revealed that the acrylamide level vary between bread assortments of different brands and bread assortments of same brand, but different lots. In the case of commercial bread samples, the use of whole wheat flours lead to formation of higher quantity in acrylamide （165.53 μg/kg）, compared to the use of white wheat flours （28.02μg/kg）.
文摘The financial crisis has deeply affected Eastern European countries since the end of 2008. The global economic crisis put an end to a period when the region witnessed solid economic growth, high inflows of foreign investment and a dynamic real estate sector, which was one of the main drivers of the region＇s economic growth （Abelson, Kaemar, ＆ Jackofsky, 1990）. The Eastern European real estate market was deeply impacted by the crisis. Investment in real estate dropped sharply due to the significant increase in risks and difficulties in financial borrowing （Bruce, 1991）. Rising unemployment affected retail sales, as well as office net absorption. Take-up fell significantly in all markets： Transactions were of smaller size and demand for buildings decreased. On the supply side, vacancy increased sharply due to the high level of completions entering the market （Smith, 1992）. The strong rise in vacancy rates has put pressure on rents, which dropped sharply in 2008 and in early 2009. They started to stabilize only by the end of 2009. How will the Romanian real estate market evolve？ No one knows for certain. Through this work we try to get some predictions based on statistical theory and not on the lessons learned from other crises.
文摘This study represents empirical research that aims to investigate how the labor market for the financial-accounting segment in Romania requires professional and personal skills developed within the accounting education curriculum in the Romanian universities of this profile, or these produce young practitioners inappropriate from the curricular point of view to the employers＇ demands. The study develops a statistical analysis of frequencies, aiming to find an importance stratification of the professional and personal characteristics in the employers＇ demands. The study groups the job advertisements into three categories： for financial accounting, managerial accounting and audit, and seeks to identify specific curriculum descriptors for these categories of professional development. At the same time, the study does a frequency analysis of curriculum descriptors and job execution, comparatively to the management jobs, attempting to do a hierarchy of professional and personal skills, depending on the wording of notices by employers. The conclusions of the report attempts to be a synthesis of the study assumptions results that lead to the idea that the curricular programs of the universities of this profile, though responding in terms of theoretical knowledge, should be extended in practice, but particularly in the personal skills development, which are defining in a competitive selection process.
文摘Determinants analysis is a pretty recent approach in social research and policy reviews, so that one cannot speak about generally/largely agreed definition of concepts yet. The paper endeavors to propose a framework for analyzing the factors that, at structural, proximity, and individual levels, impede the realization of adolescents＇ rights to education, health, and protection. This framework was first conceived for the purpose of being used within a study on the state of adolescents in Romania, commissioned by the United Nations International Children＇s Emergency Fund （UNICEF） Romania and carried out by the Centre for Urban and Regional Sociology and Institute for Educational Sciences, which fmally used a slightly different approach, in a view to observe the determinants＇ framework already in use by UNICEF. The proposed framework is based on the structure-agency approach embraced by several international youth researches, which argue that individual actions and behaviors are in most cases the results of an interplay between structural constraints （institutional settings and rules） and individual agency. This approach is important for a determinants＇ analysis because it requires due consideration of individual features as well while discussing the role of social determinants in setting choice constraints and shaping pathways for adolescents＇ achievement of their rights. It is also important when approaching vulnerable adolescents, since vulnerability is often associated not only with structural and/or proximity determinants, but also with individual features.
基金supported by Knowledge Innovation Program of the Chinese Academy of Sciences (Grant No. KZCX2-YW-154)National Basic Research Programme of China (Grant No. 2006CB701400)
文摘A new liverwort with perichaetium and perigonium collected from the Middle Jurassic Yima Formation is described. Gametopbyte is dorsivental, irregularly branched, bearing two-ranks of lateral leaves obliquely attached to main axis, and one rank of ventral leaves transversely attached to ventral surface of the axis. Lateral branch bearing perigonium arises from axil of ventral leaves. Perigonium consists of small paired perigonial bracts arranged in a spike. Two perichaetia are borne on the top of lat- eral branches with an ovate perianth bearing longitudinal ridges and grooves. Setae are thin and straight and stretch out from the aristulate perianth mouth. General morphology of this fossil bears resemblance to some living liverworts of Jungermanniales. It is so far the oldest fossil record of Jungermanniales in the world.
