With the great impact of WTO and the business globalization, professional internationalized business people are heavily demanding, which imposes pressure and necessity on practical and effective Business English progr...With the great impact of WTO and the business globalization, professional internationalized business people are heavily demanding, which imposes pressure and necessity on practical and effective Business English program. This essay intends to design an intensive, non-assessed, inservice oral business English course for intermediate business people.展开更多
With the rapid development of economic globalization, foreign language talents who are cultivated by general foreign language teaching should meet the requirements of the international development strategy. Therefore,...With the rapid development of economic globalization, foreign language talents who are cultivated by general foreign language teaching should meet the requirements of the international development strategy. Therefore, it is of great importance to promote foreign language teaching quality. In this paper, we discuss how to fully utilize the English for Specific Purposes （ESP） theory to enhance professional foreign language teaching quality. ESP refers to a type of teaching concept or approach as the counterpart of English for General Purposes （EGP）, which contains a vast range of aspects. Particularly, we propose two English course design methods based on the ESP theory, that is, 1） language centered curriculum design, and 2） learning centered curriculum design. Finally, experimental results demonstrate that the proposed method can significantly improve teaching quality.展开更多
文摘With the great impact of WTO and the business globalization, professional internationalized business people are heavily demanding, which imposes pressure and necessity on practical and effective Business English program. This essay intends to design an intensive, non-assessed, inservice oral business English course for intermediate business people.
文摘With the rapid development of economic globalization, foreign language talents who are cultivated by general foreign language teaching should meet the requirements of the international development strategy. Therefore, it is of great importance to promote foreign language teaching quality. In this paper, we discuss how to fully utilize the English for Specific Purposes （ESP） theory to enhance professional foreign language teaching quality. ESP refers to a type of teaching concept or approach as the counterpart of English for General Purposes （EGP）, which contains a vast range of aspects. Particularly, we propose two English course design methods based on the ESP theory, that is, 1） language centered curriculum design, and 2） learning centered curriculum design. Finally, experimental results demonstrate that the proposed method can significantly improve teaching quality.
