China＇s booming animation industry reaches a turning point THE success of Pleasant Goat and Big Big Wolf has made Chinese investors realize that producing a moneymaking blockbuster does not require overpriced movie s...China＇s booming animation industry reaches a turning point THE success of Pleasant Goat and Big Big Wolf has made Chinese investors realize that producing a moneymaking blockbuster does not require overpriced movie stars or gorgeous actresses,or even a real person.Since its debut in 2005.the 2D cartoon TV series attracted viewers with stories about clever lambs outwitting clumsy wolves,and was soon made into five films,garnering ticket revenues of over 700 million yuan（$114 million）. A great number of animated characters are now following in the footsteps of these goats and wolves and making their way onto Chinese screens.展开更多
文摘China＇s booming animation industry reaches a turning point THE success of Pleasant Goat and Big Big Wolf has made Chinese investors realize that producing a moneymaking blockbuster does not require overpriced movie stars or gorgeous actresses,or even a real person.Since its debut in 2005.the 2D cartoon TV series attracted viewers with stories about clever lambs outwitting clumsy wolves,and was soon made into five films,garnering ticket revenues of over 700 million yuan（$114 million）. A great number of animated characters are now following in the footsteps of these goats and wolves and making their way onto Chinese screens.
