Linguistic landscape and its impacts on place-making in mountain destination:A case of Mogan Mountain Town of Huzhou City,China

The place and placeness are believed to be a crucial perspective for comprehending the transformative dynamics of tourist destinations in the context of globalization and the rapid development of the tourism industry.As the material carrier of language,linguistic landscape is an intermediary for people to endow emotions and personalities into the place,becoming an effective path for exploring the place-making in a certain area.Mogan Mountain is a famous national tourist resort,which is located in Mogan Mountain Town,Deqing County,Huzhou City,China.This is a good case area for studying the relationship between linguistic landscape and placemaking in tourist destinations.There are two theories that form the theoretical foundation of the study,namely the place and the geosemiotics.Firstly,the results showed the overall style of the linguistic landscape.Multilingual labelling(52.7%),official signs(55.3%),and standardized Chinese characters predominantly shaped the linguistic landscape,with English and other languages being complementary.Secondly,from the perspective of three dimensions of the geosemiotics framework,such as inscription,language preference,and placement position,we conduct a comprehensive semiotic analysis of the linguistic landscape,which encompasses diverse facets such as fonts,materials,shifts in state,text vectors,and symmetrical arrangements.Finally,we explore the influence of linguistic landscapes on the place-making of Mogan Mountain through the dimensions of location,locale,and sense of place.The information on linguistic landscapes indicates the geographical location.These linguistic landscapes play an important role in constructing the language order,nostalgic atmosphere,exotic atmosphere,and elegant and tasteful lifestyle of the public space in Mogan Mountain.Readers of linguistic landscapes,including tourists and residents,generate and identify with the unique sense of place in Mogan Mountain.These linguistic landscapes construct the destination placeness of Mogan Mountain that combines both foreign and nostalgic styles,and the integration of Chinese and Western cultures.It will help promote the image positioning of tourism destinations and have practical guiding significance for the tourism planning,landscape-making,language management,and other aspects of tourism destinations.

Segment-Centric Geo-Competitive Environment of a Tourism Destination (A Case of Georgia)

This work aims to introduce a conceptual approach to determining the competitive environment for a particular tourist destination by considering popular outbound destinations of its leading segments.This approach we name as a concept of a segment-centered geo-competitive environment of a tourism destination(SGE-TD).The applied methodology includes consideration of the popularity of tourist destinations for each selected segment and the indicators of leading segments of the studied destination.The practical application of the proposed concept is examined in the case of Georgia as a tourist destination by selecting its leading segments and identifying their popular travel destinations.The integrated consideration and application of the mentioned indicators define the competitive position of a destination(in this case Georgia)among the specified tourism destinations,considered as the geo-competitive environment.This research suggests an innovative version of the universal conceptual approach to identify the leading competing destinations for a specific studied one.It fills the gap in similar studies where competing destinations for the analysis are selected based on specific research objectives,missing the universal conceptual approach in this regard.

The Impact of Destination Image on Tourist Willingness to Revisit:A Case Study of Nanning Garden Expo

The researcher aims to examine the impact of destination image of Nanning Garden Expo on tourist willingness to revisit.In this study,Nanning Garden Expo,a famous comprehensive park in Nanning,Guangxi,is selected as the research object.Based on previous literature and theories,the author analyzes and explores the relationship between the destination image of Nanning Garden Expo and tourist willingness to revisit.The research tool is questionnaire and the sample size of the survey data is calculated by Cochrane formula,and the data collection volume is 385.The statistics used in the data analysis are descriptive statistics including frequency distribution,percentage,mean,standard deviation,and inferential statistic for testing hypothesis.The researcher applies multiple regression analysis models to examine which independent variables have strong or weak relationships with dependent variables.Hypothesis test indicates that destination image has a significant positive impact on tourist willingness to revisit.Based on the results of the empirical study,relevant suggestions are proposed for how to enhance tourist willingness to revisit for Nanning Garden Expo and promote the healthy and sustainable development of tourism.

The Contribution of Special and Alternative Forms of Tourism to the Sustainable Development of Tourist Destinations:Case Studies

This paper aims to investigate the impact of special and alternative forms of tourism on the sustainable development of tourism destinations,revising the traditional position of tourism development and establishing sustainable development as the only solution to tourism progress of travel destinations.The study includes conceptual approaches to the term tourism,sustainable development and specific and alternative forms of tourism and delves into theoretical approaches that are the bridging of these three central research questions.This is followed by in-depth research through policy analysis of central institutions and regional development stakeholders,as well as further analysis of sustainable development through special and alternative forms of tourism.Key tourism models and theories offer a further understanding of the natural“enemies”and“allies”of sustainable development and how they contribute to its necessity or development.Through a survey and a case study of travel destinations,we conclude the need to couple the term tourism development with sustainable development which is rooted in the healthy coexistence of residents and visitors with respect to the environment,local culture and productive-controlled economic growth.

The Study on Tourist Destination Tourism Image Perception and Evaluation in Xi'an City

[Objective] The aim was to explore the tourist destination image measurement method, and have an empirical study on Xi＇an City. [Method] With combination of non-structural and structured approach to design questionnaires, tourism image of Xi＇an was explored using the SPSS software from both the qualitative and quantitative analyses. [Result] Xi＇an tourism images serve a heritage historical monuments atmosphere with the Terracotta Warriors, City Wall, Big Wild Goose Pagoda,Huaqing Hot Springs, presenting a positive feeling among tourists in general. In the dissemination of travel, tourism infrastructure construction, tourism transportation,travel services have negative effects on the image of Xi＇an tourism. [Conclusion]The evaluation on the tourism resources is highly spoken of by tourists than the scenic spot, indicating that despite high visibility of tourism resources in Xi＇an, it has not formed strong core competitiveness and a complete tourism industrial chain. It is necessary to take the right marketing strategies to enhance tourist familiarity to Xi＇an. Tourists demands, therefore, should be well considered in developing Xi＇an scenic spots and new tourism products and projects be focused on to improve tourists＇ satisfaction.

Combined model of trip mode and destination

This paper analyzes the characteristics of the destination distribution of trips and proposes a stratified sampling strategy for travel mode choice.The stratified sampling strategy can reduce the size of the alternative set;thus,the computation burden of simulation is decreased.Using the stratified sampling strategy,a combined choice model of the trip mode and destination is developed based on the Bayesian theory.Simulations are carried out to verify the proposed model.The results show that the combined choice model of the trip mode and destination can efficiently simulate travelers＇ choice behaviors.Furthermore,the forecasting accuracy of the combined choice model is higher than the one of the gravity model.Therefore,the proposed model is a powerful tool with which to analyze travelers＇ behaviors in selecting the trip mode.

Application of Sustainable Development Theories in Ecotourism Destinations—With Jiuzhaigou Scenic Area as a Study Case

By taking Jiuzhaizhou Scenic Area for an example, this study proposed that ecotourism destinations should value the application of science and technology as well as the capital investment, devote more efforts in improving the system construction of the scenic area, especially in the aspects of talent training and management, thoroughly carry out the guideline of "protective development", in this way, to achieve rapid economic growth and environmental protection and bring benefits to local residents.

Construction of Ecological Tourist Destinations for Health Preservation

The approaches of constructing ecological tourist destinations for health preservation are introduced from 8 aspects,that is,resources,environment,cultures,services,facilities,management,marketing and education.Meanwhile,this study states that the key of building such tourist destinations is the health-preservation environment system,including ecological environment,cultural environment and social environment.

Image-building of Tourist Destination based on TIS——With Old Ciqikou Town in Chongqing as a Study Case

This paper analyzed tourism resources in Ciqikou Town,summarized the town's tourism status by using questionnaire survey method.Tourism status of Ciqikou Town showed as follows:the narrow range of target market,the low consumption level with young or middle age base,lack of international promoting activities with low recognition,frequently returning of tourists with high reputation and lack of distinctive characteristics.Although having good resources,specific image-building of tourism was still lacked in the town.To promote sustained and rapid development of tourism in Ciqikou Town,based on TIS(Tourism Image System),the author gave suggestions to image-building of Ciqikou Town from the following 3 aspects:MIS(Mind Identity System),BIS(Behavior Identity System) and VIS(Visual Identity System).

Comprehensive Effects of Eco-tourism Development on Tourism Destinations in South Shaanxi Province

Eco-tourism theories were taken as the instruction in this study,qualitative and quantitative research methods were also combined to investigate and conduct questionnaire processing to nearby residents of 10 eco-tourism scenic areas in south Shaanxi Province,so as to quantify and evaluate the various effects at different levels of eco-tourism development on tourism destinations in this region.Particularly,the quantitative value and weight value of economic,social and environmental effects were utilized to quantify,analyze and evaluate the comprehensive effects generated by eco-tourism development in south Shaanxi Province.It was found that the comprehensive effects were 'good',however,these 3 kinds of effects have not been coordinated well,thus the characteristics and requirements of eco-tourism have not been well demonstrated.

The level of destination management in the South-Moravian Region

Tourism is not only a significant tool of prosperity in well-known tourist destinations, but it is also an important potential development element in developing rural regions. In Czech Republic, the field of regional development and managing destinations started to develop in the second half of the 1990s. Organizing tourism is in the phase of building and passes through natural development. Fierce competition between individual destinations imposes natural pressures on creating marketing managements of these destinations and such offer of products that perfectly come up to tourists＇ expectations. Together with increasing requirements, the demands on quality and well-prepared destinations within home tourism revive. In the final consequence, the level of destination management influences the increase in marketability and attendance in the region. The paper outlines the main theoretical basis, principles and tools of destination management, and subsequently it summarizes the results of the analysis, and conducted survey, the objective of which was to prove the functioning of these principles in practice. The practical verification of the functioning of destination management principles in Czech Republic has been conducted in the South-Moravian region （JMK） which is one of the most-often-visited regions in the country. The set targets have been reached not only by analysing available secondary data, but the techniques of depth interviews with experts in a destination management company have also been used, as well as the techniques of an orientation questionnaire survey among travel agencies and offices that should be one of the partners for a well-functioning destination management company.

Driving Effect of Theme Cultural Tourist Destination Attributes on Tourists' Place Attachment: A Case Study of Yancheng City in Changzhou

From the perspective of man–land relationship, Yancheng City(ruins of Yancheng in the Spring and Autumn Period) as a typical theme tourist destination is selected to construct the structural model of driving effect of tourist destination attributes on tourists' place attachment, and carry out the empirical research. The results show that attributes of Yancheng City contain 4 dimensions, and tourists' perception of the attributes declines in the sequence "recreational and entertainment attribute→ attribute of culture of the Spring and Autumn Period→ attribute of landscapes and ruins→ attribute of humanistic concern"; the four-dimension attributes vary greatly in driving tourists' place attachment, recreational and entertainment attribute and attribute of culture of the Spring and Autumn Period have obvious positive driving effect, attribute of landscapes and ruins and attribute of humanistic concern have poorer driving effect; generally speaking, driving effect of tourist destination attributes on tourists' place attachment is demonstrated as "highlighted value functions of tourist destination attributes→‘predominant area' of tourists' perceptual experience→ obvious driving effect on tourists' place attachment" and "hysteretic value functions of tourist destination attributes→‘vulnerable area' of tourists' perceptual experience→ weakened driving effect on tourists' place attachment"; driving effect of the overall attributes of tourist destination on tourists' place attachment is to be further improved and optimized.

The Characteristic of Coastal Tourism Destination in Supporting the Development of Multi-Destination Concept for Coastal Tourism Area in North Kayong Regency,Kalimantan Barat Province,Indonesia

Coastal tourism is the main resources from tourism sector in North Kayong Regency.Despite the fact that its potential resource from coastal area tourism has similar attraction in order to attract the tourist more extensively,it is necessary to make an effort to tackle the stagnant market of tourism towards similar coastal tourism destinations.Therefore,it would be a good to make the destination to be more attractive by enhancing the existing tourist attractions through strengthening the destination characteristics as attractiveness that are derived from its signature.Moreover,it could diverse the destination that would impact for its benefits in terms of diversity destination.The lack of development in costal tourism destination tends not to take all part of the area for the benefit of its tourist destination development that is caused by many factors.One of many possible efforts to support the development of coastal tourism is the identification of its availability and establishment of signature tourist destination characteristics.Every tourist destination has their own difference characteristic.This is one of the reason why the development and develop of tourist destination for coastal tourism tend to be influenced by its own unique characteristics.In order to enhance the values,it is needed to put an effort to classify and look for the uniqueness,for further appreciate of uniqueness characteristic.The result of classification from this research has been determined by its own potential and characteristic for each destination.For every category derived from the variable identified from existing condition of every destination.The variables are used to determine many factors of successful development of destination,which are very dependable to the existing resources and coastal resources such as tourism infrastructure,general infrastructure and accessibility as part of the efforts of shortening the access time.The purpose of this research is to search for characteristic of coastal tourism in Remote Island and coastal area of North Kayong Regency.Secondly,it is to find the opportunity to create multi-destination concept in the pattern of tourist visits in the corridor of coastal tourism and to match the appropriateness between the tourist destination characteristic toward the opportunity to create multi-destination concept as direction for strategic development concept to enhance the value of representative destination in remote area location.This research uses descriptive qualitative method with an emphasis on deductive approach.The instruments used for analysis are questionnaire,interview,and continum scale that produce from the Likert method of satisfaction questionnaire.This research reveals that there are many strong characteristics from the uniqueness of nature,i.e.,geographic condition,and ecology which has unique landscape for its gold sand color and natural geological coastal stone distinctive for every destination and its own unique panorama.There are many opportunities to develop the potential of rich natural from coastal area,such as the potency to match up the creative economy with community based tourism.There are many factors that are very crucial to support coastal tourism as multi-destination tourist destination such as infrastructure availability.All of those things will make contribution to enhance the potential of economic growth from tourism industry especially coastal area of tourist destination.

Factors Influencing Destination Image in Distant Culture Countries： The Role of Corporate Image

The present work aims to explain more deeply the theory of the image of tourist destination and its process of formation, specifically regarding the factors that influence the above-mentioned process. For this purpose, the knowledge of two fields of study, the image of the tourist destination and the corporate image, is combined in order to analyse their possible interdependent relationship. To explore the possible relations between both elements, a theoretical model has been developed and confirmed using a survey carried out on a sample of 307 Korean citizens. The results reveal that the degree of familiarity of the Spanish companies in South Korea can be considered to be a more influential factor in the image of Spain as a tourist destination. This fact might have important economic implications, since tourism is turning into a key driver of socio-economic progress.

The Role of Cooperative Strategies in Destinations＇ Competitiveness in a Turbulent Environment

Destination management is a key issue of all overall models of destinations＇ competitiveness and seems to be a ＂panacea＂ in those countries, which introduces the tool-system in the near past, so as to support the destinations （national/regional or local level） to keep up with keen competition, mainly in the Central-Eastern and Balkan region. The culture of cooperation holds difficulties in this region. The lack of trust as well as cooperation in bigger groups can be drawn back to the distrust business culture typical in these countries, and the so-called group collectivism （a phenomenon of building trust in small groups based on personal contacts）. The main focus of this paper is to summarize the theoretical approaches to destinations＇ competitiveness and destination management and to summarize the results of two case studies concerning a destination facing keen competition or escaping from a decline. The main research question is： ＂What kind of role can （could） destination management play in destinations＇ competitiveness in a turbulent environment？＂. As a result of this research, the differentiated analysis of management-oriented view of destinations＇ competitiveness was carried out, as well as crystallizing the key success/failure factors of destination management.

A Study on Brand Personality of Coastal Tourism Destinations:Text Mining Approach

As the core element of the brand,brand personality is closely related to the personality of tourists.Unique and distinctive brand personality has become an important means for tourism destinations to enhance their core competitiveness.Through text analysis,the content of the online review content of three coastal tourist destinations in Yalong Bay,Silver Beach,and Gulangyu Islet were analyzed.The brand personality of coastal tourist destinations was identified from the perspective of tourist perception,and the selected 3 coastal tourist destinations were identified by correspondence analysis.Comparative analysis on a case-by-case basis.The research results show that the brand personality of coastal tourism destinations perceived by tourists is mainly concentrated in the two dimensions of“elegance”and“benevolence”,but different coastal tourism destinations have their own distinct and unique brand personalities.On this basis,directional suggestions for the development of brand personality in coastal tourism destinations are given.

CORRESPONDENCE ANALYSIS ON IMAGES OF JIANGXI PROVINCE AS A TOURIST DESTINATION

This paper delineates the images of Jiangxi Province as tourist destination perceived by about 2000 sample visitors at Lushan Mountain and other 3 famous resorts (Jinggangshan Mountains, Longhushan Mountain, and Sanqingshan Mountain), with a result that the most common image is the famous scenic mountain image with partial attribute of image of religious culture destination. In order to reveal the similarities and dissimilarities of images among the four destinations, a correspondence analysis on 16 image attributes was employed. The results indicate that the tourists’ images on Longhushan Mountain, Sanqingshan Mountain and Lushan Mountain are very similar: having a lot of good tourist sites, famous mountain scenery, being close to nature and having good guide service, and others, but religious culture and good shopping facilities having not made deep impression on tourist, while Jinggangshan Mountains is famous for its red culture. The correspondence analysis visualizes the strengths and weaknesses of the destinations, which is useful for market positioning among the competitive places. Finally, some marketing suggestions for the four destinations were provided.

Measuring Tourist’s Water Footprint in a Mountain Destination of Northwest Yunnan, China

Monitoring and minimizing tourist’s water consumption is essential for the sustainable development of mountain destinations in the world. However, available data and a generally accepted protocol on such measurement are still limited. This study uses water footprint accounting to quantify tourist’s water demand in the Liming valley, a World Heritage site and a rapidly growing tourism destination in Northwest Yunnan, China. Both the water for direct and indirect use is taken into account based on the consumptive behavior of the tourists in the valley. Data were collected through guesthouse monitoring and a tourist survey in the 2005 tourist season. The results indicate that an average tourist leaves behind a footprint of 5.2 m3 on local water resources per day. Food production and waste dilution are the two most important water consumption factors. The results also show tourists consume more water than the local residents on per capita basis. This suggests more commitment is necessary to cope with this stress by individual tourists. Management implications to make water use more sustainable in mountain destinations are derived from this study.

Influence of Tourists′ Environmental Tropisms on Their Attitudes to Tourism and Nature Conservation in Natural Tourist Destinations: A Case Study of Jiuzhaigou National Park in China

People′s environmental tropism has an effect on their understanding of tourism-nature relationship,and also influences their attitudes to natural resources utilization and environmental protection.Taking Jiuzhaigou National Park of China as a study case,the authors conducted some quantitative analyses with the tools of SPSS 16.0 and LISREL 8.7,to explore the influence of tourists′ environmental tropism on their attitudes to tourism and nature conservation in the natural tourist destination.Three hypotheses and the theoretic model of influences of tourists′ environmental tropism on their attitudes to tourism and nature conservation have been tested and accepted based on the Structural Equation Model analysis on survey data collected in Jiuzhaigou National Park of China.Some conclusions were drawn as follows: 1) tourists′ human-prioritized concept influences their cognition to tourism-nature relationship.This concept has a positive influence on their supportive attitudes to tourism,but a negative influence on their attitudes to nature conservation;2) tourists′ human-nature coordination concept has a positive influence on their supportive attitudes to both tourism and nature conservation,especially to the latter.This paper generally proves that human′s environmental tropism does have an influence on their attitudes to tourism and nature conservation in natural tourist destinations.

Distance decay of place attachment and perceived authenticity of mountain tourism destinations in China

Place attachment has been a research focus in the fields of park and recreation management.Place attachment plays an important role in promoting sustainable development of parks and mountain tourism destination,however,there are limited studies that identified the spatial patterns of place attachment,especially in the context of mountain tourism destinations in China.Also,the geospatial spectrum of visitors is usually broad,examining the multivariate relationships among spatial proximity,perceived authenticity,and place attachment are essential for mountain tourism destinations to promote destination image and strengthen emotional bonding with targeted visitor groups.In this study,we selected an iconic and highly visited park,Jiuzhai Valley National Park in China,as our study site and conducted an on-site visitor survey to collect 557 samples.Study uses factor analysis and the structure equation model to analyze the relationship among spatial proximity,perceived authenticity,and place attachment.Results validate the two-dimension structure of place attachment and perceived authenticity.Study findings suggest that spatial proximity has significant impacts on existential authenticity and place identity,but has no significant impacts on place dependence.Perceived authenticity has a positive impact on place attachment.Study results advance the theories of place attachment and provide effective strategies to enhance emotional attachment between visitors and mountain tourism destinations.