The exploration of the way"mass entrepreneurship and innovation"(MEI)education influences students'aspirations to become entrepreneurs has grown into an important area of analysis in studies related to h...The exploration of the way"mass entrepreneurship and innovation"(MEI)education influences students'aspirations to become entrepreneurs has grown into an important area of analysis in studies related to higher education.This research intends to examine the consequences of MEI education on students'tendency towards entrepreneurship,and to put forward methods for augmenting the teaching of innovation and entrepreneurship in private higher educational establishments.To achieve this objective,questionnaires and semi-structured interviews were employed in the study,which involved a total of 197 students and five education experts.The statistical analysis of the questionnaire data revealed that MEI education was positively related to students'entrepreneurial intentions,and that both entrepreneurial experience and family entrepreneurial background played moderating roles in this relationship.The interview findings indicated that private universities could enhance educational reforms by designing talent training programs,developing diversified curricula,and developing more professional entrepreneurial platforms to encourage students'entrepreneurial intentions.This study offers fresh insights for improving and perfecting the mechanism of innovation and entrepreneurship education in private universities.展开更多
The extant literature on international immigrants has discussed migrants’entrepreneurial activities in the context of Western countries but has paid little attention to return-home entrepreneurial intention(RHEI).Rur...The extant literature on international immigrants has discussed migrants’entrepreneurial activities in the context of Western countries but has paid little attention to return-home entrepreneurial intention(RHEI).Rural migrant workers(RMWs)in China,who used to promote rural development by remittances and were characterized by similarities with early international migrants,have gradually returned to their hometowns to initiate entrepreneurial activities.Based on the structured questionnaire conducted in 2015 and 2020in Anhui Province,China,this article combines the concept of mixed embeddedness with the idea of double-layered embeddedness and analyzes the impacts of the social,economic and institutional context in RMWs’hometowns and migration destinations on RMWs’RHEI by using binary logistic regression.The article shows that the social,economic,and institutional environments of RMWs’hometowns and migration destinations have effects on their RHEI.The embeddedness in the economic and informal institutional context in RMWs’RHEI is even more important than personal characteristics.Compared with migration destinations,RMWs’hometowns exert a more influential effect on their RHEI.However,that does not mean that the role of migration destinations can be undervalued.Actually,the better the social,economic,and institutional environments of migration destinations RMWs moved into is,the higher entrepreneurial intention they will have after returning to their hometowns.The article proposes a modified framework in combination of mixed embeddedness with double-layer embeddedness and proves that it is suitable for analyzing RMWs’RHEI.The framework has important implications for strengthening China’s RMWs to return home to start their own businesses.展开更多
The study of entrepreneurial models carries significance in guiding the development of entrepreneurial activities.On the basis of a literature review,this paper reviews and analyzes six classic and widely influential ...The study of entrepreneurial models carries significance in guiding the development of entrepreneurial activities.On the basis of a literature review,this paper reviews and analyzes six classic and widely influential entrepreneurial models:entrepreneurial event model(EEM),entrepreneurial intention model(EIM),revised EIM,theory of planned behavior(TPB),economic psychological model(EPM),and structural model of entrepreneurial intention(SMEI).This paper aims to discuss the similarities and differences of these entrepreneurial intention models and their applications in different contexts,which carries important theoretical and practical significance for further research on entrepreneurial behavior and intention.展开更多
Entrepreneurship is one of the popular choices for students after graduation from higher education.The study focuses on proposing a model to identify the factors affecting the entrepreneurial intention of students at ...Entrepreneurship is one of the popular choices for students after graduation from higher education.The study focuses on proposing a model to identify the factors affecting the entrepreneurial intention of students at Tan Trao University by researching some typical models in the world.By quantitative research methods based on a survey of 391 students,the study has shown that there are 5 factors affecting the entrepreneurial intention of students at Tan Trao University,including opportunity,motivation,perception of behavioral control,skills and resources for entrepreneurship.Thereby,the study proposes a number of solutions for the students,the university and other related parties to promote students’entrepreneurial intentions.展开更多
The purpose of this paper is to examine the current role of social media on entrepreneurial intention among theaccounting students in Penang. A survey was designed and disseminated to the accounting students where 233...The purpose of this paper is to examine the current role of social media on entrepreneurial intention among theaccounting students in Penang. A survey was designed and disseminated to the accounting students where 233 validresponses were collected. Through structural equation modelling, the findings indicated that entrepreneurialintention was significantly influenced by social media. The findings of this study provided useful information forthe government to engage with other stakeholders and make use of the social media advantage to shape effectivecommunication strategies to support entrepreneurial intention for accounting students.展开更多
The entrepreneurial intention is one’s desire to start up one’s own business. Krueger et al.(2000) relate entrepreneurial intention with those who care about new venture formation. It is a way of thinking for an ent...The entrepreneurial intention is one’s desire to start up one’s own business. Krueger et al.(2000) relate entrepreneurial intention with those who care about new venture formation. It is a way of thinking for an entrepreneur to emphasize on opportunities over threats. The rise in entrepreneurship is an important issue in the present world. Entrepreneurs are giving more attention to the small and medium enterprise. Start-up businesses are very significant in the case of growth, profitability, and development of the society. Possible factors that have an impact on entrepreneurial intention includes financial well-being, need for achievement, self-efficacy, and desire to be independent. The research question is to examine the factors of motivation towards entrepreneurial intention in the context of the female of Bangladesh. The problem is very significant as previous research has done mainly on male entrepreneurs and in the developed countries. The few studies conducted in developing countries to date (Iakovleva et al., 2011). The current study is an effort to explicitly examine the relationship between several factors of motivation and entrepreneurial intention of females of Bangladesh. In keeping with the hypotheses, results show that only need for achievement has a significant positive relation with entrepreneurial intention.展开更多
Entrepreneurship is a key concept to understand the rapid development of China’s economy since the reform and opening-up.It is related to the revitalization of the Chinese nation.Formulating effective entrepreneurial...Entrepreneurship is a key concept to understand the rapid development of China’s economy since the reform and opening-up.It is related to the revitalization of the Chinese nation.Formulating effective entrepreneurial policies and measures,carrying out entrepreneurship education,and promoting entrepreneurial actions are important issues that government agencies,educational institutions,and the society at all levels are paying attention to.The key lies in the insight into the psychological cognitive mechanism and motivation source of entrepreneurs in starting a business.Upon reviewing previous studies,this article believes that entrepreneurial self-efficacy and entrepreneurial intentions are the key concepts and entry points connecting entrepreneurial characteristics,entrepreneurial behavior,and cognitive research.This study explores the relationship between entrepreneurial self-efficacy and entrepreneurial intention from five dimensions:entrepreneurial planning efficacy,entrepreneurial resource acquisition,relationship coordination efficacy,risk-taking efficacy,as well as innovation and reform efficacy.Suggestions and strategies have been proposed in this article to integrate the entrepreneurial ecology of universities,society and the government,reform the entrepreneurial education model,as well as improve the entrepreneurial willingness of college students.展开更多
E-commerce live broadcast has an important influence on consumers’purchase intention.The three dimensions of live broadcast content in the broadcast room are the number of comments,product quality,and live content as...E-commerce live broadcast has an important influence on consumers’purchase intention.The three dimensions of live broadcast content in the broadcast room are the number of comments,product quality,and live content as independent variables.A theoretical model is constructed with perceived value and risk as intermediaries and the consumers’purchase intention as the dependent variable,and corresponding hypotheses are put forward.We designed the scale,collected relevant data,and tested the model hypothesis using Statistical Package for Social Sciences(SPSS)and Analysis of Moment Structure(AMOS)software.The study found that the number of comments and product quality had a significant impact on perceived value,perceived risk,and consumers’purchase intention.From this conclusion,it is suggested that businesses should control the number of comments,strengthen the product quality of comments,and distinguish the repetition degree of the content of live broadcasts.展开更多
Relying on the field of e-commerce live broadcast,the features of clothing anchors are divided into four dimensions:charm features,recommendation features,display features and interaction features.The intermediate var...Relying on the field of e-commerce live broadcast,the features of clothing anchors are divided into four dimensions:charm features,recommendation features,display features and interaction features.The intermediate variable of social presence is introduced to construct a theoretical model of e-commerce live broadcast consumers'purchase intention.Based on the questionnaire survey data collection,using SPSS 23.0 software and Amos 23.0 software to analyze the data,it is concluded that the features of charm,recommendation,display and interaction of the clothing anchors have a significant positive impact on consumers'purchase intentions.Social presence plays a mediating role in the influence of the features of charm,recommendation,display and interaction on consumer'purchase intention.展开更多
Consumer behavior in electronic commerce has been the theme of hundreds of studies conducted by researchers of many nationalities in the past twenty years.The purpose of this study was to review and classify the conce...Consumer behavior in electronic commerce has been the theme of hundreds of studies conducted by researchers of many nationalities in the past twenty years.The purpose of this study was to review and classify the concepts used in papers published between 2003 and 2014 to explain the consumer behavior in electronic commerce.A systematic search of the literature in nine databases was performed and 136 papers published in double-blind peer reviewed journals were selected.Reference models were prepared based on a classification of the concepts found.This article reports only the concepts that displayed statistical significance in the studies analyzed.Finally,we suggest new studies that can be conducted.展开更多
文摘The exploration of the way"mass entrepreneurship and innovation"(MEI)education influences students'aspirations to become entrepreneurs has grown into an important area of analysis in studies related to higher education.This research intends to examine the consequences of MEI education on students'tendency towards entrepreneurship,and to put forward methods for augmenting the teaching of innovation and entrepreneurship in private higher educational establishments.To achieve this objective,questionnaires and semi-structured interviews were employed in the study,which involved a total of 197 students and five education experts.The statistical analysis of the questionnaire data revealed that MEI education was positively related to students'entrepreneurial intentions,and that both entrepreneurial experience and family entrepreneurial background played moderating roles in this relationship.The interview findings indicated that private universities could enhance educational reforms by designing talent training programs,developing diversified curricula,and developing more professional entrepreneurial platforms to encourage students'entrepreneurial intentions.This study offers fresh insights for improving and perfecting the mechanism of innovation and entrepreneurship education in private universities.
基金Under the auspices of National Natural Science Foundation of China (No.42071152)。
文摘The extant literature on international immigrants has discussed migrants’entrepreneurial activities in the context of Western countries but has paid little attention to return-home entrepreneurial intention(RHEI).Rural migrant workers(RMWs)in China,who used to promote rural development by remittances and were characterized by similarities with early international migrants,have gradually returned to their hometowns to initiate entrepreneurial activities.Based on the structured questionnaire conducted in 2015 and 2020in Anhui Province,China,this article combines the concept of mixed embeddedness with the idea of double-layered embeddedness and analyzes the impacts of the social,economic and institutional context in RMWs’hometowns and migration destinations on RMWs’RHEI by using binary logistic regression.The article shows that the social,economic,and institutional environments of RMWs’hometowns and migration destinations have effects on their RHEI.The embeddedness in the economic and informal institutional context in RMWs’RHEI is even more important than personal characteristics.Compared with migration destinations,RMWs’hometowns exert a more influential effect on their RHEI.However,that does not mean that the role of migration destinations can be undervalued.Actually,the better the social,economic,and institutional environments of migration destinations RMWs moved into is,the higher entrepreneurial intention they will have after returning to their hometowns.The article proposes a modified framework in combination of mixed embeddedness with double-layer embeddedness and proves that it is suitable for analyzing RMWs’RHEI.The framework has important implications for strengthening China’s RMWs to return home to start their own businesses.
基金This work was supported by the 2022 Zhejiang Technical Institute of Economics School-Level General Project“Study on the Influencing Factors of College Students’Entrepreneurship Intention under the Background of‘Innovation and Entrepreneurship’”(Project Number:X2022096).
文摘The study of entrepreneurial models carries significance in guiding the development of entrepreneurial activities.On the basis of a literature review,this paper reviews and analyzes six classic and widely influential entrepreneurial models:entrepreneurial event model(EEM),entrepreneurial intention model(EIM),revised EIM,theory of planned behavior(TPB),economic psychological model(EPM),and structural model of entrepreneurial intention(SMEI).This paper aims to discuss the similarities and differences of these entrepreneurial intention models and their applications in different contexts,which carries important theoretical and practical significance for further research on entrepreneurial behavior and intention.
文摘Entrepreneurship is one of the popular choices for students after graduation from higher education.The study focuses on proposing a model to identify the factors affecting the entrepreneurial intention of students at Tan Trao University by researching some typical models in the world.By quantitative research methods based on a survey of 391 students,the study has shown that there are 5 factors affecting the entrepreneurial intention of students at Tan Trao University,including opportunity,motivation,perception of behavioral control,skills and resources for entrepreneurship.Thereby,the study proposes a number of solutions for the students,the university and other related parties to promote students’entrepreneurial intentions.
文摘The purpose of this paper is to examine the current role of social media on entrepreneurial intention among theaccounting students in Penang. A survey was designed and disseminated to the accounting students where 233 validresponses were collected. Through structural equation modelling, the findings indicated that entrepreneurialintention was significantly influenced by social media. The findings of this study provided useful information forthe government to engage with other stakeholders and make use of the social media advantage to shape effectivecommunication strategies to support entrepreneurial intention for accounting students.
文摘The entrepreneurial intention is one’s desire to start up one’s own business. Krueger et al.(2000) relate entrepreneurial intention with those who care about new venture formation. It is a way of thinking for an entrepreneur to emphasize on opportunities over threats. The rise in entrepreneurship is an important issue in the present world. Entrepreneurs are giving more attention to the small and medium enterprise. Start-up businesses are very significant in the case of growth, profitability, and development of the society. Possible factors that have an impact on entrepreneurial intention includes financial well-being, need for achievement, self-efficacy, and desire to be independent. The research question is to examine the factors of motivation towards entrepreneurial intention in the context of the female of Bangladesh. The problem is very significant as previous research has done mainly on male entrepreneurs and in the developed countries. The few studies conducted in developing countries to date (Iakovleva et al., 2011). The current study is an effort to explicitly examine the relationship between several factors of motivation and entrepreneurial intention of females of Bangladesh. In keeping with the hypotheses, results show that only need for achievement has a significant positive relation with entrepreneurial intention.
文摘Entrepreneurship is a key concept to understand the rapid development of China’s economy since the reform and opening-up.It is related to the revitalization of the Chinese nation.Formulating effective entrepreneurial policies and measures,carrying out entrepreneurship education,and promoting entrepreneurial actions are important issues that government agencies,educational institutions,and the society at all levels are paying attention to.The key lies in the insight into the psychological cognitive mechanism and motivation source of entrepreneurs in starting a business.Upon reviewing previous studies,this article believes that entrepreneurial self-efficacy and entrepreneurial intentions are the key concepts and entry points connecting entrepreneurial characteristics,entrepreneurial behavior,and cognitive research.This study explores the relationship between entrepreneurial self-efficacy and entrepreneurial intention from five dimensions:entrepreneurial planning efficacy,entrepreneurial resource acquisition,relationship coordination efficacy,risk-taking efficacy,as well as innovation and reform efficacy.Suggestions and strategies have been proposed in this article to integrate the entrepreneurial ecology of universities,society and the government,reform the entrepreneurial education model,as well as improve the entrepreneurial willingness of college students.
文摘E-commerce live broadcast has an important influence on consumers’purchase intention.The three dimensions of live broadcast content in the broadcast room are the number of comments,product quality,and live content as independent variables.A theoretical model is constructed with perceived value and risk as intermediaries and the consumers’purchase intention as the dependent variable,and corresponding hypotheses are put forward.We designed the scale,collected relevant data,and tested the model hypothesis using Statistical Package for Social Sciences(SPSS)and Analysis of Moment Structure(AMOS)software.The study found that the number of comments and product quality had a significant impact on perceived value,perceived risk,and consumers’purchase intention.From this conclusion,it is suggested that businesses should control the number of comments,strengthen the product quality of comments,and distinguish the repetition degree of the content of live broadcasts.
文摘Relying on the field of e-commerce live broadcast,the features of clothing anchors are divided into four dimensions:charm features,recommendation features,display features and interaction features.The intermediate variable of social presence is introduced to construct a theoretical model of e-commerce live broadcast consumers'purchase intention.Based on the questionnaire survey data collection,using SPSS 23.0 software and Amos 23.0 software to analyze the data,it is concluded that the features of charm,recommendation,display and interaction of the clothing anchors have a significant positive impact on consumers'purchase intentions.Social presence plays a mediating role in the influence of the features of charm,recommendation,display and interaction on consumer'purchase intention.
文摘Consumer behavior in electronic commerce has been the theme of hundreds of studies conducted by researchers of many nationalities in the past twenty years.The purpose of this study was to review and classify the concepts used in papers published between 2003 and 2014 to explain the consumer behavior in electronic commerce.A systematic search of the literature in nine databases was performed and 136 papers published in double-blind peer reviewed journals were selected.Reference models were prepared based on a classification of the concepts found.This article reports only the concepts that displayed statistical significance in the studies analyzed.Finally,we suggest new studies that can be conducted.