Business English is a newly developed applied discipline quite different from the traditional English discipline, and it requires different qualities for Business English teachers. This paper attempts to explore the s...Business English is a newly developed applied discipline quite different from the traditional English discipline, and it requires different qualities for Business English teachers. This paper attempts to explore the specific professional qualities required of Business English teachers and put forward teacher development mechanisms for the purpose of promoting professionalism of Business English teachers and facilitating construction and development of the Business English discipline.展开更多
This paper is a report of an experimental undergraduate composite program of Tourism Business Management and English. It introduces the characteristics of the program structure, faculty, learning materials, teaching a...This paper is a report of an experimental undergraduate composite program of Tourism Business Management and English. It introduces the characteristics of the program structure, faculty, learning materials, teaching and learning methods, and assessment approaches. The achievements of the program as well as the major problems it has experienc.ed are also discussed.展开更多
文摘Business English is a newly developed applied discipline quite different from the traditional English discipline, and it requires different qualities for Business English teachers. This paper attempts to explore the specific professional qualities required of Business English teachers and put forward teacher development mechanisms for the purpose of promoting professionalism of Business English teachers and facilitating construction and development of the Business English discipline.
文摘This paper is a report of an experimental undergraduate composite program of Tourism Business Management and English. It introduces the characteristics of the program structure, faculty, learning materials, teaching and learning methods, and assessment approaches. The achievements of the program as well as the major problems it has experienc.ed are also discussed.