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网络口碑对消费者产品态度的影响机理研究 被引量:84
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作者 宋晓兵 丛竹 董大海 《管理学报》 CSSCI 2011年第4期559-566,共8页
针对网络口碑区别于传统口碑的主要特点,提出了网络口碑对消费者产品态度的影响机理,并以网络电影评论社区为研究背景,利用实验法对这一机理进行了实证检验。研究结果表明,网络口碑的论据质量和网络社区可靠性都会对消费者的产品态度产... 针对网络口碑区别于传统口碑的主要特点,提出了网络口碑对消费者产品态度的影响机理,并以网络电影评论社区为研究背景,利用实验法对这一机理进行了实证检验。研究结果表明,网络口碑的论据质量和网络社区可靠性都会对消费者的产品态度产生正向影响,而且卷入度与网络口碑论据质量、网络社区可靠性分别具有显著的交互作用。 展开更多
关键词 网络口碑 论据质量 社区可靠性 卷入度
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网络口碑对消费者态度的影响路径研究——基于矛盾态度视角 被引量:15
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作者 单春玲 赵含宇 《软科学》 CSSCI 北大核心 2017年第4期108-111,共4页
从消费者态度矛盾性视角,依据ELM模型研究消费者自身矛盾态度与网络口碑之间的交互机制。通过两阶段实验研究发现,消费者的矛盾态度稳健地调节着消费者对外界信息的处理。具体来说,网络口碑的评论质量和评论数量对消费者态度的改变具有... 从消费者态度矛盾性视角,依据ELM模型研究消费者自身矛盾态度与网络口碑之间的交互机制。通过两阶段实验研究发现,消费者的矛盾态度稳健地调节着消费者对外界信息的处理。具体来说,网络口碑的评论质量和评论数量对消费者态度的改变具有显著影响;高矛盾消费者受评论质量的影响较为显著,即高矛盾者主要沿着中心路径改变态度;低矛盾者受评论数量的影响较为显著,即低矛盾者主要沿着边缘路径改变态度。 展开更多
关键词 网络口碑 矛盾态度 论据质量 评论数量 详尽可能性模型
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网络口碑质量对顾客感知价值和购买意愿的影响研究 被引量:36
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作者 黄文彦 劳陈峰 《消费经济》 CSSCI 北大核心 2013年第5期48-53,共6页
网络口碑已经成为消费者获取产品和服务信息的一种有效途径。本文系统回顾了网络口碑、顾客感知价值和购买意愿等的相关文献。根据信息搜寻和传递相关理论,本文把网络口碑质量的构成维度划分为论据质量和来源可靠性两个维度,并分别研究... 网络口碑已经成为消费者获取产品和服务信息的一种有效途径。本文系统回顾了网络口碑、顾客感知价值和购买意愿等的相关文献。根据信息搜寻和传递相关理论,本文把网络口碑质量的构成维度划分为论据质量和来源可靠性两个维度,并分别研究其对顾客感知价值和购买意愿的影响作用。研究结果发现论据质量和来源可靠性均对顾客感知价值和购买意愿存在正向影响,且顾客感知价值在其中充当部分中介作用。这些研究结论深化了网络口碑对消费者购买意愿影响的研究。 展开更多
关键词 网络口碑质量 论据质量 来源可靠性 顾客感知价值 购买意愿
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Review of pre-processing technologies for ice cores
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作者 DU Wen-tao KANG Shi-chang +4 位作者 QIN Xiang SUN Wei-jun ZHANG Yu-lan LIU Yu-shuo CHEN Ji-zu 《Journal of Mountain Science》 SCIE CSCD 2018年第9期1950-1960,共11页
High-resolution ice core records covering long time spans enable reconstruction of the past climatic and environmental conditions allowing the investigation of the earth system's evolution. Preprocessing of ice co... High-resolution ice core records covering long time spans enable reconstruction of the past climatic and environmental conditions allowing the investigation of the earth system's evolution. Preprocessing of ice cores has direct impacts on the data quality control for further analysis since the conventional ice core processing is time-consuming, produces qualitative data, leads to ice mass loss, and leads to risks of potential secondary pollution. However, over the past several decades, preprocessing of ice cores has received less attention than the improvement of ice drilling, the analytical methodology of various indices, and the researches on the climatic and environmental significance of ice core records. Therefore, this papers reviews the development of the processing for ice cores including framework, design as well as materials, analyzes the technical advantages and disadvantages of the different systems. In the past, continuous flowanalysis(CFA) has been successfully applied to process the polar ice cores. However, it is not suitable for ice cores outside polar region because of high level of particles, the memory effect between samples, and the filtration before injection. Ice core processing is a subtle and professional operation due to the fragility of the nonmetallic materials and the random distribution of particles and air bubbles in ice cores, which aggravates uncertainty in the measurements. The future developments of CFA are discussed in preprocessing, memory effect, challenge for brittle ice, coupling with real-time analysis and optimization of CFA in the field. Furthermore, non-polluting cutters with many different configurations could be designed to cut and scrape in multiple directions and to separate inner and outer portions of the core. This system also needs to be coupled with streamlined operation of packaging, coding, and stacking that can be implemented at high resolution and rate, avoiding manual intervention. At the same time, information of the longitudinal sections could be scanned andidentified, and then classified to obtain quantitative data. In addition, irregular ice volume and weight can also be obtained accurately. These improvements are recorded automatically via user-friendly interfaces. These innovations may be applied to other paleomedias with similar features and needs. 展开更多
关键词 Ice core Alpine region Polar region PRE-PROCESSING INNOVATION
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Identifying and Tracing Single Products During Their Entire Life Cycle Through Networked Manufacturing System
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作者 Saeed A. Mousa 《Management Studies》 2017年第6期502-507,共6页
This study covers the problem that most products become less competitive especially in the decline stages of their life cycle as most companies do not put adequate emphasis on using networked manufacturing systems in ... This study covers the problem that most products become less competitive especially in the decline stages of their life cycle as most companies do not put adequate emphasis on using networked manufacturing systems in the entire life cycle of a single product. The study employed a non-experimental approach to collect data. The research paper relied on secondary data for further analysis. The secondary sources used in this paper have been referenced progressively in the entire paper. The paper found that most companies are often faced with the challenge of coping with quality management in a product life cycle. Also, it found that networked manufacturing systems have provided a new paradigm for real-time monitoring and control at various life stages. The paper is divided as following parts: section 1 is about the background and problem statement. Section 2 comes through literature review including theoretical & empirical review. Section 3 explains the procedures and methods that were used in carrying out the study. It explains how data collection was carried out and how data analysis was performed. Section 4 is about the results the paper found. Section 5 is a discussion of the results presented. 展开更多
关键词 networked manufacturing product life cycle potential of market growth industrial automation
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Instructions to authors
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《World Journal of Gastroenterology》 SCIE CAS CSCD 2005年第28期i0003-i0004,共2页
An informative, structured abstract of no more than 250 words should accompany each manuscript. Abstracts for original contributions should be structured into the following sections: AIM: Only the purpose should be ... An informative, structured abstract of no more than 250 words should accompany each manuscript. Abstracts for original contributions should be structured into the following sections: AIM: Only the purpose should be included. METHODS: The materials, techniques, instruments and equipments, and the experimental procedures should be included. RESULTS: The observatory and experimental results, including data, effects, outcome, etc. should be included. Authors should present P value where necessary, and the significant data should accompany. CONCLUSION: Accurate view and the value of the results should be included. The format of structured abstracts is at: http://www.wjgnet.com/wjg/help/11 .doc 展开更多
关键词 Please list 3-10 key words that could reflect content of the study.
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