Study on the Promoting Role of Animating Zhuang Non-Heritage Folktales in the Ethnic Culture Industry

This study aims to explore the role of animating Zhuang non-heritage folktales in promoting the national culture industry.Using literature research,case studies,and comparative research methods,the positive impacts are analyzed in depth across four dimensions:cultural value inheritance,market demand,dissemination channels,and industrial innovation.The results show that animating Zhuang non-heritage folktales can help inherit national culture,meet market demand,broaden communication channels,and promote industrial innovation.Finally,this paper proposes corresponding policy suggestions and implementation paths to provide references for the sustainable development of the ethnic culture industry.

Driving factors and innovation paths of rural tourism transformation and upgrading under the background of industrial integration:From the perspective of ecological integration of culture and tourism

This paper analyzes the interactive process of the integration of ecological agriculture and cultural tourism industry from the aspects of rural tourism products,technology and market,and points out that the integration of tourism products constitutes the basis of industrial integration;The integration of technology plays a role in the whole process of industrial integration development;Market level integration is the core goal of industrial integration development.Then,it explains the driving factors of the integrated development of the two industries from two aspects:the relevance of the two industries,the diversification of demand and the diversity of investment constitute the internal driving force of the integration of cultural tourism industry and ecological agriculture under the background of rural revitalization;Multiple factors,such as policy guidance,economic drive and technological innovation,together constitute the external driving force for the integration of cultural tourism industry and ecological agriculture under the background of rural revitalization.On this basis,it puts forward the path of the integrated development of innovative cultural tourism industry and ecological agriculture from six aspects:first,the government actively guides and constructs a perfect policy support system;Second,the development of industrial projects create basic conditions for industrial integration;Third,to strengthen publicity and promotion,strengthen industrial integration and form brand effect;Fourth,to encourage scientific and technological innovation and provide technical support for industrial integration;Fifth,to build industrial alliance and help industrial integration through multi-dimensional cooperation;Sixth,to promote the construction of legal system and build a perfect market access system.

Construction of a Multi-Level Strategic System for Cultivating Cultural Industry Management Talents in Colleges and Universities

Through SWOT(strengths,weaknesses,opportunities,and threats)and PEST(political,economic,social,and technological)analysis,this study discusses the construction of a multi-level strategic system for the cultivation of cultural industry management talents in colleges and universities.First of all,based on SWOT analysis,it is found that colleges and universities have rich educational resources and policy support,but they face challenges such as insufficient practical teaching and intensified international competition.External opportunities come from the rapid development of the cultivation of cultural industry management talents and policy promotion,while threats come from global market competition and talent flow.Secondly,PEST analysis reveals the key factors in the macro-environment:at the political level,the state vigorously supports the cultivation of cultural industry management talents;at the economic level,the market demand for cultural industries is strong;at the social level,the public cultural consumption is upgraded;at the technological level,digital transformation promotes industry innovation.On this basis,this paper puts forward a multi-level strategic system covering theoretical education,practical skill improvement,interdisciplinary integration,and international vision training.The system aims to solve the problems existing in talent training in colleges and universities and cultivate high-quality cultural industry management talents with theoretical knowledge,practical skills,and global vision,so as to adapt to the increasingly complex and diversified cultural industry management talents market demand and promote the long-term development of the industry.

Normative Analysis and Strategy Research on Harmonized Development of Modern Industrialization, Urbanization, Agricultural Modernization and IT Application

Targeting modernization, we should keep to the Chinese-style path of car- rying out industrialization in a new way and advancing IT application, urbanization, and agricultural modernization. In the research, the scientific concepts of IT applica- tion, urbanization, agricultural modernization and industrialization were illustrated and the interrelations were analyzed, with measures on harmonized development pro- posed based on existing problems.

Research on the Communication and Development of Heilongjiang Cultural and Creative Industry under the Background of“Belt and Road”

This paper focuses on the research on the dissemination and development of cultural and creative industries in Heilongjiang Province under the background of“Belt and Road.”Firstly,the paper analyzes the main characteristics of cultural and creative industries in Heilongjiang Province and then puts forward the leading advantages of the government to promote the development of cultural and creative industries.The government gives full play to its regional advantages and creates Longjiang cultural products,while also accelerating regional industrial cooperation and innovative cultural communication forms.In-depth discussion is made on integrating scientific and technological means of the times and strengthening the cultivation of innovative talents.The government optimizes the communication and development path of the Heilongjiang cultural entrepreneurship industry and brings positive influence to the stable development of the Heilongjiang region in the future.

Theodor W.Adorno's Culture Industry Theory

As one of the central figures in the Frankfurt school.Theodor W.Adorno thinks the rise of culture industry is resulting from increased rationalization and standardization within the society.The culture industry is an entertainment industry system which copies and delivers the commercialized noncreative culture product on a large scale through modern science and technology.And it may deceive,enslave and rein the people through the entertainment products,and cause several negative impacts on the mass culture.

The role of cultural and creative industries in optimizing industrial structure under low-carbon emission constraint

In the post-financial crisis era,China is facing dual pressure from reducing carbon emissions and external demand stagnation.The industrial structure changing is in urgent needs.The cultural and creative industries can expand China's markets through creating and stimulating demands,and can reduce carbon emissions at the same time.By producing both demands and supplies,cultural and creative industries may lead the development of other industries.Since innovation plays a quite important role in the value chain,cultural and creative industries can promote the industrial upgrading and the industrial structure optimization by industrial convergence.

Research on the correlation between regional economic growth and culture industry of our nation

For a nation, culture is not only the promotion and enhancement to the national spirit and the realm of life, but also an essential content and indispensable support force to achieve economic development, it is the important cause and prominent of the overall strength and the main carrier and specific embodiment of a nation＇s ＂soft power＂, besides, it also represents the degree of civilization, level of development and height of this nation. Culture and cultural industry endow with the modern culture with new meaning, it requires that at the time we achieve the prosperity and development of culture, we must actively explore and operate a scientific mechanism which is most able to release the energy of the culture and play cultural efficiency, and then develop the industrial pathway of the cultural. Cultural industry is a little different from the general industry. This causes the special natm-e of the cultural industry which is different from other industries. Different water and soil raised different people, inheriting national culture and developing cultural industry can be described as the unity of the three ones.

Research on Mechanism and Promotion Path of Culture and Tourism Industry Integration in Tai'an City

Based on in-depth analysis of dynamic mechanism of industry integration under the background of industry integration,as well as current situation and existing problems of integrated development of culture and tourism industry in Tai’an City,the paper puts forward the selection path and policy guarantee for the integrated development of culture and tourism industry in Tai’an City following the theory of industry integration and dynamic mechanism,which is of important policy guiding significance for promoting the coordinated development of culture and tourism industry in Tai’an City.

Studies on the Belt and Road Initiative and the China—Mongolia—Russia Culture Industry Corridor

Culture is the concentrated reflection of national spirit and civilization, and is an important part of foreign exchanges since ancient times. Under the guidance of the Belt and Road Initiative, with the goal of reviving the Prairie Silk Road and Culture Industry Corridor suited to the China-Mongolia-Russia Economic Corridor, in accordance with the requirements in the China, Mongolia and Russia Tripartite Cooperation Medium-term Road Map approved by the three countries, government organs, enterprises and social organizations should make appropriate plans to develop cultural tourism in advance, highlight its characteristics, build the brand, build investment and financing platforms, new media platforms and carry out large-project-driving strategies, so that the value of cultural resources along the Prairie Silk Road can be fully tapped and resources can be integrated for industrial and economic advantages. The interconnection of China's Belt and Road Initiative, Mongolia's Prairie Road and Russia's Eurasian Economic Union will help establish closer cooperation between the three countries and form an arena of culture competition in Northeast Asia. This is of great practical significance and has promising prospects.

The Impact of the Integration of Culture and Tourism Industry on the Upgrading of Tourism Industry Performance

Based on the provincial data of tourism and cultural industries from 2009 to 2019,this paper studies the impact of the integration of culture and tourism on the economic benefits of regional tourism in China.The results show that:①The integration level of the two industries is generally low in all provinces and regions,and the regional differences are obvious.The integration degree of the central and eastern regions is generally higher than that of the western regions.②The integration degree of culture and tourism has a significant positive impact on the economic benefits of regional tourism.The influence on the central and eastern regions is greater than that on the western regions.③The level of informatization has a positive moderating effect on the economic benefits of regional tourism caused by the integration of culture and tourism.④Government intervention has a negative moderating effect on the economic benefits of tourism.In addition,the level of regional economic development,accessibility and tourism resource endowment are also significant factors affecting the economic benefits of regional tourism.The results show that promoting the deep integration of culture and tourism,promoting the informatization of tourism and moderate government intervention in the industry are conducive to improving the economic benefits of regional tourism.

A Study on the Belt and Road Initiative and the Promotion of International Competitiveness of China's Culture Industry

China's pioneering the Belt and Road initiative not only provides a broad space for China's culture industry to enhance international competitiveness, but also puts forward a major project. It includes: optimize and integrate strategic resources through connectivity, cultivate export-oriented cultural enterprises to promote the main body of the industry, optimize the structure of cultural trade by expanding cultural services exports, and build win-win cooperation networks through the connections between Silk Road Cities. This will both contribute to the global distribution and resource allocation of China's culture industry, and benefit the construction of mutually beneficial and cooperative international culture industry communities, so the countries and people of the Belt and Road regions can share their cultural wealth.

The Sports Culture Creative Industry in the UK and its Enlightenment on Sports Industry of China

This research is based on creative industry of sports culture of the U.K. Firstly, the literature research method is used to collect relevant authoritative economic data, and clarify and identify concepts of the sports culture creative industry with the ＂rule of thirds＂ of creative industry of the U.K.; secondly, empirical research is conducted to describe an active and drive function of the 3 kinds of expansion effects-forward effect, bystander effect and backward effect on peripheral industries on sports industry and even national economy development by rapid development of the sports culture creative industry in the U.K.; thirdly, this paper figures out that the sports culture creative industry will become new economic growth, ixew development route for the sports industry in the future and new power for industrial structure optimization and upgrading; finally, the research outcome gives reference and guide to scientific development, transformation and upgrading of the sports industry of China in the new round of worlds＇ economic restructuring.

Research on the Development Path of Zigong Salt Culture and Creative Industry in the Era of Digital New Media

Salt culture is the main component of traditional culture in Zigong,Sichuan.With centuries of history,it has accumulated rich cultural connotations.At present,Zigong salt culture,as a precious traditional cultural wealth,has taken cultural and creative industries as a new carrier of communication in the rapid development of digital new media technology,giving full play to the resource advantages of its traditional culture.This article focuses on the study of the development path of Zigong salt cultural and creative industry in the new digital media era.Combining digital new media technology with cultural and creative industries,Zigong salt culture actively uses virtual technology to realize the innovative development of cultural and creative industries,promote the cultivation of cultural and creative brands based on digital new media technology.This article aims to give relevant strategies with reference value,so as to make corresponding contributions to the development path of Zigong salt culture in the future.

The Enlightenment and Impact of Western Culture in Brand Design on the Cultural and Creative Industry

As one of the important aspects of cultural life,brand has obvious cultural attributes.As an important branch of the cultural and creative industry,brand design is not only the concrete expression of human wisdom,but also a product in the process of continuous cultural development,which can positively interpret human’s innovative spirit and innovative concept.Therefore,a systematic study on the effective use of western culture in brand design and a detailed analysis on the impact as well as enlightenment of the use of western culture in brand design on the cultural and creative industry are carried out,so as to lay a solid foundation for the improvement of the cultural innovation level in the field of brand design and the all-round development of cultural and creative industry in China.

Research on Development Countermeasures of Marine Cultural Industry in Dalian City

Nowadays, culture, as a kind of soft power, has become the worldwide force that has an influence on the future world. The competition in the future world will also be the competition of culture and cultural productivity. The consciousness of cultural construction and cultural development has become the consensus of all countries in the world. Dalian is an important city in terms of opening to and cooperation in Northeast Asia. The development of marine culture and marine cultural industry is of great significance on promoting the growth of Dalian’s marine economy and the revitalization of the old industrial bases in northeast, which is also beneficial to the development of Liaoning coastal economic belt, the economic circle around the Bohai Sea and the construction strategy of the “Belt and Road initiative”. This paper takes the development countermeasures of marine cultural industry in Dalian city as the research subject. Based on the detailed analysis of the status and insufficiency, putting forward several specific development countermeasures of marine cultural industry in Dalian city.

Technology and Culture in the Digital Era

Digital technology has significantly facilitated the development of the cultural industry,and the cultural industry has also become one of the most important fields to which digital technology is applied.Conducting an analysis of how digital technology empowers consumers,creators,producers,social interaction and cultural communication can help us understand how it has improved the efficiency of the cultural industry,propelling digital contents into becoming the mainstay of the cultural industry and making digital communication the principal channel of cultural transmission.Digital technology has reshaped the structure of the cultural industry,leading to marked changes in the structure of cultural consumption,cultural production,the cultural market,and the proportion of domestic to foreign culture.However,whether this powerful digital technology will result in impressive technological results but lackluster cultural content remains a question.In fact,creative people's pursuit of cultural content and consumers'desire for such content will constantly give rise to outstanding cultural works with rich connotations and lasting influence in the digital era.The integration of digitization and technology can not only foster an open cultural plain filled with diverse and vibrant cultures,but can also create cultural peaks that will exhibit profound thought and superb artistic expression.

Urban Morphology of Urban Village: A Case Study of Dafen Oil Painting Village in Shenzhen

Dafen Oil Painting Village, the largest oil painting village in current China, takes cultural industries like creation and wholesale of oil paintings as the pillar. As one of the urban villages in Shenzhen, Dafen Village not only has the common characteristics of urban morphology as ordinary urban villages, but also has something unique. In this paper, study of the urban morphology of Dafen Oil Painting Village is mainly from 3 aspects: firstly, the formation of street space in Dafen Village; secondly, analysis of the status of urban morphology of Dafen Village; thirdly, the plane layout and public space of Dafen Village. In the end, this paper put forward some suggestions about the future development of urban morphology and space layout in Dafen Village.

Inherent Rules and Development Path for Marine Cultural Industry Cluster

Marine cultural industry is a special part of cultural industry and is a frontier research field of local cultural industry. Using theoretical study combined with field survey,this paper listed Lu Jiazhi,Daishan Dongsha Town,Putuo Mountain,Zhujiajian,Shenjiamen,Changzhi Island,Mayi Island,Taiyang Valley,Zhujiajian Baishan,and Taohua Island in Zhoushan Islands. From three core rules of cultural industry cluster,namely,rules of combination and extension of industry chain,rules of location advantage and selection,and rules of industrial agglomeration and linkage,to fully reveal inherent rules and development ideas for marine cultural industry cluster in Zhoushan Islands. It came up with recommendations for developing marine cultural industry cluster in accordance with resource endowment characteristics of each island. It is of certain directive significance for the development of marine cultural industry cluster in Zhoushan Islands.

Application of Collaborative Innovation of Governments,Enterprises,Colleges,Scientific Institutions and Users in the Talent Training of Marine Cultural Industry: A Case Study of Maritime Universities

Based on the literature review of collaborative innovation of governments, enterprises, colleges, scientific institutions and users, the ap-plication situation of collaborative innovation of governments, enterprises, colleges, scientific institutions and users in the talent training of marine cultural industry in maritime universities was analyzed, and the problems existing in the talent training of marine cultural industry were explored. Finally, corresponding countermeasures and suggestions were put forward.