Urban night tourism is a new form of urban tourism development and an important driving force for the prosperity of urban night economy.As the most prestigious business card among many night tour projects in Guangzhou...Urban night tourism is a new form of urban tourism development and an important driving force for the prosperity of urban night economy.As the most prestigious business card among many night tour projects in Guangzhou,the Pearl River water night tour has contributed to the development of Guangzhou s night economy,which cannot be underestimated.However,in the process of rapid development,there are also problems such as diversified operators,insufficient integration of intangible cultural elements,excessive commercial attributes,issues of tourism facilities and service facilities.Under the new stage of integrated development of culture and tourism,how to use mutual promotion of culture and tourism in the Pearl River night tour to seek innovative paths for high-quality development in the future is the main problem expected to be solved in this paper.Therefore,based on the perspective of culture and tourism integration,this paper analyzes the general situation and development status of the Pearl River night tour,and proposes five development strategies:the overall planning of culture and tourism integration,the deep integration of intangible cultural elements,the balance of commercial attributes and tourism attributes,the high integration of culture,business,tourism and education,and the creation of tourism atmosphere,in order to provide inspiration for the healthy,orderly and high-quality development of the Pearl River night tour.展开更多
During Chinese New Year holiday,characteristic folk customs activities significantly stimulated local tourism consumption potential and the high-quality development of tourism economy by integrating,leading and empowe...During Chinese New Year holiday,characteristic folk customs activities significantly stimulated local tourism consumption potential and the high-quality development of tourism economy by integrating,leading and empowering local tourism projects.展开更多
As a new trend in tourism and cultural development,the integration of culture and tourism is capturing the zeitgeist with its unique charm.In this context,various regions have explored distinctive cultural tourism res...As a new trend in tourism and cultural development,the integration of culture and tourism is capturing the zeitgeist with its unique charm.In this context,various regions have explored distinctive cultural tourism resources and created unique tourism brands through in-depth exploration and innovation of local culture.Chongqing,with its unique geomorphological features and distinctive architectural style,retains the deep flavor of traditional Chinese culture while cleverly integrating the futuristic sense of modern technology.This combination aligns perfectly with today’s popular Chinese cyberpunk style,making Chongqing an ideal place for the development of cyberpunk cultural tourism.This article investigates the history of cyberpunk culture and its current development status in Chongqing through a literature review.It then discusses the feasibility of developing cyberpunk cultural tourism in terms of social and cultural development needs and market demand.Based on a survey of cyberpunk tourists’experiences,the article deeply analyzes the existing problems of cyberpunk cultural tourism in Chongqing and proposes corresponding experience enhancement strategies,aiming to provide references for the development of cyberpunk cultural tourism in Chongqing Municipality.展开更多
Through the deep integration of Intangible Cultural Heritage and tourism,Jintan has transformed the resources of Intangible Cultural Heritage into a "golden business card"of tourism,injected inexhaustible ne...Through the deep integration of Intangible Cultural Heritage and tourism,Jintan has transformed the resources of Intangible Cultural Heritage into a "golden business card"of tourism,injected inexhaustible new momentum of culture and tourism into rural revitalization,and contributed to the city's popularity.展开更多
Through conducting a SWOT analysis of the Chengdu Sports Institute Museum,and utilizing the 4M management,5W display,and 4P marketing theoretical models,this study explores effective strategies suitable for Sichuan sp...Through conducting a SWOT analysis of the Chengdu Sports Institute Museum,and utilizing the 4M management,5W display,and 4P marketing theoretical models,this study explores effective strategies suitable for Sichuan sports museums in terms of functionality,display,and marketing.展开更多
The inseparable relationship between language and culture indicates that culture teaching is indispensable in English teaching.The ultimate goal of culture teaching in English teaching is to cultivate learners’cross-...The inseparable relationship between language and culture indicates that culture teaching is indispensable in English teaching.The ultimate goal of culture teaching in English teaching is to cultivate learners’cross-cultural communication skills.Cross-cultural communication is a two-way process,which requires not only knowledge of English culture but also the use of English as a medium for disseminating Chinese culture to the outside world.However,in actual English teaching,the teaching of Chinese culture is a mere formality,and the teaching effect is not obvious.Therefore,it is necessary to conduct a survey and research on Chinese culture teaching in high school English classrooms to understand its current situation,existing problems,and their causes,so as to provide suggestions for Chinese culture teaching in high school.展开更多
This study aims to explore the integration of excellent traditional Chinese culture with ideological and political education in universities in Henan Province,focusing on the unique challenges and opportunities presen...This study aims to explore the integration of excellent traditional Chinese culture with ideological and political education in universities in Henan Province,focusing on the unique challenges and opportunities presented by the local context.Using a combination of quantitative and qualitative methods,the study analyzes the impact of cultural elements on political ideology and education in the region.The study contributes to a broader discussion of educational reform in China and provides insights for policymakers and educators seeking to develop well-rounded,culturally informed citizens.展开更多
This paper examined the relationship between cultural consumption and the floating population’s integration into host cities based on data from China’s Seventh National Population Census and the 2018 China Migrants ...This paper examined the relationship between cultural consumption and the floating population’s integration into host cities based on data from China’s Seventh National Population Census and the 2018 China Migrants Dynamic Survey(CMDS).The findings indicate that improving the floating population’s consumption level and quality,especially the quality of development-oriented cultural consumption,can significantly improve the level of their integration.Moreover,development-oriented cultural consumption has a positive effect on the floating population’s integration and social participation,while entertainment-oriented cultural consumption facilitates their integration mainly by improving their sense of well-being.These findings could guide policymakers in developing targeted cultural consumption policies,implementing specific regional industry adjustments,and expanding domestic consumption demand.展开更多
From the perspective of situational communication,this paper aims to explore how to promote cultural integration and provide better educational services for international students in China.This paper first analyzes th...From the perspective of situational communication,this paper aims to explore how to promote cultural integration and provide better educational services for international students in China.This paper first analyzes the basic assumptions and key factors of situational communication based on international students in China.Secondly,the relationship between situational communication and cultural integration and educational services for international students in China is discussed in depth.Additionally,the role of situational communication in educational services for international students in China,such as promoting cross-cultural communication,solving language barriers,and enhancing mutual understanding,is proposed.Lastly,from the perspective of situational communication,an optimization path of educational services and cultural integration for international students in China is proposed,including the provision of diversified educational resources,the enhancement of cross-cultural communication,and the establishment of an effective communication mechanism.This study expands the perspective of educational services for international students in China,provides a new theoretical framework and practical path,and offers a reference for promoting cultural integration and improving educational services for international students in China.展开更多
This study focuses on the master of arts education in higher education institutions in Guangxi Zhuang Autonomous Region of China,explores the path of integrating Guangxi Zhuang’s intangible cultural heritage with the...This study focuses on the master of arts education in higher education institutions in Guangxi Zhuang Autonomous Region of China,explores the path of integrating Guangxi Zhuang’s intangible cultural heritage with the teaching of master of arts,and puts forward the teaching mode of“thinking guidance-autonomous judgement-program construction.”A theoretical model of innovative transformation of intangible cultural heritage is also summarized.Through the development of this study,it is expected to further enrich the practical teaching mechanism of master of arts education in Chinese universities and form a master of arts teaching model with strong local cultural characteristics.At the same time,the teaching reform based on the integration of Guangxi Zhuang’s intangible cultural heritage and master of arts education also has strong practical significance for promoting the inheritance and innovation of Chinese intangible cultural heritage,promoting the development of cultural and creative industries,and serving the economic and social development of Guangxi.展开更多
The red cultural resources in Yimeng region have a long history and are an indispensable part ofthe traditional culture of the Chinese nation. From the perspective of cultural and tourism integration, thispaper invest...The red cultural resources in Yimeng region have a long history and are an indispensable part ofthe traditional culture of the Chinese nation. From the perspective of cultural and tourism integration, thispaper investigates and evaluates the red cultural resources in Yimeng old revolutionary base area, analyzescombined with the development status of red tourism, and puts forward targeted suggestions on thedevelopment of Yimeng red cultural resources through the investigation and analysis of tourists’ feelingsabout red tourism in Yimeng region.展开更多
The development of Intangible Cultural Heritage tourism in Xijiang Qianhu Miao Village has gone through a long process of exploration and innovation from scratch.By reinforcing the protection of the"Intangible Cu...The development of Intangible Cultural Heritage tourism in Xijiang Qianhu Miao Village has gone through a long process of exploration and innovation from scratch.By reinforcing the protection of the"Intangible Cultural Heritage"stilted building of the Miao Village,doing a good job with the"Intangible Cultural Heritage+"concept,and constantly innovating the inheritance and protection of Intangible Cultural Heritage,the rich Miao culture of Xijiang Qianhu Miao Village has been gradually transformed from a primitive traditional living custom to a productive tool for economic development,which has strongly promoted the high-quality development of the Miao cultural tourism industry.展开更多
This paper introduces the related concepts and current situation of the development of agriculture and tourism in China,analyzes the current situation of the development of Hengfeng Shangguanlong Village,Yongxiu Count...This paper introduces the related concepts and current situation of the development of agriculture and tourism in China,analyzes the current situation of the development of Hengfeng Shangguanlong Village,Yongxiu County,Jiangxi Province,and analyzes the existing problems from the perspective of the integration of agriculture and tourism.The corresponding development strategies are further put forward to promote the construction of beautiful countryside.展开更多
The thesis summarizes the connotation of rural tourism and divides it into six types,including rural sight-seeing,rural body-building activity,rural folk culture,rural experience of farm work,rural business affairs,an...The thesis summarizes the connotation of rural tourism and divides it into six types,including rural sight-seeing,rural body-building activity,rural folk culture,rural experience of farm work,rural business affairs,and study and development.It outlines the theory of sustainable development of rural tourism and points out that what sustainable development of tourism concerns is the coordination of ecology,economy,and society centering on human and nature.On the basis of introducing the connotation of modern agriculture,it divides modern agriculture into six types,including sightseeing agriculture,leisure agriculture,green agriculture,characteristic agriculture,factory agriculture,and three-dimensional agriculture.And by concluding,it obtains the combination model of modern agriculture and rural tourism.Based on the introduction of the above related theories,the thesis discusses the interaction and integration model of the sustainable development of modern agriculture and rural tourism.It emphatically analyzes the integration model of modern agriculture and rural tourism,including pastoral agriculture tourism model(sightseeing village,leisure farm,citizen farm),and science education tourism model(agricultural science and technology education base,tourism and leisure education agricultural park,children's,agricultural education base,agricultural exposition).Based on the interaction and integration relationship between modern agriculture and rural tourism,the thesis puts forward corresponding countermeasures so as to promote their positive development and realize the maximum of ecological,social and economic benefits.展开更多
Under the dual influence of the rise of global trade protectionism brought about by the trade frictions between China and the United States and COVID-19,foreign trade has been greatly impacted.The integration of cultu...Under the dual influence of the rise of global trade protectionism brought about by the trade frictions between China and the United States and COVID-19,foreign trade has been greatly impacted.The integration of culture and tourism is an important path to play the role of domestic consumer market in pulling the economy and to improve the quality of people’s lives.In the study,four paths of culture and tourism integration were proposed,including the integration of concepts and functions,integration of industry and market,integration of services and marketing,and cross-theoretical integration of culture and tourism.展开更多
Against the background of COVID-19 pandemic,tourists have had increasing demands on rural tourism,and characteristic homestay has won great popularity.Huanglongxian tea culture homestay in Jiangning District,Nanjing C...Against the background of COVID-19 pandemic,tourists have had increasing demands on rural tourism,and characteristic homestay has won great popularity.Huanglongxian tea culture homestay in Jiangning District,Nanjing City has been in the development stage.Literature analysis,questionnaire survey,interview and experience method were used to analyze the development status and tourist needs of Huanglongxian tea homestay.The research showed that Huanglongxian tea homestay was confined by inconvenient traffic,serious homogeneity,singular experience projects,and unremarkable tea culture theme;The main tourists were the locals,particularly middle-aged and young groups of enterprises and public institutions with higher educational backgrounds,most of whom visited the village during holidays for relaxation and recreation,and the revisit rate was low.In view of this,it was proposed that the integration of tea culture and homestay should be enhanced,more characteristic homestay products of tea culture developed,tea homestay market expanded,tea homestay brands built,so as to promote the development of tea homestay tourism.展开更多
Based on in-depth analysis of dynamic mechanism of industry integration under the background of industry integration,as well as current situation and existing problems of integrated development of culture and tourism ...Based on in-depth analysis of dynamic mechanism of industry integration under the background of industry integration,as well as current situation and existing problems of integrated development of culture and tourism industry in Tai’an City,the paper puts forward the selection path and policy guarantee for the integrated development of culture and tourism industry in Tai’an City following the theory of industry integration and dynamic mechanism,which is of important policy guiding significance for promoting the coordinated development of culture and tourism industry in Tai’an City.展开更多
Based on the provincial data of tourism and cultural industries from 2009 to 2019,this paper studies the impact of the integration of culture and tourism on the economic benefits of regional tourism in China.The resul...Based on the provincial data of tourism and cultural industries from 2009 to 2019,this paper studies the impact of the integration of culture and tourism on the economic benefits of regional tourism in China.The results show that:①The integration level of the two industries is generally low in all provinces and regions,and the regional differences are obvious.The integration degree of the central and eastern regions is generally higher than that of the western regions.②The integration degree of culture and tourism has a significant positive impact on the economic benefits of regional tourism.The influence on the central and eastern regions is greater than that on the western regions.③The level of informatization has a positive moderating effect on the economic benefits of regional tourism caused by the integration of culture and tourism.④Government intervention has a negative moderating effect on the economic benefits of tourism.In addition,the level of regional economic development,accessibility and tourism resource endowment are also significant factors affecting the economic benefits of regional tourism.The results show that promoting the deep integration of culture and tourism,promoting the informatization of tourism and moderate government intervention in the industry are conducive to improving the economic benefits of regional tourism.展开更多
On the basis of the domestic and foreign research results,combined with the reality of Yancheng,this paper puts forward that spatial layout is the key,the development of tourist product is the crux,the brand image is ...On the basis of the domestic and foreign research results,combined with the reality of Yancheng,this paper puts forward that spatial layout is the key,the development of tourist product is the crux,the brand image is the core,and regional cooperation is the main way of development.展开更多
The She nationality has formed its unique cultural system in the long historical development,and has rich cultural and folk heritage.Fujian is the main settlement of population of She nationality in China.Through data...The She nationality has formed its unique cultural system in the long historical development,and has rich cultural and folk heritage.Fujian is the main settlement of population of She nationality in China.Through data collection,investigation and visit,taking 18 villages of She nationality in Fujian Province as empirical objects,starting with the current situation of tourism development of She nationality township,and based on the research of relevant documents,this study analyzed the current situation of tourism development of She nationality in Fujian Province,the current situation and existing problems of the integration of tourism and She nationality culture.The analysis showed that the development of the indication of the integration of She nationality culture and tourism in Fujian was not obvious at present.It is necessary to do a good job in the protection and inheritance of original ecological culture of She nationality,and actively promote the innovation development of the integration of culture and tourism.展开更多
基金the"14 th Five-year"Plan Project for the Development of Philosophy and Social Sciences of Guangzhou(2023GZGJ83)the Guangdong Ploytechnic of Industry and Commerce Project(2023-SKJ-20).
文摘Urban night tourism is a new form of urban tourism development and an important driving force for the prosperity of urban night economy.As the most prestigious business card among many night tour projects in Guangzhou,the Pearl River water night tour has contributed to the development of Guangzhou s night economy,which cannot be underestimated.However,in the process of rapid development,there are also problems such as diversified operators,insufficient integration of intangible cultural elements,excessive commercial attributes,issues of tourism facilities and service facilities.Under the new stage of integrated development of culture and tourism,how to use mutual promotion of culture and tourism in the Pearl River night tour to seek innovative paths for high-quality development in the future is the main problem expected to be solved in this paper.Therefore,based on the perspective of culture and tourism integration,this paper analyzes the general situation and development status of the Pearl River night tour,and proposes five development strategies:the overall planning of culture and tourism integration,the deep integration of intangible cultural elements,the balance of commercial attributes and tourism attributes,the high integration of culture,business,tourism and education,and the creation of tourism atmosphere,in order to provide inspiration for the healthy,orderly and high-quality development of the Pearl River night tour.
文摘During Chinese New Year holiday,characteristic folk customs activities significantly stimulated local tourism consumption potential and the high-quality development of tourism economy by integrating,leading and empowering local tourism projects.
基金Chongqing University of Science and Technology’s Master’s Degree Innovation Project“Research on Chongqing Digital Cultural Tourism Innovation and Development Based on Cyberpunk”(Project No.YKJCX2320906)。
文摘As a new trend in tourism and cultural development,the integration of culture and tourism is capturing the zeitgeist with its unique charm.In this context,various regions have explored distinctive cultural tourism resources and created unique tourism brands through in-depth exploration and innovation of local culture.Chongqing,with its unique geomorphological features and distinctive architectural style,retains the deep flavor of traditional Chinese culture while cleverly integrating the futuristic sense of modern technology.This combination aligns perfectly with today’s popular Chinese cyberpunk style,making Chongqing an ideal place for the development of cyberpunk cultural tourism.This article investigates the history of cyberpunk culture and its current development status in Chongqing through a literature review.It then discusses the feasibility of developing cyberpunk cultural tourism in terms of social and cultural development needs and market demand.Based on a survey of cyberpunk tourists’experiences,the article deeply analyzes the existing problems of cyberpunk cultural tourism in Chongqing and proposes corresponding experience enhancement strategies,aiming to provide references for the development of cyberpunk cultural tourism in Chongqing Municipality.
文摘Through the deep integration of Intangible Cultural Heritage and tourism,Jintan has transformed the resources of Intangible Cultural Heritage into a "golden business card"of tourism,injected inexhaustible new momentum of culture and tourism into rural revitalization,and contributed to the city's popularity.
基金Key Research Base for Humanities and Social Sciences(Sports and Social Sciences)of the Education Department of the Sichuan Federation of Social Sciences Project:“Research on Development Strategies of Sichuan Local Sports Museums under the Background of Cultural and Tourism Integration”(Project No.TY2023210)。
文摘Through conducting a SWOT analysis of the Chengdu Sports Institute Museum,and utilizing the 4M management,5W display,and 4P marketing theoretical models,this study explores effective strategies suitable for Sichuan sports museums in terms of functionality,display,and marketing.
文摘The inseparable relationship between language and culture indicates that culture teaching is indispensable in English teaching.The ultimate goal of culture teaching in English teaching is to cultivate learners’cross-cultural communication skills.Cross-cultural communication is a two-way process,which requires not only knowledge of English culture but also the use of English as a medium for disseminating Chinese culture to the outside world.However,in actual English teaching,the teaching of Chinese culture is a mere formality,and the teaching effect is not obvious.Therefore,it is necessary to conduct a survey and research on Chinese culture teaching in high school English classrooms to understand its current situation,existing problems,and their causes,so as to provide suggestions for Chinese culture teaching in high school.
文摘This study aims to explore the integration of excellent traditional Chinese culture with ideological and political education in universities in Henan Province,focusing on the unique challenges and opportunities presented by the local context.Using a combination of quantitative and qualitative methods,the study analyzes the impact of cultural elements on political ideology and education in the region.The study contributes to a broader discussion of educational reform in China and provides insights for policymakers and educators seeking to develop well-rounded,culturally informed citizens.
基金Study on Green Development in Agriculture and Rural Areas to Enable the Building of a Low-Carbon Society (LD23YB02)funded by the 2023 Chengdu Green and Low-Carbon Development Research Base Project.
文摘This paper examined the relationship between cultural consumption and the floating population’s integration into host cities based on data from China’s Seventh National Population Census and the 2018 China Migrants Dynamic Survey(CMDS).The findings indicate that improving the floating population’s consumption level and quality,especially the quality of development-oriented cultural consumption,can significantly improve the level of their integration.Moreover,development-oriented cultural consumption has a positive effect on the floating population’s integration and social participation,while entertainment-oriented cultural consumption facilitates their integration mainly by improving their sense of well-being.These findings could guide policymakers in developing targeted cultural consumption policies,implementing specific regional industry adjustments,and expanding domestic consumption demand.
文摘From the perspective of situational communication,this paper aims to explore how to promote cultural integration and provide better educational services for international students in China.This paper first analyzes the basic assumptions and key factors of situational communication based on international students in China.Secondly,the relationship between situational communication and cultural integration and educational services for international students in China is discussed in depth.Additionally,the role of situational communication in educational services for international students in China,such as promoting cross-cultural communication,solving language barriers,and enhancing mutual understanding,is proposed.Lastly,from the perspective of situational communication,an optimization path of educational services and cultural integration for international students in China is proposed,including the provision of diversified educational resources,the enhancement of cross-cultural communication,and the establishment of an effective communication mechanism.This study expands the perspective of educational services for international students in China,provides a new theoretical framework and practical path,and offers a reference for promoting cultural integration and improving educational services for international students in China.
基金2023 Innovation Project of Guangxi Graduate Education“Innovation Transformation·Integration of Industry and Education-Research on the Integration Path of Zhuang Intangible Cultural Heritage and Master of Arts Course Teaching”(Project number:JGY2023052)2023 Special Project of Guangxi 14th Five-Year Plan for Educational Science“Revitalisation of Non-Heritage-Integration of Industry and Education-Research on the Service of Regional Economic Development of Design Professional Innovation and Entrepreneurship Education in Guangxi Colleges and Universities”(Project number:2023ZJY1836)。
文摘This study focuses on the master of arts education in higher education institutions in Guangxi Zhuang Autonomous Region of China,explores the path of integrating Guangxi Zhuang’s intangible cultural heritage with the teaching of master of arts,and puts forward the teaching mode of“thinking guidance-autonomous judgement-program construction.”A theoretical model of innovative transformation of intangible cultural heritage is also summarized.Through the development of this study,it is expected to further enrich the practical teaching mechanism of master of arts education in Chinese universities and form a master of arts teaching model with strong local cultural characteristics.At the same time,the teaching reform based on the integration of Guangxi Zhuang’s intangible cultural heritage and master of arts education also has strong practical significance for promoting the inheritance and innovation of Chinese intangible cultural heritage,promoting the development of cultural and creative industries,and serving the economic and social development of Guangxi.
基金Social Science Planning Research Project Research Achievements of Shandong Province(22CYMJ11)Major Project Research and Innovation Achievements of Shandong Provincial Party School of the Communist Party of China(Shandong Administration Institute)Social Science Topic of Tai’an City(22-YB-086).
文摘The red cultural resources in Yimeng region have a long history and are an indispensable part ofthe traditional culture of the Chinese nation. From the perspective of cultural and tourism integration, thispaper investigates and evaluates the red cultural resources in Yimeng old revolutionary base area, analyzescombined with the development status of red tourism, and puts forward targeted suggestions on thedevelopment of Yimeng red cultural resources through the investigation and analysis of tourists’ feelingsabout red tourism in Yimeng region.
文摘The development of Intangible Cultural Heritage tourism in Xijiang Qianhu Miao Village has gone through a long process of exploration and innovation from scratch.By reinforcing the protection of the"Intangible Cultural Heritage"stilted building of the Miao Village,doing a good job with the"Intangible Cultural Heritage+"concept,and constantly innovating the inheritance and protection of Intangible Cultural Heritage,the rich Miao culture of Xijiang Qianhu Miao Village has been gradually transformed from a primitive traditional living custom to a productive tool for economic development,which has strongly promoted the high-quality development of the Miao cultural tourism industry.
文摘This paper introduces the related concepts and current situation of the development of agriculture and tourism in China,analyzes the current situation of the development of Hengfeng Shangguanlong Village,Yongxiu County,Jiangxi Province,and analyzes the existing problems from the perspective of the integration of agriculture and tourism.The corresponding development strategies are further put forward to promote the construction of beautiful countryside.
基金Supported by Humanistic Social Science Subject of Education Department of Sichuan Province-Research on the Integration Model and Countermeasures of Modern Agriculture and Rural Tourism(IY09-42)
文摘The thesis summarizes the connotation of rural tourism and divides it into six types,including rural sight-seeing,rural body-building activity,rural folk culture,rural experience of farm work,rural business affairs,and study and development.It outlines the theory of sustainable development of rural tourism and points out that what sustainable development of tourism concerns is the coordination of ecology,economy,and society centering on human and nature.On the basis of introducing the connotation of modern agriculture,it divides modern agriculture into six types,including sightseeing agriculture,leisure agriculture,green agriculture,characteristic agriculture,factory agriculture,and three-dimensional agriculture.And by concluding,it obtains the combination model of modern agriculture and rural tourism.Based on the introduction of the above related theories,the thesis discusses the interaction and integration model of the sustainable development of modern agriculture and rural tourism.It emphatically analyzes the integration model of modern agriculture and rural tourism,including pastoral agriculture tourism model(sightseeing village,leisure farm,citizen farm),and science education tourism model(agricultural science and technology education base,tourism and leisure education agricultural park,children's,agricultural education base,agricultural exposition).Based on the interaction and integration relationship between modern agriculture and rural tourism,the thesis puts forward corresponding countermeasures so as to promote their positive development and realize the maximum of ecological,social and economic benefits.
基金Sponsored by Project from Federation of Social Science Circles of Zhaoqing City(16ZC-19)Project of Zhaoqing University(zlgc202023)Project of Zhaoqing University:Fundamentals of Management:Evolution and Practice of Management Thoughts。
文摘Under the dual influence of the rise of global trade protectionism brought about by the trade frictions between China and the United States and COVID-19,foreign trade has been greatly impacted.The integration of culture and tourism is an important path to play the role of domestic consumer market in pulling the economy and to improve the quality of people’s lives.In the study,four paths of culture and tourism integration were proposed,including the integration of concepts and functions,integration of industry and market,integration of services and marketing,and cross-theoretical integration of culture and tourism.
基金Sponsored by National Social Science Fund of China General Project “Spatial Disequilibrium and Influencing Mechanism of Total Factor Productivity of Tourism in China from the Perspective of Technological Heterogeneity”(20BJY201)。
文摘Against the background of COVID-19 pandemic,tourists have had increasing demands on rural tourism,and characteristic homestay has won great popularity.Huanglongxian tea culture homestay in Jiangning District,Nanjing City has been in the development stage.Literature analysis,questionnaire survey,interview and experience method were used to analyze the development status and tourist needs of Huanglongxian tea homestay.The research showed that Huanglongxian tea homestay was confined by inconvenient traffic,serious homogeneity,singular experience projects,and unremarkable tea culture theme;The main tourists were the locals,particularly middle-aged and young groups of enterprises and public institutions with higher educational backgrounds,most of whom visited the village during holidays for relaxation and recreation,and the revisit rate was low.In view of this,it was proposed that the integration of tea culture and homestay should be enhanced,more characteristic homestay products of tea culture developed,tea homestay market expanded,tea homestay brands built,so as to promote the development of tea homestay tourism.
基金Sponsored by Annual Subject of Humanities and Social Sciences in Shandong Province(18ZCGL08)Undergraduate Education Reform Project of Taishan University(201902)。
文摘Based on in-depth analysis of dynamic mechanism of industry integration under the background of industry integration,as well as current situation and existing problems of integrated development of culture and tourism industry in Tai’an City,the paper puts forward the selection path and policy guarantee for the integrated development of culture and tourism industry in Tai’an City following the theory of industry integration and dynamic mechanism,which is of important policy guiding significance for promoting the coordinated development of culture and tourism industry in Tai’an City.
基金Sponsored by National Social Science Fund of China(18BGL148)Natural Science Foundation of Inner Mongolia Autonomous Region(2019MS04019)。
文摘Based on the provincial data of tourism and cultural industries from 2009 to 2019,this paper studies the impact of the integration of culture and tourism on the economic benefits of regional tourism in China.The results show that:①The integration level of the two industries is generally low in all provinces and regions,and the regional differences are obvious.The integration degree of the central and eastern regions is generally higher than that of the western regions.②The integration degree of culture and tourism has a significant positive impact on the economic benefits of regional tourism.The influence on the central and eastern regions is greater than that on the western regions.③The level of informatization has a positive moderating effect on the economic benefits of regional tourism caused by the integration of culture and tourism.④Government intervention has a negative moderating effect on the economic benefits of tourism.In addition,the level of regional economic development,accessibility and tourism resource endowment are also significant factors affecting the economic benefits of regional tourism.The results show that promoting the deep integration of culture and tourism,promoting the informatization of tourism and moderate government intervention in the industry are conducive to improving the economic benefits of regional tourism.
基金funded by Green Project of Education Department of Jiangsu Province in 2012Excellent Project for Applied Research of Social Sciences of Jiangsu Province in 2014(14W B-083)Philosophy and Social Sciences research Project of Jiangsu Province(2014SJB720)
文摘On the basis of the domestic and foreign research results,combined with the reality of Yancheng,this paper puts forward that spatial layout is the key,the development of tourist product is the crux,the brand image is the core,and regional cooperation is the main way of development.
基金Sponsored by the Project of Research Center for Targeted Poverty Alleviation and Anti-poverty(Fujian Education Office 2018 No.50)Project of Eastern Fujian Tourism Poverty Alleviation Research Center(Fujian Education Office 2019 No.32)。
文摘The She nationality has formed its unique cultural system in the long historical development,and has rich cultural and folk heritage.Fujian is the main settlement of population of She nationality in China.Through data collection,investigation and visit,taking 18 villages of She nationality in Fujian Province as empirical objects,starting with the current situation of tourism development of She nationality township,and based on the research of relevant documents,this study analyzed the current situation of tourism development of She nationality in Fujian Province,the current situation and existing problems of the integration of tourism and She nationality culture.The analysis showed that the development of the indication of the integration of She nationality culture and tourism in Fujian was not obvious at present.It is necessary to do a good job in the protection and inheritance of original ecological culture of She nationality,and actively promote the innovation development of the integration of culture and tourism.