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Research on Professional Teaching Reform of the E-Commerce Major in Vocational Colleges Under the Internet Era
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作者 Yong Liang 《Journal of Contemporary Educational Research》 2024年第5期21-26,共6页
With the rapid development of science and technology,the face of human society has undergone great changes;with the emergence of the Internet era,all kinds of educational technology,equipment,and software in vocationa... With the rapid development of science and technology,the face of human society has undergone great changes;with the emergence of the Internet era,all kinds of educational technology,equipment,and software in vocational colleges have been widely used to carry out education and teaching,and has achieved remarkable results.Based on this,colleges and universities’electronic commerce(e-commerce)professional teachers should try to rely on the Internet to build information teaching classrooms,introduce advanced methods to build efficient classrooms by integrating teaching resources,and optimize the top-level design,so as to activate the classroom atmosphere,mobilize students’emotions,make them immersed in the teaching of electronic commerce courses.In view of this,this paper combines the existing theory and experience,first analyzes the dilemma faced by the current teaching of e-commerce in vocational colleges,then discusses the practical significance of teaching reform based on the Internet era,and lastly puts forward the specific practice path. 展开更多
关键词 INTERNET vocational colleges e-commerce major Teaching reform
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Impacts of agri-food e-commerce on traditional wholesale industry:Evidence from China
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作者 Ruyi Yang Jifang Liu +2 位作者 Shanshan Cao Wei Sun Fantao Kong 《Journal of Integrative Agriculture》 SCIE CAS CSCD 2024年第4期1409-1428,共20页
Rapidly expanding studies investigate the effects of e-commerce on company operations in the retail market.However,the interaction between agri-food e-commerce(AEC)and the traditional agri-food wholesale industry(AWI)... Rapidly expanding studies investigate the effects of e-commerce on company operations in the retail market.However,the interaction between agri-food e-commerce(AEC)and the traditional agri-food wholesale industry(AWI)has not received enough attention in the existing literature.Based on the provincial panel data from 2013 to 2020 in China,this paper examines the effect of AEC on AWI,comprising three dimensions:digitalization(DIGITAL),agrifood e-commerce infrastructure and supporting services(AECI),and agri-food e-commerce economy(AECE).First,AWI and AEC are measured using an entropy-based combination of indicators.The results indicate that for China as a whole,AWI has remained practically unchanged,whereas AEC exhibits a significant rising trend.Second,the findings of the fixed-effect regression reveal that DIGITAL and AECE tend to raise AWI,whereas AECI negatively affects AWI.Third,threshold regression results indicate that AECI tends to diminish AWI with three-stage inhibitory intensity,which manifests as a first increase and then a drop in the inhibition degree.These results suggest that with the introduction of e-commerce for agricultural product circulation,digital development will have catfish effects that tend to stimulate the vitality of the conventional wholesale industry and promote technical progress.Furthermore,the traditional wholesale industry benefits financially from e-commerce even while it diverts part of the traditional wholesale circulation for agricultural products. 展开更多
关键词 agri-food e-commerce traditional wholesale industry panel threshold model dual-channel circulation
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Impact of BRICS Trade Facilitation on China's Exports Using Cross-Border E-Commerce
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作者 Longling LI Kaimei CHEN Zijian LONG 《Asian Agricultural Research》 2024年第5期1-7,共7页
With the rapid growth of the global digital economy, cross-border e-commerce, as an emerging form of trade, has gradually become a powerful engine to promote the development of global trade. BRICS is an important forc... With the rapid growth of the global digital economy, cross-border e-commerce, as an emerging form of trade, has gradually become a powerful engine to promote the development of global trade. BRICS is an important force in the global economy, and the progress of the BRICS countries' trade facilitation level has an important impact on the global trade environment. This paper conducts an in-depth study of the dynamic changes in BRICS trade facilitation from 2013 to 2022, and uses an extended gravity model to analyze the specific impact of this change on China's exports using cross-border e-commerce. The results show that although the BRICS countries have made some progress in trade facilitation, the overall level still needs to be improved, and there are obvious differences among member countries. However, the improvement of trade facilitation among BRICS countries has undoubtedly brought significant positive effects to China's exports using cross-border e-commerce. 展开更多
关键词 Trade facilitation BRICS Cross-border e-commerce Export trade
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Exploring the Path of Ecological Development Education in Higher Vocational Colleges
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作者 LI Wenhui TANG Xijuan LI Hongyang 《Journal of Landscape Research》 2024年第5期81-86,共6页
This paper mainly discussed the path of ecological development education in higher vocational colleges.The research progress of ecological development education in higher vocational colleges at home and abroad was ana... This paper mainly discussed the path of ecological development education in higher vocational colleges.The research progress of ecological development education in higher vocational colleges at home and abroad was analyzed.The theoretical framework and basic principles of ecological development education in higher vocational colleges were constructed,including the concept of ecological civilization,knowledge system and practical path,etc..It expounded the basic principles of ecological development education from 7 aspects:practicality,systematization,subjectivity,openness,dynamic,pluralism and scientific nature.This paper put forward suggestions for the evaluation and improvement of the ecological development education in higher vocational colleges,emphasizing the establishment of evaluation index system,empirical research and the establishment of long-term mechanism.Finally,suggestions were given to improve the education path of ecological development,such as strengthening practical education,building education system,promoting international development,strengthening industrial integration and using information technology.This paper systematically expounded the theoretical basis,practical path and improvement suggestions of ecological development education in higher vocational colleges,which provided the theoretical guidance and practical reference for promoting the reform and innovation of ecological development education in higher vocational colleges. 展开更多
关键词 Higher vocational colleges Ecological development Education path
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Predicting Purchasing Behavior on E-Commerce Platforms: A Regression Model Approach for Understanding User Features that Lead to Purchasing
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作者 Abraham Jallah Balyemah Sonkarlay J. Y. Weamie +2 位作者 Jiang Bin Karmue Vasco Jarnda Felix Jwakdak Joshua 《International Journal of Communications, Network and System Sciences》 2024年第6期81-103,共23页
This research introduces a novel approach to improve and optimize the predictive capacity of consumer purchase behaviors on e-commerce platforms. This study presented an introduction to the fundamental concepts of the... This research introduces a novel approach to improve and optimize the predictive capacity of consumer purchase behaviors on e-commerce platforms. This study presented an introduction to the fundamental concepts of the logistic regression algorithm. In addition, it analyzed user data obtained from an e-commerce platform. The original data were preprocessed, and a consumer purchase prediction model was developed for the e-commerce platform using the logistic regression method. The comparison study used the classic random forest approach, further enhanced by including the K-fold cross-validation method. Evaluation of the accuracy of the model’s classification was conducted using performance indicators that included the accuracy rate, the precision rate, the recall rate, and the F1 score. A visual examination determined the significance of the findings. The findings suggest that employing the logistic regression algorithm to forecast customer purchase behaviors on e-commerce platforms can improve the efficacy of the approach and yield more accurate predictions. This study serves as a valuable resource for improving the precision of forecasting customers’ purchase behaviors on e-commerce platforms. It has significant practical implications for optimizing the operational efficiency of e-commerce platforms. 展开更多
关键词 e-commerce Platform Purchasing Behavior Prediction Logistic Regression Algorithm
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Research on Current Situation and Legal Regulation of Cosmetics Live Streaming E-commerce in China
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作者 Jiang Ying 《China Detergent & Cosmetics》 CAS 2024年第1期63-70,共8页
Analyze the compatibility between cosmetics and live streaming e-commerce from its own nature,marketing means and supply chain characteristics.According to the prominent problems,sort out the relationship between all ... Analyze the compatibility between cosmetics and live streaming e-commerce from its own nature,marketing means and supply chain characteristics.According to the prominent problems,sort out the relationship between all parties in the cosmetics live e-commerce industry chain.Combined with the latest regulatory policies of live streaming e-commerce and cosmetics,the responsibilities of different subjects in cosmetics live streaming e-commerce are summarized,and relevant suggestions and countermeasures are put forward for the standardization and development of live streaming e-commerce.Cosmetics brand owners are the first responsible persons for product quality.Anchors,as a mixed identity between intermediary,advertising spokesperson and operator,should bear stricter joint and several liability when recommending products related to consumers’health.If anchors fail to clearly identify themselves in the recommendation process,thus causing consumers to mistake them for the operator of the cosmetics,they should assume the obligations of the operator. 展开更多
关键词 COSMETICS live streaming e-commerce legal relationship responsibilities of parties
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How Does E-Commerce Policy Affect Consumption Disparities of Rural Households?-Evidence from China
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作者 Zhang Cheng Weng Xiyan 《China Economist》 2024年第4期107-128,共22页
In the context of China’s ongoing efforts to promote countryside revitalization and facilitate domestic economic circulation,it is of great significance to reduce the consumption disparity among rural households and ... In the context of China’s ongoing efforts to promote countryside revitalization and facilitate domestic economic circulation,it is of great significance to reduce the consumption disparity among rural households and unleash the consumption potential in the countryside.Based on data from China Family Panel Studies,this paper adopts a staggered difference-in-differences method to assess the impact of the e-commerce to enter rural areas on the consumption disparity among rural households.Findings:the comprehensive demonstration work of promoting e-commerce to enter rural areas has reduced the consumption disparity among rural households through the following mechanisms.Firstly,this policy initiative has mitigated the consumption-inhibiting effect on rural household consumption due to the local market size and external market accessibility by promoting the distribution of consumer goods to villages.Secondly,this policy initiative has also increased the agricultural income of rural households and reduced their consumption disparity by distributing farm produce to cities and enhancing the agricultural income of rural households.Moreover,the work is characterized by inclusive growth and is not susceptible to the“elite capture”phenomenon. 展开更多
关键词 e-commerce to enter rural areas consumption disparity among rural household market accessibility market size income of rural households
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The Impact of Student Club Development on the Scientific Literacy of Vocational College Students
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作者 Leguan Jie Jinru Ma Lixiong Li 《Journal of Contemporary Educational Research》 2024年第11期209-214,共6页
This paper explores the impact of student club development on the scientific literacy of vocational college students.As society increasingly values innovation and scientific literacy,vocational colleges bear a signifi... This paper explores the impact of student club development on the scientific literacy of vocational college students.As society increasingly values innovation and scientific literacy,vocational colleges bear a significant responsibility in cultivating students’overall quality.Taking the Modeling and Simulation student club as a case study,the research team conducted a 12-week study.The results indicate that various club activities aimed at enhancing scientific literacy have positively influenced the development of students’scientific competencies.Students’practical skills and innovative thinking have been effectively improved.Our research demonstrates the positive role of student clubs in enhancing the scientific literacy of vocational college students,providing valuable experience and references for the development of similar clubs in the future. 展开更多
关键词 Student club Scientific literacy vocational college students vocational education
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A Study on the Educational Model of Connecting Vocational and Undergraduate Education in Finance and Accounting Majors
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作者 Yikun Xu Lizhu Xue Fan Xu 《Journal of Contemporary Educational Research》 2024年第10期207-213,共7页
This article studies the educational mode connecting vocational education and undergraduate education in finance and accounting majors,in response to the weak cultural foundation and poor course integration faced by c... This article studies the educational mode connecting vocational education and undergraduate education in finance and accounting majors,in response to the weak cultural foundation and poor course integration faced by current vocational school graduates after entering vocational undergraduate education.By adopting empirical research methods and selecting vocational college students majoring in finance and accounting and ordinary high school students as research objects,this study implements a series of teaching reform measures and conducts tracking surveys on the short-term and long-term effects of educational reforms.As a result,it was found that in the final survey of graduation destinations,34 vocational and technical college students were engaged in related work in their majors,accounting for 45.9%of all vocational and technical college students.This proves that the proposed transitional education model can effectively enhance the cultural foundation of vocational college students and provide new ideas for the cultivation of talents in finance and accounting majors. 展开更多
关键词 vocational education vocational undergraduate program Connecting education models Curriculum reform Professional ethics
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The Impact of E-Commerce Live Broadcasts on Consumers’Purchase Intention
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作者 Xingchao Bian Thanakon Ratchatakulpat Rattanavalee Maisak 《Proceedings of Business and Economic Studies》 2024年第4期263-268,共6页
E-commerce live broadcast has an important influence on consumers’purchase intention.The three dimensions of live broadcast content in the broadcast room are the number of comments,product quality,and live content as... E-commerce live broadcast has an important influence on consumers’purchase intention.The three dimensions of live broadcast content in the broadcast room are the number of comments,product quality,and live content as independent variables.A theoretical model is constructed with perceived value and risk as intermediaries and the consumers’purchase intention as the dependent variable,and corresponding hypotheses are put forward.We designed the scale,collected relevant data,and tested the model hypothesis using Statistical Package for Social Sciences(SPSS)and Analysis of Moment Structure(AMOS)software.The study found that the number of comments and product quality had a significant impact on perceived value,perceived risk,and consumers’purchase intention.From this conclusion,it is suggested that businesses should control the number of comments,strengthen the product quality of comments,and distinguish the repetition degree of the content of live broadcasts. 展开更多
关键词 Livestreaming e-commerce Perceived value Perceived risk Purchase intention
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The Docking of Talent Training Strategies and Job Market in Higher Vocational Colleges Under the Background of Slow and Difficult Employment
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作者 Fang Guo Shujun Luo Weihan Li 《Journal of Contemporary Educational Research》 2024年第6期268-273,共6页
Students in higher vocational colleges are faced with difficult problems such as slow employment,which highlights the dislocation between education and the market.This study surveyed thousands of students and hundreds... Students in higher vocational colleges are faced with difficult problems such as slow employment,which highlights the dislocation between education and the market.This study surveyed thousands of students and hundreds of enterprises,and put forward docking strategies.The analysis shows that the mismatch between skills adaptation and literacy is the main cause of slow employment.To this end,research and design training programs,including curriculum restructuring,school-enterprise cooperation practice platforms,and employment-oriented quality improvement plans are imperative.At the same time,we will develop teaching modules for career planning to enhance competitiveness and ensure that the content is synchronized with industry standards.After the implementation,the employment rate of students increased by 15%within six months,the degree of interconnection increased by 20%,and the degree of enterprise recognition increased by 25%.The research effectively promotes the docking of higher vocational education with the market,and has far-reaching significance for easing slow employment. 展开更多
关键词 Higher vocational colleges Talent training strategy Job market docking vocational skills adaptation School-enterprise cooperation
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Analysis of the Current Situation, Influential Factors, and Countermeasures of Rural E-commerce Development
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作者 Yi Wei Guizhen He 《Journal of Electronic Research and Application》 2024年第2期140-145,共6页
The development of rural e-commerce is becoming an important driver for the transformation of China’s rural economy,and with the rapid development of information technology and the upgrading of the agricultural indus... The development of rural e-commerce is becoming an important driver for the transformation of China’s rural economy,and with the rapid development of information technology and the upgrading of the agricultural industry,rural e-commerce is showing a vigorous momentum of development.Traditionally,agricultural products are mainly sold through traditional farmers’markets,which are subjected to geography and channel limitations,resulting in inefficient circulation of agricultural products.This paper analyzes the definition,the status quo,as well as the influencing factors of rural e-commerce development.On this basis,countermeasures for the advancement of rural e-commerce development are put forward. 展开更多
关键词 Rural e-commerce Influencing factors Industrial clusters RESPONSE
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Analysis of the Construction of Core Literacy of Students in Vocational Undergraduate Education
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作者 Jihong Sun 《Journal of Contemporary Educational Research》 2024年第10期23-28,共6页
Vocational undergraduate education has evolved from its initial stages to a full-scale implementation,achieving historic milestones along the way.However,its appeal still lags significantly behind that of general educ... Vocational undergraduate education has evolved from its initial stages to a full-scale implementation,achieving historic milestones along the way.However,its appeal still lags significantly behind that of general education.The development of students’core competencies in vocational undergraduate education faces several challenges,including the need for improvements in top-level design,a stronger focus on connotation development,and an upgraded linkage mechanism.To address these issues,it is suggested to refine the top-level design,enhance internal motivation,and build a robust vocational education ecosystem. 展开更多
关键词 vocational undergraduate education Core literacy CONSTRUCTION
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Exploration of Financial Management Curriculum Reform in Vocational College
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作者 Huanhuan Wang 《Proceedings of Business and Economic Studies》 2024年第2期114-119,共6页
As the core course of finance and accounting major,the study of financial management knowledge plays a positive role in promoting students’understanding of the whole financial work and enriching financial knowledge.T... As the core course of finance and accounting major,the study of financial management knowledge plays a positive role in promoting students’understanding of the whole financial work and enriching financial knowledge.This paper analyzes the necessity of financial management curriculum reform,from the design ideas,teaching content,teaching mode,and teaching methods of several aspects of vocational college financial management curriculum reform work carried on the preliminary thinking,hoping to improve the teaching quality of this course will be helpful. 展开更多
关键词 vocational college Financial management Curriculum reform
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The Pathways and Mechanisms for Collaborative Innovation in Vocational Education,Higher Education,and Continuing Education
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作者 Yijun Liu 《Journal of Contemporary Educational Research》 2024年第9期219-236,共18页
Against the backdrop of rapid global economic development,the demand for education has gradually shifted from quantitative growth to qualitative improvement.Vocational education,higher education,and continuing educati... Against the backdrop of rapid global economic development,the demand for education has gradually shifted from quantitative growth to qualitative improvement.Vocational education,higher education,and continuing education are crucial components of China’s education system,each serving different educational functions.However,the collaborative innovation among these three types of education is still in the preliminary exploration stage,with issues such as scattered resources and imperfect coordination mechanisms.This paper systematically reviews relevant domestic and international research and practical experiences,thoroughly analyzes the pathways,models,and mechanisms of collaborative innovation among these three types of education,and proposes practical and operational suggestions based on the actual situation in Xuzhou City.The study finds that collaboration between vocational education,higher education,and continuing education through innovation not only enhances the overall efficiency of educational resources but also promotes regional economic development and social progress.On this basis,this paper proposes specific measures such as building an education resource-sharing platform,promoting a chain-based talent training system,strengthening policy and institutional guarantees,and improving incentive mechanisms,aiming to provide a reference for local education administrators and contribute to the innovative development of education in China. 展开更多
关键词 vocational education Higher education Continuing education Collaborative innovation PATHWAYS MECHANISMS Xuzhou City
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The Development and Innovation of Vocational Education from the Perspective of Lifelong Education
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作者 Weina Cui 《Journal of Contemporary Educational Research》 2024年第4期230-235,共6页
With the continuous advancement of technological innovation,lifelong education has become a key factor in personal career development and social progress.As an important part of the lifelong education system,the devel... With the continuous advancement of technological innovation,lifelong education has become a key factor in personal career development and social progress.As an important part of the lifelong education system,the development and innovation of vocational education are of great significance to meet the needs of the labor market and promote social equity and economic growth.This article analyzes the intrinsic relationship between the concept of lifelong education and vocational education,focusing on analyzing the development and innovation strategies of vocational education from the perspective of lifelong education. 展开更多
关键词 Lifelong education vocational education Educational strategy
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Research on the Digital Transformation of English Teaching in Vocational Education
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作者 Xiaochao Yao Lin Shi 《Journal of Contemporary Educational Research》 2024年第5期182-186,共5页
With the advancement of technology,exploring the impact of digital transformation on vocational education English teaching has become crucial.This study aims to investigate the effectiveness of digital transformation ... With the advancement of technology,exploring the impact of digital transformation on vocational education English teaching has become crucial.This study aims to investigate the effectiveness of digital transformation in English teaching in vocational education in China by exploring students’and teachers’attitudes,views,and experiences on the use of digital technology in English teaching.This study employed a mixed method of qualitative and quantitative analysis.The research results indicate that digital transformation has had a positive impact on vocational education English teaching,as it enhances the teaching process,promotes communication and collaboration,and increases students’enthusiasm and participation.However,implementing digital transformation in vocational education English teaching also poses challenges,including a lack of resources,infrastructure,and training.This study provides an in-depth understanding of the advantages and challenges of digital transformation in vocational education English teaching and proposes strategies to improve the implementation of digital technology in this context. 展开更多
关键词 Digital transformation vocational education English teaching Mixed methods
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Curriculum Reform of Higher Vocational Mathematics Under the Background of Digital Transformation
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作者 Tianci Zhao 《Journal of Contemporary Educational Research》 2024年第4期215-220,共6页
Under the background of digital transformation,the reform of the higher vocational mathematics curriculum faces urgent challenges and opportunities.This article explores the impact of digital transformation on the ref... Under the background of digital transformation,the reform of the higher vocational mathematics curriculum faces urgent challenges and opportunities.This article explores the impact of digital transformation on the reform of higher vocational mathematics curriculum and emphasizes the importance of improving teaching methods centered on learners.The article proposes specific reform methods and discusses the practical application of digital technology in the reform process.By combining digital technology with specific reform methods,further conducting innovative practice research,and continuously exploring the path of reform,we can effectively improve the quality of higher vocational mathematics classroom teaching and provide strong support for the cultivation of comprehensive qualities and employment abilities. 展开更多
关键词 Digital transformation LEARNER-CENTERED Higher vocational mathematics Personalized development
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Vocational Identity and Agency of Chinese College Students: Effects of Filial Piety and Implications in Career Education
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作者 Baixiao Ouyang 《教育技术与创新》 2024年第2期18-32,共15页
Balancing family obligations and personal aspirations is crucial for college students in making life decisions.This critical review examined empirical studies on the effects of filial piety on college students’vocati... Balancing family obligations and personal aspirations is crucial for college students in making life decisions.This critical review examined empirical studies on the effects of filial piety on college students’vocational identity and agency.According to identity capital theory,college students need a sense of agency to construct identity consciously and adapt to adulthood.Filial piety may profoundly influence this process as the core value and internalized social structure for the role of being an adult child in a Chinese family.However,no studies have been conducted from the identity capital perspective.This review found that filial piety had direct effects on college students'vocational identity and also indirect effects by shaping specific agency competencies.The impact of filial piety on the agency was more likely to occur through providing normative guidance about adult roles,influencing how college students view family as a supportive resource,and perpetuating parenting experiences.Based on these findings,this article suggested further examining the mediating role of agency between filial piety and identity development,as well as the effects of filial piety on the psychological foundation of agency development.This review suggested enhancing the agency of college students and encouraging reflections on filial piety in career education. 展开更多
关键词 filial piety AGENCY vocational identity college students career education
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A Study on the Contribution of Vocational Education and Training to the Industrial Development in China
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作者 Xiu Wen Zhang Adenan Ayob 《Journal of Contemporary Educational Research》 2024年第3期221-226,共6页
Vocational education and training are an important part of China’s national education system.The two essential characteristics of employment orientation and social service determine that vocational education has a cl... Vocational education and training are an important part of China’s national education system.The two essential characteristics of employment orientation and social service determine that vocational education has a closer connection with social production than other types of education.At present,China’s economic development is in a new stage of transformation and upgrading.The new normal of the economy will inevitably require a corresponding new normal of vocational education and training.The transformation of social needs will eventually lead to changes in the composition of the workforce.Vocational education and training should be aligned with the characteristics of the new normal economy.Using mixed research methods,this study focuses on vocational education and training and explores how it contributes to industrial development in China. 展开更多
关键词 vocational education and training Industrial development China
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