The perspective of philosophical thinking on lifting enterprise soft power requires us to enhance both hard power and soft power in the enterprise and to grasp more the fundamental contradiction-promoting soft power o...The perspective of philosophical thinking on lifting enterprise soft power requires us to enhance both hard power and soft power in the enterprise and to grasp more the fundamental contradiction-promoting soft power of corporation-at the same time. Focusing on the environment-relationship economy, emotional economy, cultural economy and moral economy-faced by enterprise, corporation should take relationship building, feeling cultivation, cultm＇e construction and integrity establishment as an origin of force to improve the image, the group cohesion force, the social credibility and the cultural strength of the company.展开更多
文摘The perspective of philosophical thinking on lifting enterprise soft power requires us to enhance both hard power and soft power in the enterprise and to grasp more the fundamental contradiction-promoting soft power of corporation-at the same time. Focusing on the environment-relationship economy, emotional economy, cultural economy and moral economy-faced by enterprise, corporation should take relationship building, feeling cultivation, cultm＇e construction and integrity establishment as an origin of force to improve the image, the group cohesion force, the social credibility and the cultural strength of the company.
