Customers Are Smarter than You Think Launching the latest and greatest in yourfield won’t guarantee you an edge (优势) over competitors-not at a time whenproducts are commoditized with increasing speed. So what shoul...Customers Are Smarter than You Think Launching the latest and greatest in yourfield won’t guarantee you an edge (优势) over competitors-not at a time whenproducts are commoditized with increasing speed. So what should you do? You’ve got to drop the premise (前提) that customers’ expectations展开更多
文摘Customers Are Smarter than You Think Launching the latest and greatest in yourfield won’t guarantee you an edge (优势) over competitors-not at a time whenproducts are commoditized with increasing speed. So what should you do? You’ve got to drop the premise (前提) that customers’ expectations