English advertisements have lexical, syntactical and rhetorical features. Knowing them is conducive to the translation of English advertisements. Translators should use Skopostheorie to instruct their practices and ad...English advertisements have lexical, syntactical and rhetorical features. Knowing them is conducive to the translation of English advertisements. Translators should use Skopostheorie to instruct their practices and adopt various translation techniques to let target consumers know the information of the product after reading the translation and arouse their purchasing desires and impulses to fulfill the function of advertisements.展开更多
Translation for language teaching is different from general translation which is characterized with Faithfulness, Expressiveness, and Elegance. The differences lie in vocabulary, structure, and discourse. The extreme ...Translation for language teaching is different from general translation which is characterized with Faithfulness, Expressiveness, and Elegance. The differences lie in vocabulary, structure, and discourse. The extreme emphasis of translation skills will make it hard to learn certain language elements for the English learners. The paper makes an analysis on the three levels of translation for language teaching from the perspective of Skopos Theory, aiming at drawing attention from the translation teachers to care more about students＇ demands of learning language elements through translation.展开更多
Tourism texts （shortened as TT） have become a principal means of promoting tourism in China. Cultural elements are abundant in those texts. Therefore, the proper understanding and rendering of such messages is the k...Tourism texts （shortened as TT） have become a principal means of promoting tourism in China. Cultural elements are abundant in those texts. Therefore, the proper understanding and rendering of such messages is the key to the quality of TT translation. Based on Skopos theory the paper focuses on the translating strategies of TT cultural elements.展开更多
Taking Chapter Two in A Bite of China as research subject, the purpose of the present paper is to analyze the writing and stylistic characteristics, and to introduce the translation process of the text as well as to i...Taking Chapter Two in A Bite of China as research subject, the purpose of the present paper is to analyze the writing and stylistic characteristics, and to introduce the translation process of the text as well as to introduce Chinese cuisine culture to the English world. Based on Skopos Theory and the English translation of the text, this paper analyzes different strategies and methods in the process of translation, including domesticating, foreignizing, inversion, division and so on. This paper also analyzes the difficult problems and the solutions in translation. The author hopes the strategies and specific methods mentioned in this paper can make contribution to practical translation work and chinese food culture in A Bite of China can be better presented in the English world展开更多
文摘English advertisements have lexical, syntactical and rhetorical features. Knowing them is conducive to the translation of English advertisements. Translators should use Skopostheorie to instruct their practices and adopt various translation techniques to let target consumers know the information of the product after reading the translation and arouse their purchasing desires and impulses to fulfill the function of advertisements.
文摘Translation for language teaching is different from general translation which is characterized with Faithfulness, Expressiveness, and Elegance. The differences lie in vocabulary, structure, and discourse. The extreme emphasis of translation skills will make it hard to learn certain language elements for the English learners. The paper makes an analysis on the three levels of translation for language teaching from the perspective of Skopos Theory, aiming at drawing attention from the translation teachers to care more about students＇ demands of learning language elements through translation.
文摘Tourism texts （shortened as TT） have become a principal means of promoting tourism in China. Cultural elements are abundant in those texts. Therefore, the proper understanding and rendering of such messages is the key to the quality of TT translation. Based on Skopos theory the paper focuses on the translating strategies of TT cultural elements.
文摘Taking Chapter Two in A Bite of China as research subject, the purpose of the present paper is to analyze the writing and stylistic characteristics, and to introduce the translation process of the text as well as to introduce Chinese cuisine culture to the English world. Based on Skopos Theory and the English translation of the text, this paper analyzes different strategies and methods in the process of translation, including domesticating, foreignizing, inversion, division and so on. This paper also analyzes the difficult problems and the solutions in translation. The author hopes the strategies and specific methods mentioned in this paper can make contribution to practical translation work and chinese food culture in A Bite of China can be better presented in the English world
