期刊文献+
共找到8篇文章
< 1 >
每页显示 20 50 100
汽车4S专卖店营销策略研究
1
作者 朱元贵 《科技视界》 2012年第20期147-148,254,共3页
汽车4S店是1998年以后才逐步由欧洲传入中国的舶来品。我国目前汽车营销市场仍处于初级阶段,表现为汽车生产厂家的强势地位;竞争激烈没有合理的利润空间及专卖店经营管理存在诸多问题等;文章提出了结合市场,合理经营与投资;加强人力资... 汽车4S店是1998年以后才逐步由欧洲传入中国的舶来品。我国目前汽车营销市场仍处于初级阶段,表现为汽车生产厂家的强势地位;竞争激烈没有合理的利润空间及专卖店经营管理存在诸多问题等;文章提出了结合市场,合理经营与投资;加强人力资源的培训与管理;以行业协会为依托加强汽车4S的合作等改进建议。 展开更多
关键词 汽车4S店 营销售 策略
下载PDF
加油站的安全隐患分析及在新建改建设计中的应对措施 被引量:3
2
作者 张蓉 《石油库与加油站》 2020年第5期33-35,M0004,共4页
分析了近年来由于加油站建设和经营方式的变化及出现的“混营销售”所带来的安全隐患:一是油品、天然气、生物燃料、电能等多种燃料同站经营的安全风险;二是城市快速发展与排水系统发展的滞后使加油站易被泡;三是非油经营使非油顾客趋增... 分析了近年来由于加油站建设和经营方式的变化及出现的“混营销售”所带来的安全隐患:一是油品、天然气、生物燃料、电能等多种燃料同站经营的安全风险;二是城市快速发展与排水系统发展的滞后使加油站易被泡;三是非油经营使非油顾客趋增;四是超重、超宽、超长大型车辆增多;五是火源增多带来的安全隐患。提出了在加油站新建和改建中要严格执行《GB 50156汽车加油加气站设计与施工规范》等国家、地方和专业法律法规以及在设计阶段需注意采取的应对措施:一是将经营多种能源的加油站实施储营分开,储罐埋地,围墙限高;二是抬升加油站地基和室内插座设计高度;三是改进便利店门面设计;四是加宽加油车道,夯实加油站地坪,提高加油站地坪承重;五是做好火源隔离。 展开更多
关键词 加油站 营销售 安全隐患 分析 新建 改建 设计 应对 措施
下载PDF
旺季时节,压货?怎么压?
3
《糖烟酒周刊》 2004年第45期i006-i007,共2页
前两天,本刊与几位销售经理联系时,听到最多的声音就是发愁,为销售任务的完成而发愁。对于酒类企业而言,这一时节可能是销售人员最忙碌的时候,大家都在绞尽脑汁地想“怎么写好年底的销售总结”了。
关键词 市场营销售人员 旺季 酒类企业 销售经理 销售任务
下载PDF
现代酒店内部控制建设探讨 被引量:1
4
作者 翟梅 S 《现代商业》 2012年第6期212-212,211,共2页
近二十几年来,我国的酒店业发展日新月异,其经营模式和管理体系己经逐步形成。随着改革开放,我国国内酒店业规模逐渐壮大,市场竞争也非常激烈。如何在市场竞争生存发展,是摆在企业管理者面的重要问题。笔者认为进行有效的内部控制是酒... 近二十几年来,我国的酒店业发展日新月异,其经营模式和管理体系己经逐步形成。随着改革开放,我国国内酒店业规模逐渐壮大,市场竞争也非常激烈。如何在市场竞争生存发展,是摆在企业管理者面的重要问题。笔者认为进行有效的内部控制是酒店发展的一个重要因素,内部控制做好了有效控制成本才能提升酒店的效益。是酒店在竞争中立于不败之地。 展开更多
关键词 内部控制 成本控制 销售收的控制
下载PDF
全面营改增后企业视同销售行为的会计处理分析
5
作者 段俊芳 《中国国际财经(中英文版)》 2018年第12期72-72,共1页
随着“营改增”的全面推行,原有的增值税体系得到了完善,相应的视同销售情形也有所增加,本文对所有视同销售情形的会计处理进行了分析,尤其是对尚存在争议的一些情形及新的变化等,提出了自己的看法.
关键词 视同销售全面改增 收入确认 会计处理
原文传递
Analysis of Marketing Margins, Dry Garden Products in Iran
6
作者 Seyed Mohammad Reza Akbari Mahla Zare Mehrjerdi 《Chinese Business Review》 2011年第7期526-531,共6页
Agricultural sector is one of the economic sectors that always had a considerable impact on the country's export. The garden between products and facilities due to capacity and the relative advantage in the productio... Agricultural sector is one of the economic sectors that always had a considerable impact on the country's export. The garden between products and facilities due to capacity and the relative advantage in the production always plays an important role in the non-oil export. The aim of these studies of economic issues, is to analyze the major marketing dried fruit (pistachio, almond rock, walnuts, and walnut) in Fars province. In this study, information and statistics needed were collected through interviews with experts and Agriculture Organization of Fats province. For this purpose the method used in this study is commonly used in economic texts and retail margins and wholesale agents and share marketing costs with the market ratio. The results of this study indicate that factor market costs for pistachio, almonds, walnuts and Mghzgrdv are 30.340, 21.167, 16.794 and 17.061. 展开更多
关键词 MARKETING dried fruits Fars province
下载PDF
Goat Marketing Systems and Channels in Selected Markets of Lilongwe District in Malawi
7
作者 L. J. Banda J. L. Dzanja T. N. Gondwe 《Journal of Agricultural Science and Technology(A)》 2011年第8期1200-1203,共4页
A household survey was carried out in Central Malawi to evaluate the goat marketing structure and systems in the rural areas using Nsundwe and Nkhoma areas in Lilongwe District as a case study. The analysis focused on... A household survey was carried out in Central Malawi to evaluate the goat marketing structure and systems in the rural areas using Nsundwe and Nkhoma areas in Lilongwe District as a case study. The analysis focused on identifying marketing systems of goats in Malawi by investigating the role of goats in an average Malawian rural household and how the current goat marketing systems affects that role. Goats play important role in Malawian rural households by way of providing food, income and as a capital reserve to be used in times critical times of food scarcity. The findings indicate that there is potential for goats to generate more income for the rural farmers, which can in turn help to improve household food security. The marketing system however apparently does not favour the farmers. The farmers seem not to know goat prices beyond the rural markets and hence have inadequate negotiating power to sell at optimum prices. Middlemen bought from farmers and finally sold the goats to urban consumers and retail shops. From the analysis, middlemen seemed to control the goat marketing system. Urban butchers sold the goats at 58% more than the value of farmers while retail shops sold at 137% more than the value of farmers. The differences reflect value-adding activities done at butchers and retail shops levels as well as transportation costs and profit margins. Though farmers may not engage in value adding, the finding implies that they would fetch more money if they supplied directly to the retail shops than to the middlemen. With access to more market information, they could also increase their bargaining power information with middlemen and sell the goats at relatively higher prices than the current. This paper details the results of the study. 展开更多
关键词 Market structure constraints POVERTY FARMER MIDDLEMEN
下载PDF
Innovative Business Modelsinthe Morden Media Industry
8
作者 Chuan Li 《International English Education Research》 2014年第2期106-108,共3页
In the modem media industry, in addition to the traditional business model of proprietary products selling, there are a number of new business models that involve free distribution of whole products, or some parts of ... In the modem media industry, in addition to the traditional business model of proprietary products selling, there are a number of new business models that involve free distribution of whole products, or some parts of the products. The advantage of the open business model is in the value creation by a large community of developers, whereas the proprietary business model means a simpler form of value capture. However, open and closed business models can not exist in pure form: the proprietary model does not give enough space for innovation, while the open model gives insufficient opportunities for generating profit. An investigation of the problem of optimal business model choice at the monopolistic market indicates that the fully closed business model is less efficient than the model with the closed core and open extensions; it is profitable for any firm to open all of those ideas and technologies that can not be used without the base module; the completely open business model is optimal if and only if a substantial part of the consumer value is determined by additional services or innovative activity of the users. 展开更多
关键词 business models INNOVATION media industry
下载PDF
上一页 1 下一页 到第
使用帮助 返回顶部